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Fayetteville Liberty Professional Basketball Team Set to Launch Inaugural Season at the Crown Complex Arena in 2026

FOR IMMEDIATE RELEASE

 

 

 

Fayetteville, NC – A new chapter in Fayetteville’s sports history is about to be written. The Fayetteville Liberty, Fayetteville’s first professional basketball franchise since the Fayetteville Patriots (NBA D-League), is preparing to launch its inaugural season in March 2026 as part of The Basketball League (TBL).

 

With the guiding vision of “Building Hope in the Community One Possession at a Time,” the Liberty are establishing themselves not only as a competitive professional basketball team but as a cornerstone of community engagement, youth empowerment, and regional pride.

 

 

 

 

A Team for the City, By the City

 

 

At the helm is Team Market Owner Robert L. Edwards Jr., a lifelong Fayetteville resident and entrepreneur who has worked tirelessly with his leadership team to ensure the Liberty is more than just another sports franchise.

 

“Our mission is bigger than basketball,” Edwards explained. “The Liberty represent the spirit of Fayetteville—the resilience, the culture, and the vision for what this city can be. We are here to win games, yes, but more importantly, to create opportunities, to inspire the next generation, and to unite this community under one banner.”

 

The Liberty will play home games at the Crown Complex Arena, one of the region’s premier sports and entertainment venues. This marks a significant step for both the Crown Complex and the City of Fayetteville, expanding their portfolio of professional sports tenants alongside the Fayetteville Woodpeckers (MiLB) and Fayetteville Marksmen (hockey).

 

The addition of professional basketball helps further position Fayetteville as a regional hub for sports tourism and entertainment, creating new opportunities for local businesses, job growth, and cultural visibility.

 

 

 

 

Hope.Community & Liberty City Ambassadors

 

 

Beyond the hardwood, the Fayetteville Liberty are committed to initiatives that reach deep into neighborhoods, schools, and community organizations. This commitment is embodied in the Hope.Community movement and the Liberty City Ambassadors Program (LCAP).

 

Through these programs, the Liberty are building platforms for the next generation:

 

 

  • Free Youth Camps: Annual basketball and leadership camps, with more than 200 kids expected at the first sessions. These camps emphasize fundamentals while teaching teamwork, resilience, and goal-setting.
  • Scholar of the Year Awards: Students across Cumberland County in grades 1–12 will be recognized each year for achievements in academics, leadership, and service.
  • School Day Game: A special gameday where thousands of students attend for free, combining basketball excitement with lessons in leadership, sportsmanship, and responsibility.
  • Community Givebacks: The Liberty are already active with Alpha Academy, United Way, Build Better Youth, the Dogwood Festival, and others to provide mentorship, resources, and volunteer support.

 

 

“These initiatives make the Liberty more than just a team,” said General Manager Tiras Ray. “They make us a partner in progress, a source of inspiration, and a force for good in Fayetteville.”

 

 

 

 

Partnerships Driving Growth

 

 

The Liberty’s vision has resonated with the business community, bringing together an impressive slate of corporate and civic partners:

 

 

  • Caviness & Cates – One of North Carolina’s leading homebuilders, investing in Fayetteville’s growth.
  • Wawa – A beloved convenience and food brand deepening its footprint in Fayetteville.
  • Tropical Smoothie Café – Promoting healthy living and active lifestyles.
  • Shuttle Buddy – Providing transportation solutions for fans and families.
  • Jerome Scott Insurance – Supporting financial security and community well-being.
  • Build Better Youth – A non-profit focused on youth mentorship and empowerment.
  • Distinctly Fayetteville – The city’s tourism and sports commission, elevating Fayetteville as a destination.
  • Fayetteville Chamber of Commerce – Connecting the Liberty to the region’s business ecosystem.
  • Yellow Crayons of Fayetteville, NC – A creative agency supporting Liberty’s branding, apparel, and distribution.

 

 

“These partnerships represent the backbone of our success,” Edwards noted. “When local businesses, civic leaders, and non-profits come together around a common cause, the entire city rises with us.”

 

 

 

 

Press Conference & Player Combine

 

 

The Liberty will mark a milestone with their official press conference on December 12, 2025 at the Crown Complex Arena. The event will introduce the team to the city, highlight corporate partners, and share the broader vision for the inaugural season.

 

The following day, December 13, 2025, the Liberty will host their final player combine and flagship tryout, where athletes from across the region will compete for a spot on the inaugural roster. This event is expected to draw scouts, media, and fans alike, setting the stage for the Liberty’s first season.

 

The finalized roster will be unveiled in early 2026, with training camp and community activations leading up to the March 2026 season opener.

 

 

 

 

Ticket Sales & Fan Experience

 

 

One of the most anticipated announcements: Tickets for the 2026 Fayetteville Liberty season will go on sale beginning October 31, 2025.

 

Fans can expect a variety of options including:

 

 

  • Season Ticket Packages with exclusive benefits and premium seating.
  • Family Plans designed for affordable, all-ages entertainment.
  • VIP Court-Side Experiences offering unparalleled access to the action.
  • Group Packages for schools, churches, and community organizations.

 

 

“Our goal is to make Liberty basketball the most accessible, exciting, and affordable entertainment option in Fayetteville,” Ray added. “We want families filling the arena, kids seeing their heroes up close, and businesses engaging clients in a high-energy environment.”

 

 

 

 

A New Era for Fayetteville

 

 

The Fayetteville Liberty are not just launching a basketball team—they are igniting a movement. From corporate boardrooms to classrooms, from the hardwood to the neighborhoods, the Liberty are positioning themselves as a unifying force in Fayetteville’s cultural and economic landscape.

 

Their story is about opportunity, vision, and progress. It’s about proving that Fayetteville can stand shoulder to shoulder with any city in the country as a professional sports destination.

 

As Edwards concluded: “This is about more than a game. It’s about legacy. It’s about Fayetteville believing in itself, and together, building something that will last.”

 

 

 

 

Stay Connected

 

 

Fans can follow the Fayetteville Liberty’s journey and secure tickets at:

🌐 www.faylibertync.com

📲 Instagram: @WeAreLibertyNC | Facebook: @FayettevilleLiberty

 

 

 

 

About The Basketball League (TBL)

 

 

The Basketball League is a professional league with more than 50 teams across the United States and Canada, providing world-class basketball while focusing on community impact, affordable family entertainment, and player development both on and off the court.

 

 

 

 

Media Contact

 

 

Fayetteville Liberty Basketball Organization

Email: info@faylibertync.com

Phone: (910) 727-5550

Website: www.faylibertync.com

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Arts & Entertainment Celebrity Culture, Society & Lifestyle Fashion & Beauty Sports

All Things Bright Launches Inaugural Cheer and Dance Holiday Classic in Hope Mills

The holiday season in Hope Mills will shine a little brighter this year as All Things Bright, LLC presents its first-ever Cheer and Dance Holiday Classic. The highly anticipated event, hosted in partnership with Hope Mills Parks and Recreation, will take place on Saturday, November 22, 2025, at 1:00 p.m. Families, athletes, and community members are invited to gather for a festive afternoon of spirited performances, competition, and celebration.

The Cheer and Dance Holiday Classic represents the vision of Tameka S. Bright, founder of All Things Bright, LLC. With more than 13 years of experience in cheerleading and an impressive record that includes four Collegiate National Championships, Bright has long been dedicated to creating opportunities for youth to showcase their talents while building confidence, teamwork, and leadership skills.

“This competition is more than just an event—it’s a platform to inspire young athletes and bring our community together during the holiday season,” said Bright. “Cheer and dance have been such influential parts of my life, and I am honored to share that passion through this inaugural showcase.”

Sponsorship Opportunities to Support Youth and Community

All Things Bright is seeking community partners and sponsors to support the event and the young athletes who will participate. Sponsorships not only provide valuable resources for the competition but also allow local businesses and individuals to demonstrate their commitment to youth development and community engagement.

Several sponsorship levels are available:

  • BRIGHT Sponsor – $1,000 (2 available)
  • Megaphone naming rights
  • Social media presence
  • Vendor space
  • 10 live event mentions
  • Event speech opportunity
  • Logo placement on champion shirts
  • Logo on digital displays
  • SPARKLE Sponsor – $750 (3 available)
  • Pom and bow recognition
  • Social media promotion
  • Vendor space
  • 7 live event mentions
  • Logo placement on champion shirts
  • Logo on digital displays
  • SPIRIT Sponsor – $500 (5 available)
  • Social media promotion
  • 5 live event mentions
  • Logo placement on champion shirts
  • Logo on digital displays

Sponsorship inquiries and donations can be directed to ShaDonna “Mo” McPhaul at 910-574-3346. Donations by check can be made payable to All Things Bright.

A Celebration of Talent, Teamwork, and Holiday Spirit

The Cheer and Dance Holiday Classic will welcome high school teams from across the region, creating an opportunity for athletes to perform in a competitive environment while also celebrating the joy of the holiday season. With spirited routines, dazzling choreography, and a festive atmosphere, the event promises to be a highlight for families and fans alike.

Beyond the performances, the Classic will serve as a gathering point for the community, offering vendors, local engagement, and a space for families to come together in celebration. By blending competition with holiday cheer, the event captures the essence of the season while promoting positive values such as dedication, perseverance, and community pride.

Building a Legacy Through Cheer and Dance

Founder Tameka Bright has long envisioned creating a signature event that would not only highlight the region’s talent but also contribute to the growth of young athletes. Through All Things Bright, she continues to expand opportunities for youth, offering platforms that encourage both personal and athletic development.

“The Cheer and Dance Holiday Classic is just the beginning,” Bright emphasized. “We are building a tradition that will uplift our youth, strengthen community connections, and shine a spotlight on the incredible talent right here in North Carolina.”

Event Details

  • Event: All Things Bright Cheer and Dance Holiday Classic
  • Date: Saturday, November 22, 2025
  • Time: 1:00 p.m.
  • Location: Hope Mills Parks and Recreation
  • Presented by: All Things Bright, LLC

Media Contact

All Things Bright, LLC

Phone: 202-258-2677

Email: allthingbright2023@gmail.com

Sponsorship Inquiries: ShaDonna “Mo” McPhaul, 910-574-3346

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Arts & Entertainment Culture, Society & Lifestyle Family & Parenting Food & Beverage Society & Culture

Kindah G.E.N.T.S. Announce Brims & Bowties Brunch to Empower Local Youth

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The Kindah G.E.N.T.S., an initiative of Kindah Temple No. 62, is proud to announce the upcoming Brims & Bowties Brunch, a youth-focused community event taking place on Sunday, October 5, 2025, from 2:00 PM to 6:00 PM at The Gathering Place, 421 Maiden Lane, Fayetteville, NC.

The brunch will feature entertainment by DJ J30, a youth DJ and TikTok creator, and will be hosted by Jordan from “Goat Talk” Productions, who will serve as the Special Youth Host. Admission to the event is a $20 donation, with proceeds going to support youth mentorship and development programs. Attendees are encouraged to wear either a suit with a bowtie or business casual attire.

Mentorship and Empowerment at the Core

The brunch is organized by the Kindah G.E.N.T.S. program, which stands for Gentlemen Empowered to Network Towards Success. Currently mentoring, teaching, and coaching 23 young gentlemen, the program focuses on equipping youth with the skills and confidence needed to succeed in today’s world while building a foundation for the generations that follow.

“This event is more than a brunch—it’s a celebration of youth potential, leadership, and community,” said Ernest E. Logan III, Youth Director for Kindah G.E.N.T.S. “Our young gentlemen are learning not only how to carry themselves with confidence, but also how to build networks that will prepare them for success in life.”

A Legacy of Community Service

Kindah Temple No. 62, a constituent Temple of the Ancient Egyptian Arabic Order Nobles Mystic Shrine of North and South America and its Jurisdiction, Incorporated—widely known as the Prince Hall Shriners—has long been dedicated to benevolence, charity, and fraternity. With a mission rooted in civic, economic, and educational development, members have made significant contributions to the Fayetteville community and beyond.

Their commitment to service is evident in initiatives such as:

  • Volunteering as mentors at Ferguson Easley Elementary School.
  • Sponsoring annual community events including the End of Year Cookout, Book Bag Giveaway, and Easter Egg Hunts.
  • Providing Thanksgiving and Christmas baskets to families in need.
  • Supplying resources to programs such as Operation Blessing.
  • Supporting numerous other charitable and community service efforts.

The Brims & Bowties Brunch is the latest example of how the organization combines mentorship with engaging, community-centered activities. By involving youth leaders like DJ J30 and Jordan of Goat Talk Productions, the event highlights young voices while reinforcing the values of responsibility, creativity, and leadership.

An Open Invitation to the Community

The Kindah G.E.N.T.S. extend an open invitation to all community members to join the brunch. Whether you are a parent, mentor, business leader, or supporter of youth development, your presence will help foster an environment where young men are celebrated and encouraged to strive for success.

“The more our community comes together to support our youth, the stronger our future becomes,” added Logan. “We are excited to welcome everyone to this event, as it truly takes a village to raise and empower the next generation.”

Event Details

  • What: Brims & Bowties Brunch
  • When: Sunday, October 5, 2025 | 2:00 – 6:00 PM
  • Where: The Gathering Place, 421 Maiden Lane, Fayetteville, NC
  • Donation: $20 per person
  • Attire: Suit with bowtie or business casual

Contact Information

For more information about the event or sponsorship opportunities, please contact:

Ernest E. Logan III

Youth Director, Kindah G.E.N.T.S.

Phone: 910-527-3676

About Kindah Temple No. 62

Kindah Temple No. 62 is a proud constituent of the Ancient Egyptian Arabic Order Nobles Mystic Shrine of North and South America and its Jurisdiction, Inc., also known as the Prince Hall Shriners. The Temple is a non-profit organization committed to benevolence, charity, and fraternity. Its members actively support civic, economic, and educational initiatives both locally and worldwide, with a strong focus on mentoring and uplifting youth in the Fayetteville community.

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The E.E. Smith Alumni Sports Hall of Fame, Inc. Proudly Announces the Class of 2026

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The E.E. Smith Alumni Sports Hall of Fame, Inc. Proudly Announces the Class of 2026

 

FAYETTEVILLE, NC — The E.E. Smith Alumni Sports Hall of Fame, Inc. is honored to announce its distinguished Class of 2026, celebrating alumni and contributors whose dedication, talent, and impact have left a lasting legacy on E.E. Smith High School athletics and the broader community.

 

This year’s inductees represent excellence across multiple sports and decades, reminding us of the rich tradition of Golden Bulls athletics.

 

Class of 2026 Inductees

• Ezekiel Best – Track & Field, Class of 1999

• Milton Blue* – Football, Class of 1968

• Jeffery Brown – Swimming, Class of 1983

• Clyde Chesney* – Football, Class of 1967

• Robert Davidson – Baseball, Class of 1981

• Katrina Lee – Track & Field, Class of 1991

• Benjamin Major III – Track & Field, Class of 2009

• Tacara Morrisey McGregor – Track & Field, Class of 2007

• Ronald McKnight – Basketball, Class of 1996

• Ruben Pierce – Track & Field, Class of 1982

• Oscar Polite* – Football, Class of 1966

• Douglas Ray* – Tennis, Class of 1974

• Howard Smith* – Football, Class of 1955

• Leonard Sanders* – Contributor

• Arthur “Monk” Smith* – Contributor, Class of 1943

 

(*Deceased)

 

Celebration & Recognition Events

• Introduction Ceremony: The Class of 2026 will be formally introduced during the E.E. Smith High School Homecoming Game on Friday, October 31, 2025.

• Induction Ceremony: The official Hall of Fame Induction Ceremony will take place on Sunday, May 24, 2026.

 

Honoring Legacy, Inspiring the Future

 

The E.E. Smith Alumni Sports Hall of Fame continues to honor past athletes, coaches, and contributors whose achievements inspire future generations of Golden Bulls. The Class of 2026 reflects decades of dedication, athletic prowess, and service to the school and community.

 

For more information, sponsorship opportunities, or to learn more about the Hall of Fame, please visit: eesmithalumnisportshalloffame.com.

 

⸻

 

Media Contact:

ShaDonna “Mo” McPhaul

Public Relations Director

E.E. Smith Alumni Sports Hall of Fame, Inc.

📧 mo@themoyouknow.vip📱 (910) 574-3346

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Arts & Entertainment Business Media & Communications Sports World

Fayetteville Liberty Professional Basketball Team Set to Launch Inaugural Season at the Crown Complex Arena in 2026

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FOR IMMEDIATE RELEASE

Fayetteville Liberty Professional Basketball Team Set to Launch Inaugural Season at the Crown Complex Arena in 2026

Fayetteville, NC – The City of Fayetteville is officially welcoming a new era of professional basketball as the Fayetteville Liberty, a franchise of The Basketball League (TBL), prepares to launch its inaugural season in March 2026.

With the vision of “Building Hope in the Community One Possession at a Time,” the Liberty are more than a basketball team—they are a movement of service, inspiration, and community-building.

A Team for the City, By the City

Led by Team Market Owner Robert L. Edwards Jr., the Fayetteville Liberty will play their home games at the Crown Complex Arena, competing against teams across the country in The Basketball League. Fayetteville’s growing sports culture—home to the Woodpeckers (MiLB) and Marksmen (hockey)—will now add professional basketball as a pillar of its entertainment and tourism economy.

“Our mission is bigger than basketball,” said Edwards. “The Liberty will not only bring high-level professional sports to Fayetteville but also create opportunities for youth, families, and businesses to thrive. This team belongs to our city.”

Hope.Community & Liberty City Ambassadors

The Liberty’s community outreach is anchored by the Hope.Community initiative and the Liberty City Ambassadors Program (LCAP). These programs focus on:

  • Free Youth Camps: Hosting basketball and leadership camps for more than 200+ kids annually.
  • Scholar of the Year Awards: Recognizing students across elementary, middle, and high school who exemplify excellence, leadership, and service.
  • School Day Game: A one-of-a-kind educational and inspirational gameday experience at the Crown Coliseum for students across Cumberland County and beyond.
  • Community Givebacks: Supporting local schools, non-profits, and events such as Alpha Academy, United Way, Dogwood Festival, and more.

Business & Economic Impact

The Fayetteville Liberty have already attracted corporate and community partnerships with leading businesses and organizations including Caviness & Cates, Wawa, Tropical Smoothie Café, Shuttle Buddy, Jerome Scott Insurance, Build Better Youth, Distinctly Fayetteville, PWC and the Fayetteville Chamber of Commerce. Sponsorship packages range from small-business collaborations to full arena branding opportunities.

“Professional basketball in Fayetteville means more jobs, more events, and more opportunities for local businesses to connect with fans,” said General Manager Tiras Ray. “Our partnership strategy ensures that the Liberty serve as both an entertainment powerhouse and a community growth engine.”

Press Conference & Season Preparation

The Fayetteville Liberty will host their official press conference on December 12, 2025 at the Crown Complex Arena to formally introduce the team, announce key partners, and share the vision for the 2026 inaugural season.

Following the press conference, the team will hold its final player combine and flagship tryout on December 13, 2025, where players will compete for roster spots ahead of training camp. The finalized roster will take the court in March 2026 for the start of the Liberty’s first TBL season.

Looking Ahead

Tickets for the 2026 campaign will go on sale beginning November 2026, with season packages, group sales, and VIP experiences available.

Fans can stay connected and follow updates via:

🌐 www.faylibertync.com

📲 Instagram: @WeAreLibertyNC | Facebook: @FayettevilleLiberty

About The Basketball League (TBL)

The Basketball League is a professional league with more than 50 teams across the United States and Canada, providing world-class basketball while focusing on community impact, affordable family entertainment, and player development both on and off the court.

Media Contact

Fayetteville Liberty Basketball Organization

Email: info@faylibertync.com

Phone: (910) 727-5550

Website: www.faylibertync.com

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Outlaw Horse Club Hosts Community Day in Fayetteville on October 4, 2025

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The Outlaw Horse Club, a long-standing pillar of Fayetteville’s horse riding community, announced today the return of its highly anticipated Outlaw Community Day. The event will be held on Saturday, October 4, 2025, from 12:00 p.m. to 4:00 p.m. at VFW Post 6018, 116 Chance Street, Fayetteville, NC 28301.

This year’s gathering promises to bring together families, friends, and neighbors for an afternoon filled with free activities, valuable community resources, and a celebration of Fayetteville’s vibrant spirit. The event is made possible through the continued support of the City of Fayetteville, which has awarded the Outlaw Horse Club a microgrant for the third time to expand its outreach.

A Legacy of Community and Horses

Founded in 1999 by Jody Lindsey, the Outlaw Horse Club was established to create a welcoming space for people who love horses and for families looking to bond over shared traditions. Over the past 25 years, the club has grown into more than just a horse-riding group—it has become a hub for community engagement, education, and family support.

“Community Day represents the very best of what the Outlaw Horse Club stands for,” said Camille Little a spokesperson for the organization. “It’s about uniting families, promoting wellness, and preserving our shared love for horses and fellowship.”

Free Health Resources and Screenings

In addition to horse-themed activities and entertainment, the October 4 event will offer free health resources to attendees. One of the highlights will be on-site mammogram screenings, an initiative designed to ensure community members have access to preventive health care. Several local health organizations and service providers will be present to share information, answer questions, and provide tools for healthier living.

By weaving together recreation and wellness, the Outlaw Horse Club aims to provide a holistic family day that not only entertains but also empowers attendees to take charge of their health.

Family Fun for All Ages

Outlaw Community Day will feature a range of activities designed to engage all members of the family. From educational sessions and interactive exhibits to live demonstrations and community partners sharing resources, the event ensures that both children and adults can take something meaningful away from the day.

Families can expect:

  • Horse-focused exhibits that honor the Outlaw Horse Club’s heritage.
  • Health and wellness booths, including free screenings and educational resources.
  • Community partner exhibits representing local organizations that serve families and children.
  • Family-friendly entertainment and opportunities to connect with neighbors.

Strengthening Community Bonds

The Outlaw Horse Club emphasizes that the heart of Community Day lies in connection. As Fayetteville continues to grow, events like these ensure that residents have a chance to gather, support one another, and celebrate their shared identity.

“This event is proof of what can happen when the community comes together,” said Tasqua Lindsey, the Clubs’s Secretary added. “From local organizations donating their time to volunteers helping coordinate logistics, every part of Community Day reflects collaboration and care.”

Event Details

  • Event: Outlaw Community Day
  • Date: Saturday, October 4, 2025
  • Time: 12:00 p.m. – 4:00 p.m.
  • Location: VFW Post 6018, 116 Chance Street, Fayetteville, NC 28301
  • Cost: Free and open to the public

About Outlaw Horse Club

Established in 1999 in Fayetteville, North Carolina, the Outlaw Horse Club was founded by Jody Lindsey to create a space where family and friends could gather, ride, and share their passion for horses. Over the years, the club has expanded its role to include community engagement and outreach programs, supported in part by multiple City of Fayetteville microgrants. The club remains dedicated to preserving horse culture while serving the wider community through family-friendly events and educational initiatives.

For more information, visit the Outlaw Horse Club on Facebook: facebook.com/outlawshorseclubfaync.

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Arts & Entertainment Celebrity Media & Communications Sports World

Fayetteville Liberty Teams Up with ShaDonna “Mo” McPhaul to Strengthen Community Ties and Boost Sports Entertainment

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The Fayetteville Liberty, a rising basketball organization dedicated to showcasing talent and energizing the region with top-tier sports entertainment, has announced a partnership with ShaDonna “Mo” McPhaul, founder of The Mo You Know. This collaboration is designed to amplify community engagement and create a dynamic atmosphere leading up to the Liberty’s games at the Crown Arena in 2026.

The Fayetteville Liberty has quickly become a source of pride for basketball fans across North Carolina. Known for its commitment to competitive play, professionalism, and strong community presence, the team is preparing to expand its reach by joining forces with McPhaul, a respected media personality, veteran, and community advocate.

A Shared Vision for Community Impact

McPhaul, widely known as “Mo” and the voice behind The Mo You Know, has built her career around spotlighting local stories, events, and initiatives that inspire and uplift. Her deep ties to Fayetteville and passion for promoting positive community narratives make her an ideal partner for the Liberty as the organization continues to grow.

“I love this community and believe in the power of sports to bring people together,” said McPhaul. “Partnering with the Fayetteville Liberty is about more than basketball. It’s about creating opportunities for families, businesses, and fans to connect and celebrate what makes Fayetteville special. I’m fired up to help bring more sports entertainment to our city.”

The Liberty shares that vision. By working with McPhaul, the organization will be able to extend its outreach, encourage local sponsorships, and cultivate a loyal fan base that reflects the diverse spirit of Fayetteville.

Basketball as a Catalyst for Growth

As Fayetteville continues to expand economically and culturally, sports play an increasingly important role in strengthening community bonds. The Liberty’s home at the Crown Arena positions the team to attract regional attention and foster a thriving game-day experience.

The collaboration with McPhaul is expected to build anticipation for the team’s official arena debut in 2026. Together, the Liberty and The Mo You Know aim to spotlight not only the excitement of basketball but also the broader benefits of investing in local sports – from youth engagement and mentorship programs to new opportunities for business partnerships.

“Basketball has always been more than a game. It’s a platform for growth, unity, and inspiration,” said Robert Edwards Jr. Team Market Owner of the Fayetteville Liberty. “ShaDonna brings a wealth of energy and a proven track record of community impact. We are thrilled to have her join our mission of making Fayetteville a premier destination for sports entertainment.”

Opportunities for Sponsors and Fans

With the team’s official Crown Arena schedule approaching in 2026, sponsors and community members are encouraged to get involved early. The Liberty is actively seeking partnerships with businesses, organizations, and individuals who want to align their brand with a movement that prioritizes both athletic excellence and community connection.

Game-day events are being designed to deliver a full entertainment experience, blending competitive basketball with fan engagement, family-friendly programming, and community recognition. McPhaul’s involvement will ensure these stories and experiences reach a wider audience across multiple platforms, highlighting the Liberty’s role as a unifying force in Fayetteville.

Looking Ahead

The Fayetteville Liberty and The Mo You Know are laying the foundation for what promises to be an unforgettable era of basketball in Fayetteville. As the team gears up for its Crown Arena debut, fans can expect consistent updates, behind-the-scenes content, and community initiatives that reflect the shared commitment of both organizations to the people they serve.

For sponsors, fans, and local residents alike, the partnership represents an invitation to be part of a movement that blends sports, community, and opportunity.

About Fayetteville Liberty

The Fayetteville Liberty is a professional basketball team committed to providing high-quality sports entertainment while fostering community pride and engagement. With a focus on teamwork, excellence, and local partnerships, the Liberty is building a strong foundation as it prepares to host games at the Crown Arena in 2026.

About The Mo You Know

Founded by ShaDonna “Mo” McPhaul, The Mo You Know is a media platform dedicated to uplifting stories, events, and people throughout the Fayetteville community and beyond. McPhaul, a veteran and advocate, is known for her passion for connecting people and driving positive change.

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Arts & Entertainment Beauty & Hair Care Celebrity Culture, Society & Lifestyle Fashion & Beauty

Marcus Doss Salon Returns to Atlanta for the Bronner Bros Beauty Icon Awards Celebration

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Marcus Doss Salon, one of Fayetteville, North Carolina’s most distinguished salons, is set to make a highly anticipated return to Atlanta for the prestigious Bronner Bros Beauty Icon Awards. Known for artistry, innovation, and trendsetting in hair design, Marcus Doss and his team will once again captivate audiences, this time by opening the show with a special theme hair performance designed exclusively for the event.

The Bronner Bros International Beauty Show, recognized as one of the largest and most influential gatherings of multicultural beauty professionals in the world, has long served as the stage for celebrating trailblazers who push the industry forward. The Beauty Icon Award in particular is a momentous recognition, spotlighting professionals who embody excellence, leadership, and creativity in the beauty arts.

A Return to the Iconic Stage

For Marcus Doss, returning to Bronner Bros is both a professional milestone and a full-circle moment. Over the years, his salon has earned a reputation for combining technical mastery with visionary creativity. The opportunity to present on this stage offers not only recognition of past achievements but also a chance to showcase the forward-thinking artistry that defines the Marcus Doss Salon brand.

“Our goal is to inspire the audience with every look and every detail,” said Marcus Doss. “This performance will honor the legacy of Bronner Bros while bringing something fresh and unforgettable to the show.”

The salon’s showcase will highlight bold hair designs, intricate techniques, and storytelling through style, creating a performance that merges artistry with entertainment. Industry insiders are already calling the opening act one of the most anticipated moments of the awards program.

The Beauty Icon Legacy

The Bronner Bros Beauty Icon Awards represent more than glamour—they signify excellence across generations of beauty professionals. By honoring those who have left an indelible mark on the industry, the awards also encourage the next wave of talent to rise.

Marcus Doss and his team embrace this legacy, using their platform to uplift and inspire. Their work exemplifies the resilience, innovation, and artistry at the heart of the beauty profession. With a salon deeply rooted in Fayetteville but with influence extending across the Southeast and beyond, Marcus Doss Salon demonstrates how local talent can thrive on an international stage.

Inspiring the Beauty Industry

For beauty professionals attending Bronner Bros, the return of Marcus Doss Salon carries special meaning. The team’s reputation for excellence in styling, cutting, coloring, and creative design serves as both inspiration and challenge for others in the field. By opening the awards with a performance designed to set the tone for the evening, the salon reinforces its role as both innovator and standard-bearer in the industry.

“The Bronner Bros Beauty Show has always been about community, creativity, and pushing boundaries,” Doss explained. “Our salon is honored to contribute to that tradition while representing Fayetteville on one of the biggest stages in beauty.”

About Marcus Doss Salon

Marcus Doss Salon, based in Fayetteville, North Carolina, is recognized for its dedication to excellence in hair care, design, and artistry. With a mission to enhance confidence and celebrate individuality through beauty, the salon has become a trusted name both locally and nationally. Known for trendsetting styles, advanced techniques, and innovative showcases, Marcus Doss and his team continue to inspire beauty professionals and clients alike.

About Bronner Bros

The Bronner Bros International Beauty Show is one of the largest multicultural beauty trade shows in the United States, bringing together thousands of professionals, educators, and brands in Atlanta, Georgia. For over 75 years, Bronner Bros has been a leader in celebrating excellence in beauty, offering education, networking, and recognition through its shows and awards, including the Beauty Icon Award.

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Cumberland First in Families to Host 2nd Annual Mister & Miss FIFNC Pageant

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Fayetteville, NC – September 16, 2025 – First in Families of North Carolina (FIFNC) Cumberland County will host the 2nd Annual Mister & Miss FIFNC Pageant on Saturday, October 18, 2025, at 2:00 p.m. The event will take place at Balm In Gilead Family Counseling Ministries, 3110 Doc Bennett Road, Fayetteville, NC 28306, and aims to celebrate the talents, confidence, and achievements of individuals living with disabilities.

This community-centered pageant provides a supportive stage for participants to showcase their personalities, skills, and individuality. Building on the success of the inaugural event, the second annual competition promises an even more engaging and inspiring experience for families and community members across Cumberland County.

Highlighting Inclusion and Community Spirit

The Mister & Miss FIFNC Pageant is designed to encourage self-expression and confidence among individuals with disabilities while fostering greater awareness and acceptance within the broader community. Families and friends will gather to celebrate participants as they share their talents and demonstrate that ability matters far more than limitation.

The pageant also serves as a fundraiser for First in Families of North Carolina, a statewide nonprofit dedicated to supporting individuals with intellectual and developmental disabilities and their families. Funds raised will directly benefit local programs, ensuring that families in Cumberland County continue to receive vital resources and assistance.

Special Emcee: ShaDonna “Mo” McPhaul

This year’s pageant will feature ShaDonna “Mo” McPhaul, also known as The Mo You Know, as the event emcee. McPhaul is a well-known Fayetteville figure recognized for her work in community engagement, media, and public relations. Her presence brings added excitement and visibility to the pageant, further underscoring the importance of amplifying voices within the disability community.

Sponsorship Opportunities

To help ensure the continued success of the event, organizers have introduced sponsorship packages designed to give local businesses and individuals the opportunity to show their support:

  • Platinum Sponsorship – $200
  • Gold Sponsorship – $150
  • Silver Sponsorship – $100
  • Bronze Sponsorship – $50

Sponsorship contributions will help cover event costs and expand services offered to families with disabilities. Donors will be recognized during the event, highlighting their commitment to inclusion and community growth.

A Platform for Celebration

The Mister & Miss FIFNC Pageant is more than a competition. It is a platform for celebrating achievements, showcasing talents, and reinforcing the belief that everyone deserves recognition and opportunity. For families living with disabilities, events like these provide meaningful moments of pride and connection, while also strengthening the community’s shared commitment to accessibility and inclusion.

Event Details at a Glance

  • Event: 2nd Annual Mister & Miss FIFNC Pageant
  • Date: Saturday, October 18, 2025
  • Time: 2:00 p.m.
  • Location: Balm In Gilead Family Counseling Ministries, Inc.
  • 3110 Doc Bennett Road, Fayetteville, NC 28306

Families, friends, and supporters throughout Cumberland County are encouraged to attend and take part in this unique celebration.

Supporting a Greater Mission

The pageant aligns with the larger mission of First in Families of North Carolina, which has long been dedicated to helping individuals with disabilities build stronger, more independent lives. By bringing the community together for a day of celebration, FIFNC demonstrates how events can both raise awareness and make a lasting impact through financial support and community involvement.

Call to Action

Individuals, organizations, and businesses interested in sponsoring or donating can learn more and contribute directly through the official website at fifnc.org/cumberland-county. Every contribution helps to sustain essential programs that provide hope, dignity, and resources to families with disabilities.

Media Contact

Bri Scott

Cumberland County, First in Families of North Carolina

Telephone: (910) 872-3167

Website: https://www.fifnc.org/cumberland-county

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ShaDonna “Mo” McPhaul Attends 2025 Black Entertainment Television Awards as Influencer & PR Strategist, Returns with Purpose and Powerful Partnerships

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ShaDonna “Mo” McPhaul, media personality, PR strategist, and founder of The Mo You Know, made her presence known at the 2025 Black Entertainment Television Awards and Black Entertainment Television Experience this past weekend—not just as a fan, but as a force of influence and inspiration. Attending as an influencer and public relations powerhouse, McPhaul turned the star-studded event into a stage for purpose, connection, and cultural alignment.

 

From red carpet moments to interviews with emerging talents and brand executives, McPhaul embraced the full spectrum of the Black Entertainment Television experience. “I didn’t just pack dresses, lashes, and heels for the West Coast—I packed a vision,” she shared. “This was part media mission, part manifestation.”

 

The Black Entertainment Television experience Fan Fest was a dynamic playground of Black excellence, featuring live performances, panel discussions, entrepreneurial showcases, and cultural activations. For McPhaul, it was more than a media opportunity—it was a calling fulfilled. “To be in the room with living legends, rising stars, and cultural architects reminded me of why I do what I do,” she reflected. “This wasn’t just entertainment. This was alignment.”

 

Known for bridging brands with audiences through authentic storytelling and strategic influence, McPhaul made powerful new connections across the entertainment, lifestyle, and education sectors during her Los Angeles visit. With every conversation and every red carpet moment, she reaffirmed her place in the evolving media landscape.

 

This fall, McPhaul will continue building on the momentum with a new collaboration. The Mo You Know is proud to announce an upcoming partnership with Virginia State University, where McPhaul will work with students and faculty on media literacy, brand development, and digital storytelling initiatives.

 

“The Black Entertainment Television Awards experience wasn’t just about being seen—it was about being present, aligned, and open to what’s next,” said McPhaul. “From L.A. to Virginia, I’m bringing the same energy: intentional influence, strategic storytelling, and purpose-driven partnerships.”

 

As a trusted voice in public relations and digital media, ShaDonna “Mo” McPhaul offers companies, colleges, and creatives a unique blend of authenticity and strategic reach. With her media brand The Mo You Know, she continues to help organizations grow their impact through curated messaging, influencer alignment, and community connection.

 

For more information about ShaDonna “Mo” McPhaul or to inquire about influencer and PR collaboration opportunities, visit themoyouknow.vip

 

About ShaDonna “Mo” McPhaul

ShaDonna “Mo” McPhaul is a respected media personality, U.S. Air Force veteran, and founder of The Mo You Know, a strategic PR and media consultancy that amplifies voices with purpose. Her platform connects audiences with meaningful stories across entertainment, education, and entrepreneurship.