Category: Media & Communications

distributions: premium, elite

Rachel S. Lee Reveals How New Businesses Can Build Instant Credibility “From Zero to Featured”

Post author By modernprofits
Post date October 8, 2025

San Diego, CA – October 1st, 2025 – Rachel S. Lee, founder of GetFeatured.com, has released a new YouTube video, “From ZERO to FEATURED: How New Businesses Can Build Instant Credibility,” revealing her proven framework for helping entrepreneurs, startups, and personal brands get featured on top media outlets quickly, affordably, and strategically.

Lee explains how press releases and guaranteed media distribution allow new businesses to establish authority, improve online visibility, and build brand trust, even when starting from scratch.

The Challenge New Businesses Face

For many startups and personal brands, the biggest challenge isn’t launching a product or service, it’s being seen as credible. Without an established online presence, new businesses struggle to gain trust with potential customers, investors, and collaborators.

“You might have the experience and the skills,” says Lee, “but if your business doesn’t show up online as credible and authoritative, prospects hesitate. That’s where media features change everything.”

Press Releases: The Fast Track to Authority

Lee explains that press releases are the fastest, most affordable way to build instant credibility. Unlike traditional pitching, which can take months without guaranteed results, GetFeatured.com offers guaranteed placements on hundreds top-tier outlets.

These features act as digital trust signals, showing potential customers and partners that your business is legitimate, relevant, and noteworthy.

Building an Online Presence That Sells

In the video, Lee highlights why combining press releases, website branding, and social proof creates a powerful “first impression engine” for startups:

Boosts Search Visibility – Keyword-rich press releases rank on Google and push outdated or irrelevant results down.
Generates Backlinks – Hundreds of published features create SEO authority.
Increases Conversions – “As Seen On” logos on your website and landing pages signal trust instantly.
Drives Social Content – Media features can be repurposed into posts, stories, reels, and newsletters.

“It’s not just about getting featured, it’s about leveraging those features everywhere your audience interacts with you,” Lee explains.

Leverage Your First Feature to Get Even More

Lee advises using your first set of media features to secure bigger opportunities:

Pitching podcast appearances
Landing collaborations
Booking speaking engagements
Building credibility with investors

A single published press release can open the door to more PR opportunities by showing that your brand is already recognized by trusted outlets.

About Rachel S. Lee & GetFeatured.com

Rachel S. Lee is a marketing strategist, speaker, and founder of GetFeatured.com, a press release distribution platform helping entrepreneurs, coaches, and consultants build instant authority online. Through keyword-rich writing and guaranteed placements on 400+ to 700+ media sites, GetFeatured.com empowers businesses to stand out, get noticed, and dominate search results.

Marketing & Sales Media & Communications Professional Services Services Website & Blog

Rachel S. Lee Debunks Top Press Release Myths and Reveals What Actually Works in 2025

Post author By modernprofits
Post date October 8, 2025

Beverly Hills, CA – October 8, 2025 – Rachel S. Lee, founder of GetFeatured.com, has released a new YouTube video, “Press Release Myths Debunked: What Actually Works,” where she explains the truth behind common misconceptions and shares the most effective strategies for using press releases to build authority, improve SEO, and grow your brand in 2025.

Lee reveals why press releases are not outdated and how modern distribution strategies, combined with optimized content, can turn them into one of the most powerful marketing tools available to entrepreneurs, consultants, and small business owners.

The Top Myths About Press Releases, And the Truth

Myth #1: Press Releases Are Outdated

Many assume press releases are no longer relevant in the digital age. Lee explains that today’s online press releases are more impactful than ever, thanks to modern distribution networks, automation, multimedia integration, and journalist outreach.

“Press releases have evolved,” says Lee. “They’re no longer just PDFs faxed to newsrooms—they’re dynamic, SEO-rich assets published across hundreds of high-authority websites.”

Myth #2: Press Releases Don’t Help SEO

Lee debunks this by demonstrating how keyword-rich, properly distributed press releases:

Improve Google search visibility
Generate hundreds of backlinks to websites and social profiles
Push down outdated or irrelevant search results
Feed AI-driven tools, helping businesses surface higher in recommendations

Myth #3: Nobody Reads Press Releases

The reality? People read what they can find. With strategic distribution and SEO optimization, press releases are published across hundreds of sites, ensuring they’re discoverable and clickable.

Myth #4: Press Releases Are Only for Big Companies

Lee emphasizes that press releases are ideal for small businesses, solopreneurs, coaches, and consultants:

Announce product launches or services
Showcase achievements and milestones
Build brand authority faster than ads or organic posts alone

Myth #5: Press Releases Are Too Expensive

Through GetFeatured.com, Lee has negotiated bulk pricing with top-tier newswires, making guaranteed media coverage affordable while ensuring publication on 400–700+ trusted online outlets.

“We’ve simplified the process,” Lee says. “You don’t need to navigate complex submission platforms or pay inflated agency markups; we handle everything for you, fast.”

Press Releases as a Branding & SEO Strategy

Lee explains that press releases are not just for exposure, they’re an integrated strategy that fuels all areas of marketing:

SEO: Get hundreds of backlinks and rank for long-tail keywords.
Brand Authority: Use “As Seen On” logos across your site, socials, and email signatures.
Content Repurposing: Turn press releases into blog posts, email campaigns, and social content.
Visibility Across Platforms: Reach customers, journalists, and search engines simultaneously.

About Rachel S. Lee & GetFeatured.com

Rachel S. Lee is a marketing strategist, speaker, and founder of GetFeatured.com, a press release distribution platform helping entrepreneurs, coaches, and consultants build instant authority online. By combining keyword-rich writing with guaranteed placements on hundreds of media sites, GetFeatured.com empowers brands to stand out, get noticed, and dominate search results.

Business Marketing & Sales Media & Communications Professional Services Services

Rachel S. Lee Reveals Five Untapped Ways to Leverage Media Features for Maximum Impact

Post author By modernprofits
Post date September 26, 2025

San Diego, CA – September 26th, 2025 – Rachel S. Lee, founder of GetFeatured.com, has released a new YouTube video, “Ways to Leverage Media Features (Most People Only Use #1),” where she reveals five powerful strategies for maximizing the value of press releases and media features. While most businesses stop after showcasing their “As Seen On” logos, Lee explains how to use media coverage to boost SEO, drive engagement, increase credibility, and attract new opportunities.

The Missed Opportunity in Media Features

Many businesses view media coverage as a one-time win. But according to Lee, this mindset leaves massive untapped potential on the table.

“Most brands stop at simply showing their logos,” says Lee. “But your media features can be repurposed into dozens of touchpoints that amplify your visibility, authority, and conversions.”

Lee outlines five strategic ways to leverage press releases and guaranteed media features for long-term impact.

The Five Ways to Leverage Media Features

1. Use Media Features for Announcements

Press releases are perfect for making newsworthy announcements:

New product or service launches
Book releases
Awards and achievements
Customer success stories

When written in a journalistic style, press releases increase your chances of being featured on high-authority sites.

2. Boost SEO with Keyword-Rich Press Releases

Lee explains how properly optimized press releases:

Help brands rank higher in Google search results
Build hundreds of backlinks to websites and socials
Push outdated or irrelevant search results further down
Improve visibility in AI-driven search tools

“A single press release can produce hundreds of indexed results and thousands of backlinks,” Lee explains. “And when you publish consistently, you dominate your space online.”

3. Showcase Media Features on Your Website

Adding an “As Seen On” banner and embedding press release links directly onto your site builds instant trust with visitors. Lee recommends:

Creating a dedicated “Press” page
Adding logos to your homepage, landing pages, and footers
Using features to increase conversions on sales pages

4. Repurpose Press Releases for Email Marketing

Press coverage provides ready-made content for email campaigns. Businesses can:

Send the feature as a standalone email
Highlight it in regular newsletters
Include links in email signatures

This builds credibility and increases click-through rates.

5. Create Social Media Content From Your Features

Lee emphasizes repurposing media features into content for Instagram, LinkedIn, Facebook, Twitter, and Threads:

Post direct links to the feature
Use branded graphics, Reels, and Stories
Turn highlights into value-driven captions

Social proof fuels engagement and improves brand discoverability, as platforms increasingly act as search engines.

The Bonus Tip: Use Media to Get More Media

Lee advises using your existing press coverage to secure even bigger opportunities:

Pitch podcasts and interviews using published features as credibility
Reference your placements when reaching out to journalists
Build a strong personal brand narrative for ongoing exposure

“Media coverage opens doors,” Lee says. “Use your first feature as leverage to land the next one.”

About Rachel S. Lee & GetFeatured.com

Rachel S. Lee is a marketing strategist, speaker, and founder of GetFeatured.com, a press release distribution platform helping entrepreneurs, coaches, and consultants build instant authority online. By combining keyword-rich writing with guaranteed placements on hundreds of high-authority media sites, GetFeatured.com empowers brands to stand out, get noticed, and dominate search results.

Arts & Entertainment Business Media & Communications Sports World

Fayetteville Liberty Professional Basketball Team Set to Launch Inaugural Season at the Crown Complex Arena in 2026

Post author By Themoyouknow
Post date September 24, 2025

FOR IMMEDIATE RELEASE

Fayetteville Liberty Professional Basketball Team Set to Launch Inaugural Season at the Crown Complex Arena in 2026

Fayetteville, NC – The City of Fayetteville is officially welcoming a new era of professional basketball as the Fayetteville Liberty, a franchise of The Basketball League (TBL), prepares to launch its inaugural season in March 2026.

With the vision of “Building Hope in the Community One Possession at a Time,” the Liberty are more than a basketball team—they are a movement of service, inspiration, and community-building.

A Team for the City, By the City

Led by Team Market Owner Robert L. Edwards Jr., the Fayetteville Liberty will play their home games at the Crown Complex Arena, competing against teams across the country in The Basketball League. Fayetteville’s growing sports culture—home to the Woodpeckers (MiLB) and Marksmen (hockey)—will now add professional basketball as a pillar of its entertainment and tourism economy.

“Our mission is bigger than basketball,” said Edwards. “The Liberty will not only bring high-level professional sports to Fayetteville but also create opportunities for youth, families, and businesses to thrive. This team belongs to our city.”

Hope.Community & Liberty City Ambassadors

The Liberty’s community outreach is anchored by the Hope.Community initiative and the Liberty City Ambassadors Program (LCAP). These programs focus on:

Free Youth Camps: Hosting basketball and leadership camps for more than 200+ kids annually.
Scholar of the Year Awards: Recognizing students across elementary, middle, and high school who exemplify excellence, leadership, and service.
School Day Game: A one-of-a-kind educational and inspirational gameday experience at the Crown Coliseum for students across Cumberland County and beyond.
Community Givebacks: Supporting local schools, non-profits, and events such as Alpha Academy, United Way, Dogwood Festival, and more.

Business & Economic Impact

The Fayetteville Liberty have already attracted corporate and community partnerships with leading businesses and organizations including Caviness & Cates, Wawa, Tropical Smoothie Café, Shuttle Buddy, Jerome Scott Insurance, Build Better Youth, Distinctly Fayetteville, PWC and the Fayetteville Chamber of Commerce. Sponsorship packages range from small-business collaborations to full arena branding opportunities.

“Professional basketball in Fayetteville means more jobs, more events, and more opportunities for local businesses to connect with fans,” said General Manager Tiras Ray. “Our partnership strategy ensures that the Liberty serve as both an entertainment powerhouse and a community growth engine.”

Press Conference & Season Preparation

The Fayetteville Liberty will host their official press conference on December 12, 2025 at the Crown Complex Arena to formally introduce the team, announce key partners, and share the vision for the 2026 inaugural season.

Following the press conference, the team will hold its final player combine and flagship tryout on December 13, 2025, where players will compete for roster spots ahead of training camp. The finalized roster will take the court in March 2026 for the start of the Liberty’s first TBL season.

Looking Ahead

Tickets for the 2026 campaign will go on sale beginning November 2026, with season packages, group sales, and VIP experiences available.

Fans can stay connected and follow updates via:

🌐 www.faylibertync.com

📲 Instagram: @WeAreLibertyNC | Facebook: @FayettevilleLiberty

About The Basketball League (TBL)

The Basketball League is a professional league with more than 50 teams across the United States and Canada, providing world-class basketball while focusing on community impact, affordable family entertainment, and player development both on and off the court.

Media Contact

Fayetteville Liberty Basketball Organization

Email: info@faylibertync.com

Phone: (910) 727-5550

Website: www.faylibertync.com

Arts & Entertainment Celebrity Media & Communications Sports World

Fayetteville Liberty Teams Up with ShaDonna “Mo” McPhaul to Strengthen Community Ties and Boost Sports Entertainment

Post author By Themoyouknow
Post date September 22, 2025

The Fayetteville Liberty, a rising basketball organization dedicated to showcasing talent and energizing the region with top-tier sports entertainment, has announced a partnership with ShaDonna “Mo” McPhaul, founder of The Mo You Know. This collaboration is designed to amplify community engagement and create a dynamic atmosphere leading up to the Liberty’s games at the Crown Arena in 2026.

The Fayetteville Liberty has quickly become a source of pride for basketball fans across North Carolina. Known for its commitment to competitive play, professionalism, and strong community presence, the team is preparing to expand its reach by joining forces with McPhaul, a respected media personality, veteran, and community advocate.

A Shared Vision for Community Impact

McPhaul, widely known as “Mo” and the voice behind The Mo You Know, has built her career around spotlighting local stories, events, and initiatives that inspire and uplift. Her deep ties to Fayetteville and passion for promoting positive community narratives make her an ideal partner for the Liberty as the organization continues to grow.

“I love this community and believe in the power of sports to bring people together,” said McPhaul. “Partnering with the Fayetteville Liberty is about more than basketball. It’s about creating opportunities for families, businesses, and fans to connect and celebrate what makes Fayetteville special. I’m fired up to help bring more sports entertainment to our city.”

The Liberty shares that vision. By working with McPhaul, the organization will be able to extend its outreach, encourage local sponsorships, and cultivate a loyal fan base that reflects the diverse spirit of Fayetteville.

Basketball as a Catalyst for Growth

As Fayetteville continues to expand economically and culturally, sports play an increasingly important role in strengthening community bonds. The Liberty’s home at the Crown Arena positions the team to attract regional attention and foster a thriving game-day experience.

The collaboration with McPhaul is expected to build anticipation for the team’s official arena debut in 2026. Together, the Liberty and The Mo You Know aim to spotlight not only the excitement of basketball but also the broader benefits of investing in local sports – from youth engagement and mentorship programs to new opportunities for business partnerships.

“Basketball has always been more than a game. It’s a platform for growth, unity, and inspiration,” said Robert Edwards Jr. Team Market Owner of the Fayetteville Liberty. “ShaDonna brings a wealth of energy and a proven track record of community impact. We are thrilled to have her join our mission of making Fayetteville a premier destination for sports entertainment.”

Opportunities for Sponsors and Fans

With the team’s official Crown Arena schedule approaching in 2026, sponsors and community members are encouraged to get involved early. The Liberty is actively seeking partnerships with businesses, organizations, and individuals who want to align their brand with a movement that prioritizes both athletic excellence and community connection.

Game-day events are being designed to deliver a full entertainment experience, blending competitive basketball with fan engagement, family-friendly programming, and community recognition. McPhaul’s involvement will ensure these stories and experiences reach a wider audience across multiple platforms, highlighting the Liberty’s role as a unifying force in Fayetteville.

Looking Ahead

The Fayetteville Liberty and The Mo You Know are laying the foundation for what promises to be an unforgettable era of basketball in Fayetteville. As the team gears up for its Crown Arena debut, fans can expect consistent updates, behind-the-scenes content, and community initiatives that reflect the shared commitment of both organizations to the people they serve.

For sponsors, fans, and local residents alike, the partnership represents an invitation to be part of a movement that blends sports, community, and opportunity.

About Fayetteville Liberty

The Fayetteville Liberty is a professional basketball team committed to providing high-quality sports entertainment while fostering community pride and engagement. With a focus on teamwork, excellence, and local partnerships, the Liberty is building a strong foundation as it prepares to host games at the Crown Arena in 2026.

About The Mo You Know

Founded by ShaDonna “Mo” McPhaul, The Mo You Know is a media platform dedicated to uplifting stories, events, and people throughout the Fayetteville community and beyond. McPhaul, a veteran and advocate, is known for her passion for connecting people and driving positive change.

Business Marketing & Sales Media & Communications Professional Services Services

Rachel S. Lee, Founder of Get Featured, Shares How Press Releases Are the Secret Weapon for Marketing, SEO, and Authority Building

Post author By modernprofits
Post date September 19, 2025

Los Angeles, CA – September 15, 2025 – Rachel S. Lee, founder of GetFeatured.com, has released a new YouTube video, “What Are They and Why Do They Matter?”, where she breaks down why press releases remain one of the most powerful yet underutilized marketing strategies in 2025. In the video, Lee explains how businesses, coaches, and consultants can leverage strategic press release distribution to boost SEO, increase visibility, and build instant credibility.

Evolving Beyond Traditional Press Releases

Historically, press releases were used to make announcements, new products, leadership hires, and company milestones, and were sent to newsrooms and journalists in the hope of being featured. But, as Rachel explains, the game has changed:

“Thousands of press releases hit inboxes daily, but most never get picked up by major media outlets,” says Lee. “Today, the real power of press releases comes from guaranteed distribution, keyword-rich optimization, and the ability to strategically control your online presence.”

Through GetFeatured.com, Lee and her team ensure press releases are published across hundreds of high-authority sites, including TV and Radio Broadcasting sites, providing instant credibility and SEO value.

Press Releases as an SEO Powerhouse

In her video, Lee highlights that press releases are now an essential component of any visibility strategy, explaining that keyword-rich press releases:

Help businesses rank higher in Google search results.
Generate hundreds of backlinks to websites and social media platforms.
Build searchable, evergreen content that dominates Page 1 of Google.

She advises business owners to focus on SEO-driven press release strategies by including long-tail keywords, optimized headlines, and backlinks to websites and social profiles to maximize reach.

“Press releases are one of the fastest ways to get fresh, optimized content published across the web,” Lee says. “This signals to Google and AI platforms that you’re relevant, active, and authoritative.”

Authority and Brand Credibility Through Media Coverage

Beyond SEO, Rachel explains how press releases create instant authority by securing placements on well-known media platforms:

Businesses can legally showcase “As Seen On” media logos on websites, social media, email signatures, and marketing materials.
These logos act as powerful trust triggers for prospects and cold leads.
Strategic press release distribution builds a recognizable brand narrative and enhances perception within competitive industries.

“It’s not just about being published, it’s about positioning,” Lee explains. “When prospects Google you and see credible media coverage, they’re far more likely to choose you over competitors.”

Why Consistency Matters

Rachel emphasizes that one press release is powerful, but consistency compounds the results:

Publishing monthly or quarterly press releases signals relevance to search engines.
Consistent visibility strengthens your digital footprint, helping to push down outdated or negative search results.
Each release becomes an evergreen asset that supports social content, blog strategies, and lead-generation funnels.

Through GetFeatured.com, clients receive guaranteed media coverage, a full placement report, and “As Seen On” logos they can immediately leverage for their brand.

About Rachel S. Lee & GetFeatured.com

Rachel S. Lee is a marketing strategist, speaker, and founder of GetFeatured.com, a press release distribution platform helping entrepreneurs, coaches, and consultants build instant credibility online. By combining keyword-rich writing with guaranteed placements on hundreds of high-authority media sites, GetFeatured.com empowers brands to stand out, get noticed, and dominate search results.

Business Education Human Resources Media & Communications Military Industry

The ShaDonna M. McPhaul Success Academy Announces October Enrollment and Calls for Partnerships

Post author By Themoyouknow
Post date September 16, 2025

The ShaDonna M. McPhaul Success Academy Announces October Enrollment and Calls for Partnerships

Fayetteville, NC – The ShaDonna M. McPhaul Success Academy, a newly approved nonprofit organization by the North Carolina Secretary of State, is proud to announce that enrollment will open in October, with classes beginning the day after Veteran’s Day. The Academy is now actively seeking partnerships with schools, churches, colleges, universities, military bases, veteran service organizations, and community leaders to help expand its mission of service, empowerment, and workforce readiness.

Founded on the values of service, integrity, education, and community, the Academy is designed to meet the needs of veterans, service members, their families, and local residents. Its goal is to create stronger pathways for education, employment, housing stability, and personal growth.

Core Values That Drive the Mission

The ShaDonna M. McPhaul Success Academy is guided by seven core values:

Service Before Self – Honoring military roots by serving others with compassion and commitment.
Integrity and Accountability – Ensuring honesty and measurable outcomes in every initiative.
Empowerment Through Education – Delivering workforce training, financial literacy, and personal development resources.
Collaboration and Community – Building strong networks with employers, educators, nonprofits, and faith-based organizations.
Innovation with Purpose – Using technology and forward-thinking solutions to address housing, employment, and personal growth challenges.
Respect and Inclusivity – Creating an environment where every voice is valued and every background is respected.
Resilience and Growth – Inspiring individuals to overcome adversity and achieve lifelong success.

Benefits for Partners and Communities

The Academy offers unique opportunities for organizations to expand their impact while directly supporting community members.

High Schools: Students gain life skills, financial literacy, and real-world readiness to transition confidently into college, the workforce, or military service. Schools enhance their reputation for preparing graduates beyond academics.
Colleges & Universities: Partnerships reduce dropout rates, create stronger pipelines of career-ready students, and open collaboration opportunities for workshops, internships, and community outreach.
Churches: Ministries can extend their reach by offering resources for employment, housing, and personal development, positioning themselves as centers for empowerment.
Military Bases: Service members preparing for civilian life receive structured career pathways, while families access life-skills training that strengthens resilience.
Veteran Services Organizations: By working with the Academy, these organizations can expand their networks, align with missions of housing and employment support, and strengthen funding proposals through demonstrated collaboration.

Shared Community Impact

The Academy emphasizes that success is collective. By uniting schools, churches, employers, and service organizations, it aims to create lasting outcomes such as:

Workforce development and job readiness
Greater visibility and recognition for partner organizations
Shared access to employer pipelines and training tools
Stronger families and healthier, more prosperous communities

A Call to Action

With enrollment opening in October and the first classes launching in November, The ShaDonna M. McPhaul Success Academy is calling on community stakeholders to become partners in this movement. The Academy is positioned to help reduce unemployment, promote financial literacy, and inspire resilience in both youth and veterans.

“This is just the beginning,” said founder ShaDonna “Mo” McPhaul. “The Academy represents more than education—it’s about transformation, empowerment, and growth for individuals and the communities they belong to. Together, we can ensure no one is left behind.”

About The ShaDonna M. McPhaul Success Academy

The ShaDonna M. McPhaul Success Academy is a nonprofit organization based in Fayetteville, North Carolina. Approved by the NC Secretary of State in 2024, the Academy is committed to empowering veterans, service members, students, and community members through education, workforce readiness, and collaborative partnerships. Its mission is grounded in values of service, integrity, inclusivity, and resilience.

Website: https://the-shadonna-m-mcphaul-success-academy.ueniweb.com

Media Contact

ShaDonna M. McPhaul

Founder & Public Relations Director

The ShaDonna M. McPhaul Success Academy

Fayetteville, NC

📧 Email: shadonnamcphaul@smmsa.education

📞 Phone: 1-877-407-8223

🌐 Website: https://the-shadonna-m-mcphaul-success-academy.ueniweb.com

Education Family & Parenting Insurance Industry Media & Communications Sports

Maya Florido Awarded Scholarship from E.E. Smith Alumni Sports Hall of Fame, Inc.

Post author By Themoyouknow
Post date September 14, 2025

FAYETTEVILLE, NC – September 15, 2025 – The E.E. Smith Alumni Sports Hall of Fame, Inc. Powered by Jerome Scott The Insurance Guy and Covington Insurance, LLC proudly announced that recent high school graduate and standout softball player Maya Florido has been awarded a scholarship as she begins her college journey. The award reflects the Hall of Fame’s ongoing mission to support young student-athletes in pursuit of academic and athletic excellence.

Maya, described by her family and mentors as fun, bubbly, and hardworking, has already demonstrated a strong commitment to both education and athletics. A graduate with a passion for science, she developed a special interest in chemistry during her high school years, crediting the engaging instruction of her teacher, Linda Jarman, for sparking her enthusiasm in the subject. This academic foundation is serving as a launchpad for her future studies.

With the help of the Hall of Fame scholarship, Maya is now an incoming freshman at Fayetteville Technical Community College, where she plans to pursue a two-year degree in medical sonography. After completing the program, she intends to continue her education by majoring in business administration at North Carolina Agricultural and Technical State University (NC A&T). This dual focus reflects her long-term vision of combining health sciences with entrepreneurial ambition.

The recognition came during an interview conducted by ShaDonna “Mo” McPhaul, Public Relations Director for the E.E. Smith Alumni Sports Hall of Fame, Inc. McPhaul highlighted not only Maya’s athletic achievements on the softball field but also her determination to balance academics, athletics, and personal goals. She underscored the role of public relations in amplifying stories like Maya’s, ensuring that young scholars receive recognition for their accomplishments and encouragement to continue striving toward success.

“Maya represents the very best of what we hope to see in our scholarship recipients,” said McPhaul. “She is committed to excellence, dedicated to her studies, and full of promise. We are excited to celebrate her as she begins this new chapter and to share her story with the community.”

Maya’s mother expressed pride in her daughter’s achievements and encouraged her to keep applying for scholarships as a way to build financial support for her education and future plans. The scholarship not only helps offset the cost of tuition but also supports Maya’s personal goals, such as saving toward her first car, which will provide her with greater independence as she balances school and extracurricular commitments.

The E.E. Smith Alumni Sports Hall of Fame, Inc. has a long tradition of honoring and supporting student-athletes. By awarding scholarships, the organization continues to invest in the next generation of leaders who carry forward the legacy of determination, discipline, and community involvement associated with E.E. Smith High School and its alumni network.

As Maya begins her college career, she stands as an inspiration for current students and alumni alike. Her story reflects the values of perseverance, academic curiosity, and community spirit that the Hall of Fame seeks to recognize and uplift.

For more information about the E.E. Smith Alumni Sports Hall of Fame, Inc., its mission, and scholarship opportunities, please visit https://eesmithalumnisportshalloffame.com.

Media Contact:

ShaDonna McPhaul

Public Relations Director

E.E. Smith Alumni Sports Hall of Fame, Inc.

https://eesmithalumnisportshalloffame.com

Business Marketing & Sales Media & Communications Professional Services Website & Blog

Rachel S. Lee Founder of GetFeatured.com Shares Branding and SEO Secrets to Help Entrepreneurs Transform Their Online Identity

Post author By modernprofits
Post date July 19, 2025

LOS ANGELES, CA – July 23rd, 2025 – Entrepreneur and visibility expert Rachel S. Lee is on a mission to help founders, coaches, and personal brands take control of how they appear online. In her latest training, “Transform Your Online Identity: Branding & SEO Secrets,” Rachel breaks down a powerful, three-part strategy that combines website optimization, social media branding, and press release distribution to elevate credibility, boost search visibility, and position experts as the go-to in their industry.

“As we evolve, so should our digital identity,” says Rachel. “Your online presence should reflect who you are now—not who you were five years ago.”

Rachel, who is also the founder of GetFeatured.com, emphasizes that branding isn’t just about aesthetics—it’s about what shows up when people Google you, how your authority is perceived by potential clients, and whether or not your business appears trustworthy in the search results.

In the training, Rachel shares a clear 3-step formula to transform your online identity:

🧱 Step 1: Website SEO & Brand Messaging

A business without a website is like a store with no front door. Rachel recommends starting with a simple, keyword-optimized website using platforms like GoHighLevel, WordPress, or Squarespace. The focus should be on metadata, keyword-rich copy, and long-tail search terms like “Los Angeles business coach” or “virtual personal trainer for women.”

This foundational asset allows businesses to control their narrative, show up in Google results, and drive traffic to a branded domain. “You don’t need a 20-page site,” Rachel notes. “Just a few key pages with the right language can make all the difference.”

📱 Step 2: Social Media SEO & Authority Layers

Next, Rachel urges entrepreneurs to audit all social platforms—Facebook, LinkedIn, Instagram, Twitter/X, TikTok, and Threads—and ensure that each one includes up-to-date bios, relevant keywords, and links back to their main website.

“You don’t have to post every day, but you do need to be discoverable,” Rachel advises. “Your social profiles rank on Google. Treat them like digital billboards.”

By syncing content and linking across all platforms, entrepreneurs send trust signals to search engines, reinforcing consistency and authority in their niche.

📰 Step 3: Press Release Distribution for Authority & SEO

The final (and often overlooked) pillar of Rachel’s strategy is press release distribution—a guaranteed way to generate high-authority backlinks, improve Google rankings, and appear on major media sites like ABC, NBC, FOX, Yahoo Finance, and Business Insider.

Rachel’s company, GetFeatured.com, helps entrepreneurs write and distribute keyword-rich press releases that are published across hundreds of sites in just a few days. These releases create as seen on credibility, enhance SEO, and can be repurposed into additional social content, blog posts, and sales tools.

“Press is the secret weapon most businesses aren’t using,” Rachel says. “It’s fast, affordable, and guaranteed. One press release can completely change how people perceive your brand.”

She recommends publishing new releases monthly or quarterly to maintain momentum and consistently feed search engines with fresh, relevant content.

🔍 Why It Matters Now

In an age where AI tools, search engines, and social algorithms determine visibility, businesses can no longer afford to be digitally invisible or outdated. Rachel’s video highlights that a strong online identity isn’t optional; it’s foundational.

Her message to founders and growing brands: stop leaving your first impression to chance. Instead, use your website, your social channels, and your press coverage to shape the story people see before they ever meet you.

Shaping the Digital Narrative

For Lee, the message is simple: credibility is no longer built in a boardroom, it’s built in the search bar. By taking control of their websites, optimizing their social platforms, and leveraging press release distribution, entrepreneurs and personal brands can ensure that the story being told online is the one they want to be heard.

“When you show up online with consistency, credibility, and authority, opportunities come to you,” Lee concludes. “The brands that win in 2025 and beyond will be the ones that actively shape their digital narrative instead of letting the internet decide it for them.”

With GetFeatured.com, Lee continues to empower founders, coaches, and experts to take control of their online presence and stand out in a crowded digital landscape.

Business Marketing & Sales Media & Communications Professional Services Website & Blog

Rachel S. Lee Reveals the Fastest and Easiest Way to Get Featured on Major Media Sites

Post author By modernprofits
Post date July 19, 2025

LOS ANGELES, CA – July 19th, 2025 – For entrepreneurs wondering how to get their business featured on major media TV and Radio Broadcast sites, Rachel S. Lee has a clear message: you don’t need a publicist, a pitch deck, or a six-month retainer—you need a press release.

In her latest educational video, “How to Get Featured on Media Sites (the Fast and Easy Way),” the ClickFunnels Two Comma Club Award winner and founder of GetFeatured.com lays out the truth about modern media: credibility can be engineered—and it doesn’t have to be slow or expensive.

“Pitching still works, but it takes time, and time is money,” says Rachel. “Press releases are the guaranteed shortcut. They work for beginners, experts, and everyone in between.”

According to Rachel, most entrepreneurs still believe media coverage is only for celebrities or established brands. But the truth is, anyone can get featured with the right strategy. That strategy, she explains, is using professionally written, keyword-rich press releases that get distributed to networks with high-authority domains.

She breaks down how GetFeatured.com buys direct from major newswire partners, allowing her platform to offer top-tier media coverage at prices lower than retail. What used to cost $5,000 with a PR firm now costs a fraction and includes faster turnaround times, guaranteed placements, and content that improves search visibility.

Rachel’s clients are seeing measurable results, from instant credibility and SEO boosts to better conversions and higher trust with cold leads.

“One well-written press release can help you control what shows up when someone Googles you,” she says. “It gives your business that ‘as seen on’ power, and once people see that, they trust you more.”

In the video, Rachel also emphasizes that press releases aren’t just one-time stunts. When used consistently, they create an entire content engine that powers long-term visibility and Google rankings. Clients can repurpose press features into social media content, blog posts, email sequences, and even leverage them in sales calls and funding decks.

And because each press release comes with branded backlinks, they also signal to Google and AI search platforms that the brand is active, relevant, and worthy of ranking higher.

For founders looking to elevate their online presence, she recommends:

Including long-tail keywords in every release (like “money mindset coach” or “Los Angeles event planner”)
Linking to landing pages or social profiles to drive traffic
Publishing releases regularly—monthly or quarterly—for compounding authority

“If you’ve never done PR before and don’t know where to start,” Rachel adds, “that’s exactly why GetFeatured.com exists. We help you come up with a title, write the release, and get it published on sites that actually matter.”

The video isn’t just a how-to guide, it’s a wake-up call for entrepreneurs relying solely on social media or ads to build authority. As Rachel explains, posts disappear. Ads stop when budgets run dry. But press coverage lives on, ranks for years, and creates the perception that a brand is credible, in demand, and worth trusting.

“If your name doesn’t look like a big deal online, people won’t treat you like one,” Rachel says. “Visibility equals opportunity—and press releases are the leverage most people are missing.”

With hundreds of five-star reviews and repeat clients that include personal brands, agencies, coaches, and service providers, GetFeatured.com continues to prove that media credibility isn’t just for the elite. It’s for anyone ready to be seen.