GlobalSoko Foundation officially launched the DadaSoko Global Virtual Marketplace with an Afro Winter Wear in the Desert Fashion Show at the Waldorf Astoria Las Vegas Saturday evening, December 4, 2021.
DadaSoko, Swahili for “SisterMarket”, is a self-sustaining global eCommerce ecosystem that provides digital tools, mentorship, and financial support to help empower young female entrepreneurs in Africa. In addition, the DadaSoko marketplace will provide women direct access to fashion consumers overseas, first focusing on the United States.
The founders saw a need to help women overcome their unique challenges in Africa and the developing world and grow their businesses by giving them access to global markets.
To kick off the fashion event and unveiling of the marketplace and designers, The Honourable Esther Passaris, Member of Parliament and Woman’s Representative from Nairobi, addressed the crowd to describe, from her perspective as a prominent socialpreneur and philanthropist, the importance of DadaSoko for the young women entrepreneurs in Kenya.
Models then showcased the variety of exclusive men’s, women’s, and children’s clothing, jewelry, and accessories, all exclusively designed, hand-made, and marketed by a new generation of talented young women from Africa.
Silicon Valley serial entrepreneur, author, and blockchain, AI, NFT, and DeFi expert Jorden Woods spoke about the cutting edge technology infrastructure that powers the DadaSoko Global Virtual Marketplace.
You can find the designers, such as, Hando Afrikan Designs, VaaLeo, Hailey Kollection, Umbo Collection, Janeqo Arts, Musi Collection and many more, now live on the DadaSoko . Com marketplace.
Featured styles were the coordinated fashion ensembles and matching mother-daughter and father-son clothing designs.Pete Munyasia, GlobalSoko Foundation Director of International Operations, gave the closing remarks before the invitation-only audience of supporters, sponsors, and investors. “Thank you all for coming out tonight to celebrate this important milestone with us. Tonight, you have seen for yourselves how your involvement with GlobalSoko is already making a social impact in Africa, empowering thousands of young women entrepreneurs and transforming their lives and benefiting entire communities of underserved people.”
Kenya Television Network KTN sent a reporter to attend the event, as the DadaSoko project has attracted a large amount of national interest in Kenya among prominent government officials, including senators and Members of Parliament.
“The technologies that empower these talented young women entrepreneurs to expand their business opportunities to the world outside of their neighborhoods and villages were conceived and built right here in Las Vegas. This includes technology for financial aid and a unique split-payment system that is the foundation for creating DadaSoko as a self-sustaining economic ecosystem,” said Moses Kusasira, President of GlobalSoko Foundation, Inc. in a post-event interview.
About GlobalSoko Foundation, Inc.: GlobalSoko Foundation is a Las Vegas based non-profit social impact charity, dedicated to eliminating barriers to opportunity and providing technology solutions that transform, empower, and uplift the lives of people in underserved communities around the world. GlobalSokoFoundation. org
About Social Media Gateways, Inc.: Social Media Gateways is a Las Vegas based technology company providing software in the fintech, marketing, and social commerce space. SocialMediaGateways. com
More About DadaSoko.com: The eCommerce platform, DadaSoko, has been recognized by Forbes Magazine as being one of the top 6 best new online technology payment and ai shopping experiences. With their innovative business and charitable model that allows for low-cost ordering and collaborative stylizing of western and eastern culture, the organization is committed to expanding access to quality products for consumers in emerging markets. This is accomplished through a joint project between two Las Vegas based organizations; GlobalSoko Foundation supplies the project funding through a grant from the Bill & Melinda Gates Foundation, along with training and organizational support in conjunction with the Young Women’s Christian Association (YWCA) – Kenya, while Social Media Gateways provides the digital business transformation technologies that power the DadaSoko Global Virtual Marketplace platform.
