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Computers & Software Science Technology U.S

Sapio Sciences Rings in 2023 With Major Investment from GHO Capital

Baltimore, MD, Jan 6, 2023 — The London-based leading specialist healthcare investment advisor, Global Healthcare Opportunities, also called GHO Capital Partners LLP, has announced its investment in Sapio Sciences, a high-growth integrated lab informatics platform.

Lab informatics platforms are gaining momentum today, with more modern laboratories striving to accelerate their R&D. With GHO’s backing to scale it, Sapio Sciences hopes the company will evolve as a formidable player in the lab informatics market. 

Kevin Cramer, Chief Scientist and CEO at Sapio, said of GHO’s recent investment decision, “As lab workflows become increasingly complex and the volume of data increases, the management, and interrogation of that data becomes even more vital. Over the last eighteen years, Sapio has built a uniquely flexible, scalable, unified, and easy-to-use informatics platform developed specifically to address the deficiencies of current processes. We are proud to have GHO partner with us to support our next transformational steps as a company.”

Launched in 2004, Sapio Sciences is a US-based state-of-the-art lab informatics platform committed to transforming and speeding up life science R&D for biopharma, CROs, and clinical labs. 

This unified low-code/no-code platform offers various lab software products, such as its high-end scalable Electronic Lab Notebook (ELN), Laboratory Information Management System (LIMS), and Software Data Management (SDMS) software.

Sapio helps digital labs address all challenges they face while breaking through data silos and driving efficiency in their laboratory operations.

Sapio’s collaborative LIMS system allows multiple researchers to work on the same workflow simultaneously while also enabling rapid implementation of their workflow processes.

It’s the only informatics platform that provides digital labs with integrated ELN, LIMS, and SDMS with powerful data capture and searching tools.

Allowing laboratories to centralize data once siloed in multiple systems and making them effortlessly searchable and shareable among departments, Sapio streamlines the scientific discovery process.

With Sapio LIMS’s fully configurable technology and workflow templates, projects can be accomplished in a fraction of the time and cost of a standard lab management project. 

Validated by a broad and loyal customer base, including blue-chip companies across the USA with additional footholds in Japan and Europe, Sapio continues to help drive innovation in the ever-evolving lab informatics and pharmaceutical landscape. 

GHO’s investment, combined with its unrivaled experience, will support Sapio to drive growth for the company while facilitating its product development, says the private equity firm.

In addition, the firm’s investment into Sapio’s Commercial function and Business Development will help it establish a go-to-market strategy, thus uncovering significant white space in the market. 

To quote the Partners at GHO Capital, “The trend towards adopting lab informatics solutions is accelerating. Sapio represents a perfect opportunity to support a high-growth, profitable company with a uniquely scalable SaaS business model, operating in attractive markets that are underpenetrated and desperate for innovation. Working in lockstep with Kevin, we look forward to building upon Sapio’s best-in-class profile and unlocking the multiple expansion opportunities to scale up and internationalize the business, delivering life-changing products to market faster.”

Backed by eighteen years of experience, Sapio Sciences continues to remain a trusted and unbiased partner to its global clientele. 

Interested parties can learn more about Sapio Sciences by visiting https://www.sapiosciences.com

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Business Marketing & Sales Professional Services U.S

Three Biggest Networking Mistakes Entrepreneurs Make That Cost Them Referrals

In recent years, the impact and importance of networking became even more evident and, for most business owners, this awareness did not always translate into additional business for the time that was invested. Networking for referrals can be the most cost effective way to build a business, yet most people miss 80% of the referral business they could get due to several mistakes made when meeting a potential referral network. 

“Networking is easy, but not necessarily simple,” advises Debbra Sweet, a leadership performance coach. “In fact, effective networking, whether online or in person, requires skills to produce the results you want that lead to getting referrals and new clients and ultimately increase revenue.”

Sweet is a Certified Trainer of Strategic Word of Mouth Referral Networking and she’s been teaching business owners her unique skill set for over 25 years and led businesses to produce over $54 Million in closed revenue in the San Diego area in one year.

“Since online networking often edges out in person meetings, it’s very evident that we are actually more disconnected than ever on how to be effective with our networking time,” she says. “Many professionals are wonderful at what they do, but that does not make them great networkers. Effective networking needs new skills, insights and clarity of intention for results.”

A global survey that Sweet took part in found that 91% of people agree that networking is the largest factor to business growth, yet the soft skills required to network effectively are rarely taught, leaving a gap of knowledge on how to network to get referrals and ultimately build a bigger business.

Debbra Sweet says there are three common mistakes that most people make when networking online and offline that can cost them referrals.

Mistake #1 – Showing up unprepared. “One mistake I see business networkers consistently make is they show up unprepared without determining an intention before they arrive. They ‘wing’ their networking time and talk. Winging it is not a strategy. When you network, people can tell quickly when you lead your conversation this way. Most people think that simply because you meet a person and you can have a conversation with them that that is networking,” she says. “They assume a casual conversation will convert to referrals but are very disheartened that it doesn’t. You have to have a networking plan.”

Mistake #2 – Not understanding how to navigate different types of networking events. There are many different types of networking events including casual, professional, social, and service oriented to name a few. Sweet advises, “The framework for effectiveness with your time is understanding the network, and how to network in, up in each situation- while reflecting your leadership and building your brand reputation along the way. You can be authentic and network anytime, anyplace, anywhere – with professionalism. But to do that and build trust along the way starts with knowledge of how to show up regardless of the environment.  How you network is a direct reflection of how you show up and serve in your business.”

Mistake #3 – Attempting to close a sale prematurely. A lifelong entrepreneur is no stranger to successes and shortcomings that impact both personal and professional networking outcomes. “It’s important and vital to understand the distinctions between transactional networking and relationship networking needed to create trust that will allow you to close a sale. Pouncing at the first ‘hello’ is not the way to earn trust that leads to ongoing referrals. This may seem obvious to some, but like a good cup of coffee – it’s better brewed versus instant.”

As a networking leader with decades of firsthand experience, Sweet is deeply passionate about helping others learn the skills needed to create relationships through networking that dramatically increase revenue for businesses. She shares, “You don’t have to be perfect in your skills, just be open to learning how to improve them to become a networking leader. Learning how to extend your support to help someone you meet and then organically weave an invitation to support you is a natural way to implement the law of reciprocity that leads to building the backbone of networkingtrust.

Debbra Sweet is a New York Times bestselling author, keynote speaker, business strategist, and leadership coach based in San Diego, California. She’s the innovator of the Circle of 10™ Effective Networker Training Program and has created a complimentary guide, Top Ten Networking Mistakes That Prevent Referrals, that reveals how to network confidently and receive an abundance of referrals to successfully build a business.

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Business Education Lifestyle Marketing & Sales U.S

Brian Melendez releases new book for marketing agency’s titled “Work On Your Agency, Not In It”

Boca Raton, Florida – January 2nd, 2023 – Brian Melendez owns a white-label marketing agency called Next Gen White Label. He has worked with over 200 agencies/coaches since inception. Working with that many agencies and coaches gave him access to information that could help agencies make more by doing less. Brian’s new book titled “Work On Your Agency, Not In It” gives all marketing agencies access to this information.

Brian ran a general marketing agency for years, from this hands-on experience he knows the struggles the everyday marketing agency is facing and aims to put the solution into actionable steps in his new book.

This book will give strategies for closing more deals with clients that will actually pay, without doing the actual work.

Brian believes the old cliché of working smarter, not harder, to be accurate.

When most people delegate their work they take that extra free time and actually use it as free time. What people should be doing is allocating that newly found free time to tasks that will move the business forward.

If an agency owners can remove themself from the busy work, and fulfillment, they can focus solely on scaling. Unfortunately, most people spend their time doing sales, management, follow-up, customer service, fulfillment, and more. This is preventing them from growing their business.

Let’s say they have a small team doing some of those things; they still need to figure out where to spend that newfound time.

This is why his new book “Work On Your Agency Not In it” will be a game changer for those who read and implement what’s inside.

The book is set to release on April 31st, 2023 you can get more info at www.nextgenwhitelabel.com

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Arts & Entertainment Food & Beverage Hospitality Lifestyle U.S

Thornton Park New Year’s Eve 2023 Street Party Is Orlando’s Hottest Destination For New Year’s Eve.

Orlando, Florida – December 19th, 2022 – The Thornton Park New Year’s Eve Street Party has become the place for locals and visitors to celebrate New Year’s Eve In Orlando Florida. Now stretching 2.5 city blocks this party includes six venues, three stages, 3 DJs, and two jumbotrons for the New Year’s countdown.

Every weekend party-goers head to downtown Orlando for cocktails, fun, and music so when it comes to New Year’s Eve locals are looking for something different to do. Thornton Park New Year’s Eve Street Party gives them the perfect solution. Just walking distance from the heart of downtown Orlando they are able to get a custom experience that they can’t get anywhere else.

Washington Street in Thornton Park will be lit up with full production of lighting, sound, and bars for the street party. Guests will also be able to enjoy Graffiti Junktion, Island Time, 808, Cavos, The Falcon, and The Veranda providing plenty of options and variety for their entire New Year’s Eve Night.

For the main event, attendees will watch the countdown from two massive jumbotrons that can be seen anywhere on the 2.5 city blocks. There is not a bad spot on the street to enjoy your New Year’s Eve countdown.

This year we have a new lineup of amazing DJs at the Thornton Park New Year’s Eve Street Party 

DACK will spin the hottest hits and dance music on the main stage in front of Graffiti Junktion.

VODOLA will keep the party pumping inside VIP at The Veranda.

JESSE DER will pump the crowd full of energy at the stage on Washington St. in front of Cavo’s.

This event will offer three ticket options for any budget: General admission ($15-$40), Open Bar ($60-$85), and All Access VIP ($80-$150).

All Access VIP will provide private VIP access at The Veranda, Graffiti Junktion, and a private area in front of the main stage. This provides an exclusive more luxurious option. The number of guests will be limited for their comfort, cocktail tables are available, private DJ, and private bars. VIP guests will also be able to come in and out of VIP to experience the street party and the six venues.

Locals like to look for new and different experiences for New Year’s Eve. The Thornton Park New Year’s Eve Street Party does just that. Just walking distance from the heart of downtown Orlando, but an experience you can’t get every weekend.

If you are looking for something to do on December 31st and want to ring in the New Year at an amazing event with all the locals, check out the Thornton Park New Year’s Eve Street Party.

Get More Information at: www.ThorntonParkNewYearsEve.com

Categories
Arts & Entertainment Food & Beverage Hospitality Lifestyle U.S

Ross B. Williams to host Thornton Park New Year’s Eve Street Party 2023 in Orlando Florida.

Orlando Florida – December 19th, 2023 – The Thornton Park New Year’s Eve Street Party has become the place for locals and visitors to celebrate New Year’s Eve In Orlando Florida. Ross B. Williams founder of American Happy Hour has been hosting this event with Graffiti Junktion for 13 years. Each year Ross, along with Graffiti Junktion strives to make it better than the last one.

Ross started the idea of American Happy Hour 13 years ago by hosting Saturday college football tailgate parties at the original Graffiti Junktion in Thornton Park. “Little did we know then that our Saturday football party would grow into Orlando’s biggest New Year’s Eve event,” Ross said. “This New Year’s Eve event started as just a small party on the patio of Graffiti Junktion. Over the years it became more and more popular, and we continued to make it bigger and bigger each year. “

Now stretching 2.5 city blocks this party includes six venues, three stages, 3 DJs, and two jumbotrons for the New Year’s countdown. The streets will be lit up with full production of lighting, sound, and bars for the street party. Guests will also be able to enjoy Graffiti Junktion, Island Time, 808, Cavos, The Falcon, and The Veranda providing plenty of options and variety for their entire New Year’s Eve Night.

This year we have a new lineup of amazing DJs at the Thornton Park New Year’s Eve Street Party 

DACK will spin the hottest hits and dance music on the main stage in front of Graffiti Junktion.

VODOLA will keep the party pumping inside VIP at The Veranda.

JESSE DER will pump the crowd full of energy at the stage on Washington St. in front of Cavo’s.

This event will offer three ticket options for any budget: General admission ($15-$40), Open Bar ($60-$85), and All Access VIP ($80-$150).

All Access VIP will provide private VIP access at The Veranda, Graffiti Junktion, and a private area in front of the main stage. This provides an exclusive more luxurious option. The number of guests will be limited for their comfort, cocktail tables are available, private DJ, and private bars. VIP guests will also be able to come in and out of VIP to experience the street party and the six venues.

We asked Ross what he loves most about creating events. “It’s truly about bringing people together and creating friendships, memories, and sometimes even marriages,” Ross says. “People thank me all the time because they met their best friends at one of my events. We have also had at least six engagements and a wedding take place at our events. It’s the smiles and the community that make everything so amazing.”

Locals like to look for new and different experiences for New Year’s Eve. The Thornton Park New Year’s Eve Street Party does just that. Just walking distance from the heart of downtown Orlando, but an experience you can’t get every weekend.

If you are looking for something to do on December 31st and want to ring in the New Year at an amazing event with all the locals, check out the Thornton Park New Years’ Eve Street Party.

Get More Information at: www.ThorntonParkNewYearsEve.com

Categories
Building & Construction Business Living Public Affairs U.S

SnoBlox-SnoJax’s Revolutionary Approach to Dealing With Ice Dams

SnoBlox-SnoJax, the industry leader in rooftop snow retention systems is proud to announce their revolutionary new approach to dealing with ice dams. Ice dams are a common problem during the winter months, and can cause significant damage to homes and businesses. SnoBlox-SnoJax has developed a new system that will prevent ice dams from forming, and keep your rooftop free of snow and ice!

The new system utilizes gutter guards to prevent ice melt from turning into ice dams and is designed to work with any existing snow retention system. It’s also very easy to install and requires no special maintenance. Simply place the gutter guards inside your gutters on your rooftop, and it will automatically allow water from ice melt to drain away! The system can be used on any size rooftop and will keep your gutters clean and free of ice and snow.

This new gutter guard system is a must-have for any business or homeowner in areas that experience winter weather with or without a chance of snow. It is an easy and effective way to prevent ice dams and will save you time and money in the long run. Contact SnoBlox-SnoJax today to learn more about this revolutionary new system!

What Are Gutter Guards?  

Gutter guards are devices that are placed inside gutters to prevent leaves, twigs, and other debris from clogging them. They come in a variety of shapes and sizes and can be made from different materials such as plastic, metal, or mesh. Gutter guards keep gutters clean and free-flowing, and help to prevent water damage to your home or business.

Why Are Gutter Guards Important?  

Gutter guards are important because they help to prevent clogs in gutters. Clogged gutters can cause a number of problems, including water damage to your home or business, insect infestations, and even flooding. Gutter guards keep gutters clean and free-flowing, which helps to prevent these problems. They also prevent ice dams from forming by allowing water from melting ice and snow to drain away.

How Do Gutter Guards Work?  

Gutter guards work by preventing leaves, twigs, and other debris from clogging gutters. These guards fit inside gutters and prevent debris from falling in. This prevents clogs and keeps gutters free-flowing. Gutter guards also help to prevent ice dams from forming by allowing water from melting ice and snow to drain away instead of damming up and refreezing on the roof.

Why Are Gutter Guards Important For Snow And Ice?  

Gutter guards are important for snow and ice because they help to prevent ice dams from forming. Ice dams are formed when water from melting ice and snow dams up in gutters and then refreezes. This can cause damage to your home or business and is a major problem during the winter months. Gutter guards help to prevent this by allowing water to drain away instead of damming up.

How Do I Choose The Right Gutter Guards?  

There are a few things to consider when choosing the right gutter guards for your home or business. First, you need to decide what material you want the guards to be made from. Plastic, metal, and mesh are all common choices. Each has its own advantages and disadvantages, so it is important to compare them before making a decision. Second, you need to decide what size guards you need. This will depend on the size of your gutters and the amount of debris they typically collect. Finally, you need to decide how many guards you need. This will depend on the length of your gutters and the number of downspouts they have.

Different Gutter Guard Material – The Pros And Cons  

Plastic Gutter Guards  

Pros: Plastic gutter guards are the cheapest option. These gutter guards are also the lightest and easiest to install.

Cons: Plastic can be easily damaged by sunlight and extreme temperatures. These gutter guards are also not as durable as other options.

Metal Gutter Guards  

Pros: Metal gutter guards are more durable than plastic guards. They are also less likely to be damaged by sunlight and extreme temperatures.

Cons: Metal gutter guards are more expensive than plastic guards. The metal ones are also heavier and more difficult to install.

Mesh Gutter Guards  

Pros: Mesh gutter guards are the most durable option. They are also the best at preventing debris from entering gutters.

Cons: Mesh gutter guards are more expensive than plastic and metal guards. Mesh is quite heavy and more difficult to install.

How Do I Install Gutter Guards?  

Installing gutter guards is a relatively simple process. First, you need to clean your gutters and remove any debris. Next, you need to measure your gutters to make sure you know the length and cut the guards to size. Finally, you need to install the guards in your gutters. You can install them by using screws, nails, or adhesive.

How Often Should I Clean My Gutters?  

Gutters need to be cleaned at least once a year to keep them free of debris. However, if you have a lot of trees near your home or business, you may need to clean them more often. This is because leaves and twigs can fall into the gutters and cause clogs. Cleaning your gutters regularly will help to prevent problems and keep your gutters working properly.

More About SnoBlox-SnoJax  

SnoBlox-SnoJax is the industry leader in rooftop snow retention systems. They have been in business for over 25 years and have installed and sold their systems to thousands of commercial and residential rooftop contractors and owners. Their systems are designed to safely and effectively remove snow and ice from roofs, gutters, and downspouts. They also offer a variety of gutter guards to help prevent clogs and ice dams. For more information about their products and services, visit their website or check out their social media channels: Facebook, Instagram

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Leisure Activities Lifestyle Travel U.S World

Adventures in VolunTourism: The Most Rewarding Hawai’i Vacation Experiences Not Found in Guidebooks

Hawaiʻi has always been a favorite vacation destination but most tourists don’t know that some of the best adventures NOT found in any guidebook and they may be missing out on some of the most life changing experiences that the islands have to offer that go far beyond the beaches and popular attractions.

Visitors have been eager to return to Hawai‘i to enjoy its natural beauty and the spirit of the islands rooted in native Hawaiian culture. The Hawaiian islands are legendary for their stunning natural beauty, plants and animals that exist nowhere else in the world, and the tightly knit community of 1.4 million residents that welcome visitors with the Spirit of Aloha to the tropical place they call home.

John De Fries was born and raised in Waikīkī and is the President and CEO of the Hawai‘i Tourism Authority (HTA). In recent TV interviews, he shared, “It’s time to reclaim all the things we love including travel and experience destinations on a much deeper and meaningful level. Hawaiʻi’s beautiful beaches are always a main attraction, but we have so much more to offer.”

Most visitors don’t know that the Hawaiian islands have amazing voluntourism opportunities where they can be part of a circle that enriches everything and everyone. In fact, through the Mālama Hawaiʻi Program, visitors can engage in volunteer activities working alongside members of the local community to experience Hawaiʻi on a much deeper and connected level, so they return home more rejuvenated and inspired by this unique experience

De Fries says, “Mālama means to care for and whether you’re visiting the islands or Hawai’i is your home, we have so many ways to work with our community side by side and immerse yourself in our unique land, ocean, and unique wildlife projects so that you’re not just a visitor, but you can become part of the fabric of our islands as well.”

Some of the voluntourism experiences include hiking deep into Hawai’i’s forests to plant native trees that are being permanently threatened. Also, Hawaiian monk seals, green sea turtles and coral reefs are highly endangered and visitors can get involved in projects to replant coral reefs or self-directed beach clean-up that help protect marine life. Finally, one of the world’s most famous battleships, the USS Missouri in Pearl Harbor, has a restoration project that visitors take part in to help preserve this iconic American treasure.

John De Fries concluded, “We’ve also implemented a reservation system for certain tourism “hotspots” like Lēʻahi, or Diamond Head State Monument, to distribute capacity for the well being of natural resources, visitors, and residents. Traveling to Hawai’i comes with a kuleana, or responsibility and privilege. A kuleana to not only care for the land, but for all the people and wildlife who call the islands home and we’re inviting tourists to join us in that effort.”

Hawai’i is home to unimaginable beauty and living things that inhabit Hawai’i are found nowhere else in the world and that is why it’s essential to protect the islands for future generations. To find about more about how to take a trip that gives back, visit GoHawaii.com/malama.

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Business Human Resources Marketing & Sales Professional Services U.S

Consultant Kyle Livingston Wins Prestigious 2 Comma Club Award for Hitting the 1- Million Dollar Mark

TENNESSEE, November 7th, 2022 — 7 Figure Industry, Inc., a full-turn key consultancy that partners with Visionary Entrepreneurs to get them the traction they have been looking for, announced today that its President Kyle Livingston was named the winner of the 2 Comma Club Award at the recent Funnel Hacking Live 2022 event in Orlando, Florida.

The Two Comma Club is one of the most exclusive awards digital marketers and entrepreneurs can receive. ClickFunnels created this award for entrepreneurs who reach the 7-figure financial milestone inside one of their ClickFunnels funnels.

“Winning that award was a huge accomplishment for me because this has been a goal of mine for a few years now and we accomplished it in just 4 months,” said Kyle Livingston, President, and Founder of 7 Figure Industry, Inc. “Knowing the impact that I have had on this business in order to achieve that award is where the real joy comes from.”

7 Figure Industry, Inc. partnered with Youtube on a channel that reports on current events. They have turned this traffic source into a multi-million dollar-per-year enterprise that runs on autopilot. To win the award Kyle and his team generated over a million dollars in revenue in 2022.

On being asked about the journey he had leading up to this award, Kyle said: “The biggest challenge for me was simply not giving up. I knew we would reach this milestone FAST if I just stayed the course and implemented the play I designed for this client.”

Kyle has built three 7 figure brick-and-mortar companies and has transformed nine companies into thriving businesses. His mission as a business consultant and coach is to turn chaos into profit.

Categories
Business Education Finance Services U.S

Boris Musheyev Disrupts The Tax Industry By Changing The Way Business Owners Do Their Taxes

Queens, NY – December 19th, 2022 – Boris Musheyev Joins the 2 Comma Club. ClickFunnels award the 2 Comma Club to entrepreneurs that generate over $1 million in sales within a single sales funnel. The funnel that won this award is for the S-Corp Tax Book. The S-Corp Tax Book teaches entrepreneurs how to legally pay less in taxes using your S-Corporation. 

This ebook was created to educate entrepreneurs on how the United States tax code is designed and how they can use it to their advantage. Inside the ebook are tax strategies, deductions, and benefits that any profitable business owner can use to save money on taxes.

“Our company’s mission is to provide a continuous tax planning approach to maximize savings while eliminating stress and anxiety around taxes.” – Boris Musheyev, CPA.

Boris and his firm have helped their clients save an est. $3,6 million in taxes in 2021, with an estimated average savings of $38,147 per business.

Boris is a CPA and one of the few certified tax strategists in the United States. He started his career as a tax preparer in 2005. Like all tax preparers, he put the right numbers in the right boxes and filed returns on time. 

“If you have a tax preparer you do not have a tax planner” – Boris Musheyev, CPA

The tip of the iceberg was filing over 500 tax returns in three and a half months. He worked long hours and almost missed his son’s first birthday. He was burnt out and fed up that all of his clients were overpaying in taxes due to a lack of tax planning, but he was flooded with tax preparation and there wasn’t any time left for tax strategies.

He quit his job and started his own tax planning firm in October 2017.

Since then, Boris and his firm have helped other entrepreneurs understand how the tax code is designed to incentivize business owners to save money on taxes. He’s invested over $200,000 in personal growth and learning from the top tax planners in the United States. 

Boris and his team work strategically around the tax code to create customized tax plans that are tailored to each individual’s situation. Just like no two snowflakes are the same, neither are two tax plans. 

He believes that accounting is more than just being correct. It’s being strategic, proactive and maximizing tax savings via tax planning. He has one goal, and one goal only: to do everything in his power to debunk the tax code by educating other entrepreneurs about the power of tax planning.

For more information on tax planning for your business visit www.borismtax.com.

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Education Family & Parenting Living Professional Services U.S

Three Reasons Colleges Turn Down Top Students That Admissions Officers Won’t Reveal and How to Fix It

College may not be for everyone, but if a career in science, engineering, or medicine is the plan, a college degree is a must. The challenge is gaining admission to the elite university of choice. Now more than ever, with competition and selectivity increasing, students need to recognize the intricacies of getting their applications accepted. 

Unfortunately, most parents and students cannot fully comprehend the preparation required to get into the top colleges and universities. Sean Ma is a graduate of Columbia University and Cambridge University and also the CEO of Ma Academy. In a recent interview with KATU-TV (in Portland) he shared, “Parents and students need to know what they’re up against and how competitive admissions are. Schools like Columbia University receive over 60,000 applications each year and only accept 2,000 students. That means there’s a 97% chance you’re not getting in — even with the highest GPA and perfect SAT scores. It’s a much bigger equation.”

So how can students get a competitive edge when applying to top colleges? Ma Academy, a leader in the education consulting industry since 2008, has developed a successful track record designed to help its clients navigate these specific complexities. They have a team of Ivy League graduates and former admissions officers with the inside knowledge to give parents and students a valuable advantage. “We have helped thousands of students get into their dream schools in the United States and around the world, including Ivy League and other top colleges,” Ma shares.

#1 – In a sea of exceptional students, college applicants need more than top GPA & SAT scores — they need to differentiate themselves from the competition. When students have a strong GPA and high standardized test scores, they are usually overly confident with their college placement prospects. So, how can top applicants differentiate from other students?

It starts with being a club founder rather than a club member. Namely, students’ activities must demonstrate leadership skills, including holding positions like Class President or Valedictorian, or other significant accomplishments like getting a research paper published in a prestigious journal, launching a successful business, or achievements that garner national media attention.

#2 – Parents and students should not obsess with top ranked universities or colleges that might not be the best overall fit for them. The competition to get accepted into the top-ranking schools is indeed fierce. “It’s a delicate balance to manage expectations without killing a client’s dreams,” Ma says, “but it’s more than that, since not every student is Ivy League material when they come to us. We work with them to help them step up to their highest potential and then advise them on how to determine the school that is the best fit for them. We’ve found that even when a student gets accepted into an Ivy League university, it’s not always the best match — and the student would be much happier and more successful at another comparably prestigious college or university.”

#3 – Students need a multi-faceted approach to gain college acceptance. Filling out college applications can be stressful, but it is essential that the application is not the first step. In fact, it should be a final step since the high school career lays the foundation for a successful college application submission.

Using a fitness analogy, Sean Ma says he finds the Six-Pack Abs Approach used as a model at Ma Academy to be very effective. “Colleges are looking for students that are more than their grades, but ‘fit’ with life balance as well. They will evaluate the student’s six pack abs to determine if the applicant is the right type of student for their college brand. This approach includes an Admissions Strategy, Application Theme, Extracurricular Activities, Course Selection, Recommendation Letters, and College Essays. Do not underestimate the weight of each of these, especially when it comes to activities and the essay. Through application essays, students can show their personalities, express their passions, and demonstrate their writing skills.”

Finally, Ma wants parents to understand that social media and social gatherings can be detrimental to parents when others brag about their child’s accomplishments. “It often evolves into a comparison competition where parents start to feel as if their own child is a failure when their child is really doing well. Parents should really think about dialing back on time spent on social media and events, so they’re not tempted to unrealistically compare their child to other students.”

During the stressful college application process, working with a company that understands the system is critical. The goal of companies like Ma Academy is to guide students and their families successfully into a college that is the right fit for each student’s personal development and academic success.