Categories
Computers & Software Technology U.K

To Prevent Time-Based Cyberattacks, Businesses Should Be Using a 24/7 SOC

World-class cyber security expert, DigitalXRAID, has urged businesses to take a proactive approach to their cyber security with a 24/7 SOC (Security Operations Centre), to address the threat of time-based cyberattacks and increase in attacks over the last year. 

In light of the well reported attacks on Rackspace, Intersport and recently The Guardian, it is clear that cybercriminals are using holiday periods and out of hours timing to target businesses who may have their guard down.

Timing is a key factor when it comes to attacks and therefore it is essential for cyber defence. Cyberattacks that happen when IT and security staff are operating with skeleton staff or are away from the office altogether are more devastating, resulting in the exfiltration of much larger quantities of data and causing greater disruption. 

A cyberattack that isn’t detected immediately can take more than 300 days to contain. If several hours pass before an attack is identified, attackers have the possibility to move laterally across a company’s networks undetected, which can be dire for an organisation’s business operations and result in downtime. 

The most recent example of a devastating cyberattack comes as Royal Mail announced that they had suffered a crippling cyber incident which halted all international deliveries. The attack follows a similar pattern to the cyber incident at delivery service Yodel which reports suggest was the result of a ransomware attack launched at the weekend. With a delay in the identification of the attack, Yodel experienced widespread disruption and systems being unavailable for days following. 

A similar attack early in 2022 on another delivery company reported an overall cost of $60 million to the business. 

Hackers don’t exclusively operate during office hours, so neither should security measures. With such high profile incidents advertising the advantages of out of hours attacks, cyber criminals will be looking to profit from these opportunities. 

Cyberattacks cannot be taken lightly. Reported statistics say there is a cyberattack happening every 39 seconds, with over 4,000 ransomware attacks taking place daily. Moreover, large companies that aren’t the only ones being targeted—43% of these attacks represent small businesses.

Most organisations, especially small to mid-sized businesses don’t have the resources to build and support a 24/7 security operations centre (SOC) in house. Setting up a 24/7 SOC in-house, with all of the tooling and manpower needed for 24/7 coverage, can cost over £500,000. This just isn’t achievable for most businesses, especially in view of the global cyber skills shortage.

In view of this, and the potential cost of cyber incidents reportedly reaching upwards of £3.18m, organisations are looking to 24/7 SOC providers for support.

Outsourcing cyber security to a specialised 24/7 SOC provider gives access to the latest in tooling and highly skilled security professionals, without risking sensitive information and protection. 

Outsourcing a company’s 24/7 SOC opens the door to world-class threat detection and response without having to spend time and money in hiring, training, and retaining competent analysts.

At the same time, a 24/7 SOC provides advantages such as:

  • Skilled personnel overseeing their business 24/7
  • The ability to stop attacks in minutes
  • A lower cost of ownership to secure the business
  • More time to pursue other business opportunities

An outsourced 24/7SOC team acts like an extension of the business, leaving IT and security staff to focus their skills and energy on other aspects of the operations. At the same time, businesses do not have to compromise on detection and remediation time if they’re targeted by threat actors.

DigitalXRAID provides a CREST accredited Security Operations Centre, offering clients cyber protection 24/7/365. 

The company also provides comprehensive cybersecurity solutions and services such as penetration testing, cyber awareness training and phishing campaigns and ISO 27001 certification. To learn more about what they offer, please visit https://www.digitalxraid.com/  

Categories
Technology U.S

Protera Now Offering Disaster Recovery Services to Businesses

In a move to help future-focused enterprises transition from traditional “check-box” disaster recovery plans to more dynamic, real-world testing processes, Protera now offers class-leading disaster recovery services. 

With these services, this leading managed service provider is committed to enabling businesses to consistently test, validate, and remain insurable against disaster. 

According to vice president of solution architecture, Adam Mommersteeg, “DR is certainly not new, but today’s security ecosystem has forever changed the way businesses manage it…It’s not enough to say you can back up your systems to a remote location. Cyber insurance companies are demanding proof that the right technologies are safeguarding your systems and, in the event of a breach, that operations can be restored within one business day or less. If you can’t do that, you run the risk of being uninsurable.”

Outages, natural disasters, ransomware attacks, etc., are the leading availability threats that face modern organizations and make them vulnerable to unplanned downtimes. 

Over the past few years, an overwhelming 82% of businesses have encountered at least one unplanned downtime incident. 

The ramifications of unplanned downtimes can result in a loss of business-critical data and damage to company revenue, reputation, and compliance adherence in the long term. 

Case in point: Each minute of downtime can cost a business around $9,000 on average, which brings the downtime cost/hour to more than $500,000, according to the Ponemon Institute.

That said, with an effective disaster recovery plan and solution in action, enterprises can become more resilient. It helps them quickly restore operations with no data loss and minimal business disruption in the event that disaster strikes. 

As part of its application and cloud managed services portfolio, Protera offers regular and systematic testing of all areas of an organization. As a result, businesses can rest assured that their mission-critical physical and virtual IT workloads are always protected and running optimally—regardless of their specific security, compliance, or business requirements. 

Leveraging Protera’s class-leading disaster recovery services, businesses can ensure the plans they’ve opted for work perfectly.

Protera’s sprint-based disaster recovery methodology includes a) discovery and scoping, b)implementation, c) design and detailed planning, and d) testing and handoff. 

Its agile approach to automated DR failover in the cloud allows enterprises to simplify disaster recovery and testing for enterprise applications. The cloud-native low-touch DR solution by Protera executes a string of actions on each group of applications ensuring the applications start in the correct sequence and run perfectly. 

According to Protera, traditional approaches to testing business continuity and disaster recovery greatly rely on industry point solutions that only evaluate a specific business function. While individual processes may be automated, testing a multitude of operations can be a drain on resources. 

Protera’s Disaster Recovery Framework assures all point solutions are pinpointed and tested automatically and systematically. This outcome-focused framework makes sure processes are executable with minimal human intervention while also removing the drain on resources caused by legacy techniques. 

Founded in 1998, Protera Technologies, LLC., is a nextGen managed cloud and hosting services provider committed to helping organizations achieve their modernization goals with improved quality, increased value, and reduced business risks. Protera is a global SAP® partner certified in Cloud, Hosting, Global Outsourcing, Application Management, and SAP HANA Operations Services.

Interested parties can find more information about Protera by visiting https://info.protera.com

Categories
Health & Medicine Technology U.K U.S

Central Nervous System Research Benefits from Decentralized Clinical Trial Solutions, According to ObvioHealth

Leading Virtual Trail Organization (VRO), ObvioHealth marks the role of decentralized clinical solutions in addressing the key challenges in central nervous system (CNS) research.

“DCT solutions, by leveraging a modular approach, can address four key challenges in central nervous system research to reduce participant uncertainty and burden, increase participant compliance, and drive data quality,” explains a spokesperson from ObvioHealth. 

According to ObvioHealth, the possibility of suffering from physical immobility and cognitive impairment among patients with CNS conditions prohibit them from participating in trials with on-site visits. The result is extremely expensive and time-intensive patient enrollment and participation that can cause substantial lags in CNS clinical trials. 

The VRO highlights hybrid and decentralized studies as the way forward to minimize the patient burden. Providing participants with the flexibility and support required, DCTs also help improve data quality. 

On top of this, by enabling patients to contribute to CNS trials from the comfort of their homes, digital solutions that include ePRO and eConsent significantly shift the paradigm to a much higher enrollment rate. 

In addition, stigma related to CNS disorders is pervasive in clinical studies and acts as a deterrent for CNS trial participation. 

Concerns about being typified or judged, exposing personal health information, or being otherwise negatively labeled can significantly impact a patient’s willingness to volunteer for a CNS clinical trial.

By enabling participants to maintain a more comfortable distance from the trial team while also ensuring they get immediate support whenever needed, decentralized and hybrid studies offer privacy tailored to a patient’s preferences. The result is destigmatized clinical trials leading to improved patient recruitment and retention rates. 

Even though clinician- and patient-reported outcomes are the basis for gauging multiple endpoints in CNS clinical studies, they are often prone to skewed perceptions and recall bias. In addition to participant subjectivity, the possibility of variability across expert raters impacts data quality and ultimately, the accuracy of trial endpoints. 

While with ePRO and eClinRo, clinicians and patients can submit data on symptoms and behavior in real-time using their own devices, with eCOA, experts can streamline the review process.

The result is augmented reporting and clinical assessments that can minimize clinician variability and limit the risk of data distortion, thus driving data quality.

Due to CNS trials involving research on critical brain functions, keeping patients under constant follow-up is vital, explains ObvioHealth. 

That said, patients who drop out during the trial pose a major concern for clinical teams as well as significantly impact the trial success rate. 

The end-to-end support and patient-centric processes offered in decentralized and hybrid approaches help clinical teams keep participants engaged throughout the trial period and over time.

While the human-centric designs with DCT studies help address patient requirements faster, the virtual site team, real-time data collection, and remote monitoring of patients with these approaches notably decrease patient attrition rates in CNS trials. 

According to the VRO, substantial emphasis is placed on conducting CNS clinical trials today, with central nervous system disorder remaining the leading reason behind mortality and morbidity worldwide.

Case in point: Over 4,000 CNS clinical trials are predicted to be underway by 2026, according to Evaluate Pharma. 

To navigate challenges to success, and accelerate the process of marketing life-improving new treatments, adopting DCT models within CNS research is critical. 

ObvioHealth’s patient-centric DCT solutions help study teams address the issues of data inaccuracy and interoperability essential to deliver robust clinical outcomes and endpoints.

Founded in 2017, ObvioHealth is a global digital health organization led by an expert team. ObvioHelath develops and runs decentralized clinical trial solutions across the globe that help capture more robust and accurate data to speed up drug development. 

Interested parties can learn more about ObvioHealth by visiting https://www.obviohealth.com.

Categories
Media & Communications Professional Services Technology U.K U.S

Geeky Tech’s Marketing Podcast Provides Honest Discussions About SEO

Geeky Tech, a leading tech B2B marketing agency, believes that if you want something done right, do it yourself. 

The business applies this philosophy to the services it provides to clients. It has built a team of experts that work on clients’ SEO and marketing without having to rely on outsourced services. At the same time, it also demonstrates this in the educational resources it provides to potential clients.

As part of this effort, the agency offers a monthly podcast—SEO Unfiltered—that aims to demystify the world of search engine optimisation (SEO).

The business claims there are several myths about digital marketing. Some of these are harmless, or a result of outdated practices. Others, whilst not harmful, may lead companies to spend money on fixing issues that may not be actual problems.

However, certain practices could lead to websites being penalised by search engines, claims the agency. These might have been acceptable some years ago, but are not considered legitimate today, the agency explains.

The podcast, hosted by Genny Methot, the content lead, is designed to educate digital marketers on the best ways to drive results, explains the agency.

The topics range from broad discussions about how a business can take over its own digital marketing to detailed discourses on why paid ads are important.

Surprisingly, the main theme of what is discussed seems to be that SEO should focus on the audience and not so much on Google. 

Since the team is made up of “Geeks” who have spent years understanding the mysteries of SEO and Google algorithms, it is only logical that the podcast features team members who share their knowledge.

In the podcast’s first episode, the agency’s co-founder, Ben Hawkshaw-Burn, talks about why it is important for business owners to understand how SEO works—even if it’s being outsourced to an SEO company.

Similarly, in another episode, the agency’s on-page SEO expert, Alan Mansford, discusses the common mistakes that could affect a website’s ranking. The episode is ideal for those who have heard of technical SEO terms but do not understand what they mean.

Similarly, the podcast has episodes featuring Jo Priest, the agency’s off-page optimisation expert, and Amine Lakaab, the paid ads Geek.

Bita Jarrah, a senior UX designer for the Canadian Red Cross who was also invited onto the show, talks about what user experience (UX) is and why it’s important.

According to the agency, the podcast is designed to help clients understand SEO better. At the same time, it empowers businesses and marketers who wish to take ownership of their digital marketing.

As a result, the podcast answers questions about complicated marketing topics that’s easy to understand for everyone.

Geeky Tech is a marketing agency that focuses on B2B tech companies. Collectively, the team has decades of SEO experience, allowing clients to get great results. To learn more about the business and the services it offers, please visit https://www.geekytech.co.uk/