Category: Website & Blog

New York, NY – OnlineBusiness.com, a reputable marketplace for premium domain names and starter sites, shares insights on the importance of having a domain name upgrade strategy when companies look to rebrand. 

“Why do companies rebrand, is a question that many visitors coming to the site ask us. And us being in the domain industry, that’s an easy question to answer. Rebranding allows a company to adapt, thrive, and grow as a new, fresh brand amid the global health crisis as many businesses continue to pivot to the new digital ways consumers are shopping,” said Michael Santiago, Founder of OnlineBusiness.com.

Companies rebranding should plan their domain name upgrade as early as possible because it can provide them new opportunities as they attempt to grow their business. Those that rebrand to their best domain name are seen to be more credible which leads to higher trust from their target market and ultimately leads to higher sales and revenue. For instance, when HiveTeams.com (a productivity platform) rebranded to Hive.com, it saw an increase of 45 percent in web traffic and conversions, according to NamePros.com. 

OnlineBusiness.com lists some domain name tips to help those companies who are currently considering a rebrand by upgrading their domain name:

Exact Match Domain: Companies using the exact match domain or the best domain for their brand can ensure more clarity of their brand and can translate to higher conversion rates. 

Domain Extension Variations: If budget and unavailability don’t allow for exact match, then talk about .net alternatives vs dashes or numbers with a .com. Use .net, .org, or any other domain extension instead of dashes or number domains.  If companies don’t end up with the exact match domain, they should choose the best domain extensions that lend more credibility. And nowadays that could also include newer extensions such as .io, .ai, and more recently .xyz.

Protecting Your New Brand: Another tip that helps protect a new domain upgrade when rebranding is by registering your new domain’s common spellings and variations, phonetic equivalents, singular and plural variations, and the hyphenated version of your domain. Applying these strategies can ensure that you’re protecting your brand and business by redirecting users to your new primary domain.

OnlineBusiness.com offers free consultations for those looking to rebrand and upgrade their domain name or those looking to start a new business and are seeking their best domain name options.

To learn more on how you can start your online business by getting premium domains and starter sites, contact the team at contact@onlinebusiness.com or visit https://www.onlinebusiness.com.

About OnlineBusiness.com

OnlineBusiness.com is a digital marketplace for premium domains and starter sites. They specialize in assisting their clients in acquiring the best domain name to increase credibility and brand power. Currently, they list over 3,500 domain names with a combined valuation of over $5 million. They aim to be the best website to buy an online business.

Contact Information

OnlineBusiness.com Media Team

contact@onlinebusiness.com

New York, NY – As 2022 begins, OnlineBusiness.com, a top digital marketplace for premium domains and starter sites, reveals the best rebranding tips for companies looking to refresh their company image in 2022. Amidst the pandemic outbreak that led to new business dynamics and a changing marketing landscape, OnlineBusiness.com asks the question why do companies rebrand, and how rebranding could help companies reposition their business to stay relevant heading into the new year as the world still faces a global crisis. 

According to Entrepreneur, businesses rebrand once every 7-10 years on average. With the pandemic, many businesses were forced to shut down while others had to pause their plans to expand. However, this also can provide an opportunistic time for companies to reconsider their business approach model and offerings. 

“We are here to help businesses to successfully rebrand in 2022. OnlineBusiness.com assists companies to rebrand by finding the best domain name to reposition their business, adapt to the changes, and accommodate the changing customer needs during these turbulent times,” said Michael Santiago, founder of OnlineBusiness.com.”

OnlineBusiness.com highlights the top 5 rebranding tips for businesses in 2022:

1. Redefine Your Company’s Mission, Vision, and Values. Companies need to reassess and define their brand voice, values, and why they exist to develop strong branding.
2. Create a Rebranding Strategy. A rebrand rollout plan ensures a smooth transition during a rebrand. Failure to strategize a rebrand can lead to loss of sales and customer trust.
3. Consider the Market, Audience, and Competition. Rebranding could mean a total transformation to look ‘new’ in the eyes of the audience, market, and competitors so it’s critical to consider these elements.
4. Collaborate with Your Team. Communication is key to successful rebranding. Consult and collaborate with your team and stakeholders on the important aspects and decisions of rebranding.  
5. Change the Name of Your Company. Domain names are as important to the rebranding process as the company name itself. And many times they can be the official company name. The best domain uses the .com extension and is short, easy to spell, memorable, and brandable.

The unpredictable changes happening globally signal the urgency to reposition and rebrand to adapt and thrive in these volatile times and accommodate the evolving consumer needs. Rebranding could be as subtle as an internal change within the company or it could be a whole rebrand that includes a marketing campaign with logo and name change. 

To learn more on how you can start your online business by getting premium domains and starter sites, contact the team at contact@onlinebusiness.com or visit https://www.onlinebusiness.com.

 About OnlineBusiness.com

OnlineBusiness.com is a digital marketplace for premium domains and starter sites. They specialize in assisting their clients in acquiring the best domain name to increase credibility and brand power. Currently, they list over 3,500 domain names with a combined valuation of over $5 million. They aim to be the best website to buy an online business.

Contact Information

OnlineBusiness.com Media Team

contact@onlinebusiness.com

New York, NY – OnlineBusiness.com, a digital marketplace for premium domains and starter sites has updated their blog to help educate their readers on the latest trends and stories in the industry. One such trend the OnlineBusiness.com Team has noticed is the interest in people looking at acquiring a ready made website for sale. They believe it’s due to the post-pandemic landscape of people trying to start a new online business and looking at it as a new opportunity. 

“As always being a leader in offering a turnkey website for sale or an affiliate website for sale, we want to educate this new segment of people that have turned to us for ready made sites. There are many advantages in owning a ready-made site, but it is not the magical overnight money maker some people believe it to be,” said Michael Santiago, founder of OnlineBusiness.com. “We don’t just want to be a marketplace for domains and websites, we want to be the right marketplace for domains and websites for our clientele. And that starts with a proper understanding of what we are offering and selling.”

A ready made website at its core is a website that is in effect, ready to go, out of the box. It has a concept and fits within a niche, sometimes already generating traffic and potentially some revenue. It comes with the idea that it will help jumpstart a business owner to succeed in a shorter period of time and with a higher chance of success. Though not a totally new concept in the digital marketing space, it remains very much in demand as it helps people launch into a niche quickly. 

There are, however, some things to note when looking to purchase a ready made website. Although it is helping one get out of the gate faster, that doesn’t mean it still won’t involve additional time and resources. Ready made websites help business owners find more time to focus on areas of their expertise on the business while cutting out areas they would have spent that time on. If one is an expert in a certain niche, a ready made website could be the perfect shortcut to a very profitable formula.

“Consider it like real estate and purchasing a fixer-upper. The buyer knows that there will have to be some work done to a fixer-upper, however they know if they dedicate the time and/or resources to it, they’ll come out with a higher profit if they decide to flip it or rent it,” continued Santiago.

When it comes to looking for a ready made website for sale there are a few things to look out for:

• It’s SEO friendly – Run a web audit and inspect the site’s backlinks for toxic links
• It’s budget friendly – Make sure it makes sense financially knowing there may be more resources to put in
• It’s easy to manage for you – It’s in a niche you understand and the website is easy to manage from your standpoint

Another very important step prior to purchasing is knowing the next steps post-acquisition. OnlineBusiness.com helps their clients post-purchase with next steps such as SEO optimization and securing the website.

To learn more about OnlineBusiness.com, visit https://www.onlinebusiness.com or learn more by contacting the team directly at contact@onlinebusiness.com.

About OnlineBusiness.com

OnlineBusiness.com is a digital marketplace for premium domains and starter sites. They specialize in helping their clients to acquire the best domain name to increase credibility and brand power. Currently, they list over 3,500 domain names with a combined valuation of over $5M. They aim to be the best website to buy an online business.

Contact Information

OnlineBusiness.com Media Team

contact@onlinebusiness.com

New York, NY – The editorial team of OnlineBusiness.com had a chance to discuss various topics with founder Michael Santiago. Most recently focusing on acquiring new domains in emerging markets and helping solopreneurs looking for a ready made website for sale, digital marketer, SEO specialist, and domainer for the past 20 years, Mr. Santiago had the opportunity to reflect on the pandemic. 

“There was obviously a lot of uncertainty at the beginning of the pandemic. We decided it was prudent to stand by to see where the dominos fell, and of course, focus on family safety,” said Mr. Santiago. “After a few months, we started to see the unveiling of a new normal, one that puts digital marketing and presence at the forefront. We looked at the opportunity to start marketing once again and acquiring new domains for the marketplace.”

As a result, OnlineBusiness.com recorded one of its highest revenue years in domain and website sales, an overall trend that seems to resonate across the industry. 

In a time when some companies continue to slowly ramp back up, OnlineBusiness.com took the opportunity to acquire many new domain names within emerging industries.

“We took a calculated risk in understanding there will be a bounceback and wanted to be ready for that turn, especially industries that were about ready to emerge prior to the pandemic,” continued Mr. Santiago.

Some of the industries OnlineBusiness.com focused its acquisition efforts on were:

• Cryptocurrency and NFTs
• Cannabis/CBD
• Metaverse/VR 
• News/Media
• SEO

With these acquisitions, OnlineBusiness.com continues to add to its extensive portfolio of premium domains as well as offering those looking for a turnkey website for sale or an affiliate website for sale.

To learn more about OnlineBusiness.com, visit https://www.onlinebusiness.com or learn more by contacting the team directly at contact@onlinebusiness.com.

About OnlineBusiness.com

OnlineBusiness.com is a digital marketplace for premium domains and starter sites. They specialize in helping their clients to acquire the best domain name to increase credibility and brand power. Currently, they list over 3,500 domain names with a combined valuation of over $5M. They aim to be the best website to buy an online business.

Contact Information

OnlineBusiness.com Media Team

contact@onlinebusiness.com

New York, NY – OnlineBusiness.com, a digital marketplace for premium domains and starter sites has updated its blog to help educate its readers and clients related to the latest trends and stories in the industry. One such question they answer in their latest blog post is, “What is a Starter Site?” OnlineBusiness.com has helped broker deals of all levels of businesses and investors, from ultra-premium domain sales to being a resource for those looking for online businesses for sale under $5,000. And as the year 2021 closes, which saw a surge in domain and website sales, OnlineBusiness.com seeks to educate prospects and investors looking ahead to 2022. 

“The term ‘starter site; is one, if you haven’t already come across it, that will be one of the top trends of 2022. What we’ve seen this year is a lot of companies rebranding themselves to ensure a solid digital presence for years to come which in turn opened some eyes to how the world does business post-pandemic. With that comes a lot of new ideas and innovations from small businesses and individuals who are looking to enter a lot of up and coming verticals,” said Michael Santiago, founder of OnlineBusiness.com. “They will want to be agile and quick in order to try and corner their piece of the market they are in. Starter Sites are the answer.”

There are many ways to start an online business such as registering an available domain name and building from scratch. Others seek to purchase a premium domain name to quickly capture brandability and trust. Then there are those who, with a budget in mind, look for profitable online businesses for sale and Starter Sites.

Starter Sites are an attractive sweet spot when looking to start an online business as it requires low capital and provide a higher reward in a shorter period of time. It does this by providing the buyer with key points such as:

• A proven business idea and direction
• A premium domain name
• Potential traffic and SEO footprint to build off of
• Potential revenue and leads coming in already
• An entry point at which one can bring their own expertise to take it to the next level

A Starter Site is not for everybody, but if one is low on resources and capital, could be the answer in starting an online business quickly and effectively. 

To learn more about OnlineBusiness.com and buying established online businesses, visit https://www.onlinebusiness.com or learn more by contacting the team directly at contact@onlinebusiness.com.

About OnlineBusiness.com

OnlineBusiness.com is a digital marketplace for premium domains and starter sites. They specialize in helping their clients to acquire the best domain name to increase credibility and brand power. Currently, they list over 3,500 domain names with a combined valuation of over $5M.

Contact Information

OnlineBusiness.com Media Team

contact@onlinebusiness.com

New York, NY – As 2021 comes to a close, OnlineBusiness.com, a digital marketplace for premium domains and starter sites, lists the top online business trends heading into 2022. In a year that continued reshaping marketing strategies and ways to reach target audiences, OnlineBusiness.com has seen some emerging trends in the digital marketing landscape. From the rebranding of many companies to many solopreneurs looking for a ready made website for sale, 2021 was a year to reflect on to help better prepare all business owners for a successful upcoming year.

“In general, there has been a year over year trend in news business applications, and with a 24% increase of new business between 2019 to 2020, there doesn’t appear to be any slow down. Along the same grain, most of those businesses are including an online marketing component to their business as the pandemic has made the need for a digital footprint essential,” said Michael Santiago, founder of OnlineBusiness.com. “We continue to research these trends to stay on top of the emerging niches and types of businesses that are thriving to ensure inventory for our clientele.”

OnlineBusiness.com highlights some of the major online business trends expected for 2022:

Digital Presence is Essential 

Having a digital presence for one’s business has become integral in most types of business and has been the determining factor if they have been able to sink or swim. Marketing online has become more important than ever and establishing a digital presence is very important.

Local SEO and Marketing

Local businesses have looked to local SEO marketing more than ever with ‘near me’ searches increasing more than 500% since the pandemic. This is important because it is known that 50% of users visit a store within a day of a local search, the number is higher if one is searching with their smartphone.

The Way We Shop

Social media channels are not just ways to drive traffic to your business but have become an extension of your business to convert right then and there. Shoppable social media posts have created customers out of consumers who are casually browsing their social media feed and hit with a targeted ad to purchase something.

Rebranding and Repositioning

We’ve seen many rebrands over the course of the pandemic as many companies look to reposition themselves for more purpose driven messaging and content.

In a day and age where consumers and readers are fighting fake news, truth and honesty is most important and many consumers want to ensure they are contributing to a company that is helping the cause and not worsening it.

By taking note of these trends, OnlineBusiness.com aims to translate that into continuing to offer a valuable marketplace for those looking for a premium domain, turnkey website for sale, affiliate website for sale, or looking to rebrand their business.

To learn more about OnlineBusiness.com, visit https://www.onlinebusiness.com or learn more by contacting the team directly at contact@onlinebusiness.com.

About OnlineBusiness.com

OnlineBusiness.com is a digital marketplace for premium domains and starter sites. They specialize in helping their clients to acquire the best domain name to increase credibility and brand power. Currently, they list over 3,500 domain names with a combined valuation of over $5M. They aim to be the best website to buy an online business.

Contact Information

OnlineBusiness.com Media Team

contact@onlinebusiness.com

New York, NY – OnlineBusiness.com, a digital marketplace for premium domains and starter sites, announces the acquisition of CSEO.com. Adding CSEO.com to their services portfolio will position OnlineBusiness.com to better assist their clients post-sale of their starter sites and inventory of online businesses for sale under $5,000.

“In looking to continue to provide support post-sale, we are excited to add CSEO.com’s expertise and experience to help clients jumpstart their newly purchased website’s SEO marketing plans and goals,” said Michael Santiago, founder of OnlineBusiness.com. “We felt this acquisition aligns perfectly to continue with our goal to assist clients with all of the tools necessary to successfully start an online business.”

CSEO.com is an SEO marketing firm that has been in business since 2011 with hundreds of clients. CSEO.com’s mission is to assist its clients in delivering SEO results. As CSEO.com becomes part of OnlineBusiness.com, it brings a proven SEO product ready to be used as a turnkey product for OnlineBusiness.com’s clients.

Details of the implementation of CSEO.com’s services to OnlineBusiness.com’s post-sale onboarding program are yet to be fully determined, though it is planned to become available for OnlineBusiness.com’s future and previous clients. 

To learn more about CSEO.com, visit their website to read Case Studies and their blog. 

To learn more about OnlineBusiness.com and profitable online businesses for sale, visit https://www.onlinebusiness.com or learn more by contacting the team directly at contact@onlinebusiness.com.

About OnlineBusiness.com

OnlineBusiness.com is a digital marketplace for premium domains and starter sites. They specialize in helping their clients to acquire the best domain name to increase credibility and brand power. Currently, they list over 3,500 domain names with a combined valuation of over $5M. They aim to be the best website for buying established online businesses.

Contact Information

OnlineBusiness.com Media Team

contact@onlinebusiness.com

New York, NY – For Q3 2021, OnlineBusiness.com rounds up some of the top domain sales that were reported. As is the trend this whole year, the domain market continues to stay hot with new seven and six-figure sales being reported. As a digital marketplace for premium domains and starter sites, OnlineBusiness.com always looks at the latest domain sales to keep their audience in the know about the latest trends and notable sales. OnlineBusiness.com assists all types of investors from those looking for online businesses for sale under $5,000 to those who are looking to purchase ultra-premium domains from $50,000 and up.

In the month of October alone, according to DNJournal.com, some of the top reported domains were:

• AFS.com for $2M
• Maxima.com for $295K
• Canadian.com for $269K

Dot com’s continue to dominate in sales with some non .com notable sales for the month include ETH.Website ($50,000) and MetaAvatars.net ($43,700). 

AFS.com was sold to Accenture and was one of the top biggest publicly reported sales for the year to date.

As the year draws to a close, it is no longer in doubt that the domain industry is on a rebound from its period during the early start of the pandemic. The industry is as strong as it’s been and is hitting sales marks not seen in years. 

“We are seeing a trend in a positive direction for investors looking to expand their portfolio and businesses transforming their presence and brand online,” said Michael Santiago, Founder of OnlineBusiness.com “And I anticipate we’ll continue to see strong numbers for Q4 to wrap up the year.”

To keep up with demand, OnlineBusiness.com continues to add to its domain portfolio in emerging industries with CBD Domain Names, Cannabis Domain Names, and Cryptocurrency Domain Names providing access to profitable online businesses for sale.

To learn more about buying established online businesses, visit https://www.onlinebusiness.com or learn more by contacting the team directly at contact@onlinebusiness.com.

About OnlineBusiness.com

OnlineBusiness.com is a digital marketplace for premium domains and starter sites. They specialize in helping their clients to acquire the best domain name to increase credibility and brand power. Currently, they list over 3,500 domain names with a combined valuation of over $5M.

Contact Information

OnlineBusiness.com Media Team

contact@onlinebusiness.com