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Leading Crypto Compliance Provider Chainalysis to Join PureFi’s Verified Data Provider Market

HONG KONG – PureFi, the one-stop decentralised compliance protocol for Web3, announced that Chainalysis, the leading provider of crypto compliance and investigation solutions, will become part of its verified data provider market through a partnership with its sister company AMLBot.

Trust is a critical component of any financial system, and it is particularly important in the world of DeFi. However, trust in DeFi is often lacking due to the decentralised and anonymous nature of many blockchain-based systems. The partnership aims to address this by using Chainalysis data as the basis for PureFi’s in-house analytics, which are performed through its sister company AMLBot, to provide a comprehensive, cost-effective and personalised service to clients.

“Chainalysis is a trusted partner with a proven track record in the crypto industry,” said Slava Demchuk, CEO of PureFi and co-founder of AMLBot. “Their expertise and team have enabled them to grow their valuation and customer base, and their services are in high demand by businesses and governments around the world. This partnership will not only strengthen our commitment to protecting users from bad actors within the DeFi ecosystem, but it will also allow us to better serve our customers and support our righteous cause. Together, we will work tirelessly to protect the integrity of the ecosystem and ensure that bad actors are held accountable for their actions.“

Chainalysis has been a leading provider of crypto compliance and investigation solutions since its inception in 2014. The company currently employs over 700 people, more than half of whom have joined the team in the past year. Chainalysis’ various tools monitor over $1 trillion worth of transactions every month, providing valuable insight and analysis to governments and private companies. In addition to its team, Chainalysis has also seen significant growth in terms of valuation, raising $170 million in a Series F funding round that valued the company at $8.6 billion.

About PureFi:

PureFi enables dApps to fully comply with local and global regulations while maintaining decentralisation and user anonymity.

Developed by AMLBot in partnership with the Hacken Foundation to provide a full-cycle crypto-asset analysis and AML/KYC solution for the Web3 infrastructure.

With 5 years of experience in building successful compliance-related projects, the PureFi team has already onboarded more than 30 partners, including projects such as Bitfury Crystal, Gate, NEAR, AURORA and Ferrum Network, and recently received monetary grants from NEAR Foundation, AURORA and Anatha to bring the solutions to their blockchains.

About Chainalysis 

Chainalysis is a leading provider of crypto compliance and investigation solutions, helping businesses and governments prevent and investigate cryptocurrency-related crime. Since its founding in 2014, the company has grown to become a trusted partner to some of the world’s leading exchanges, financial institutions and government agencies.

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Business Computers & Software Professional Services Technology U.K

monday.com Training Should be Outsourced, According to Automation Consultants

THEALE, UK, Jan 16 — Automation Consultants, a leading Agile and DevOps consultancy service, sheds light on the importance of outsourcing monday.com CRM training for improved business performance.

The ever-increasing need for optimised sales performance and fortified customer experience is pushing businesses toward easy-to-use CRMs like monday.com.

With that said, enterprises that juggle multiple siloed systems to track their sales and leads fail to drive business productivity – opportunities get missed, leads drop at a high rate, and the market suffers greatly.

Built on simplicity, monday.com sales CRM is committed to helping companies increase their conversion rates throughout the sales funnel and to winning more deals. However, for organisations that need to configure the CRM system according to their requirements, investing in a monday.com CRM training service is a sensible business decision. 

By handling the complex system setup and configurations, a quality CRM consultancy service helps users invest their efforts and time in what they are best at: clinching sales to maximise revenue. In addition, a service like Automation Consultants’s ensures new tools are efficiently adopted throughout the company. 

By integrating monday.com with essential third-party tools, a high-end CRM training service helps take the complexity out of the process. The result is streamlined workflows and processes that significantly boost business efficiency.

Monday.com offers class-leading automation functionalities and can squeeze out shadow tasks, improve work culture, and help teams bridge silos. 

However, only a top-tier CRM consultancy service can offer a risk-free automation setup while ensuring a smooth roll-out of the system. 

To enable seamless integration with sales and licensing, a CRM consultancy service assigns a dedicated account manager to each client to address their requirements related to training, troubleshooting, licensing, and more. 

Trusted by 600+ global companies, including blue chip customers, Automation Consultants is a UK monday.com Gold Partner committed to delivering bespoke training and system implementation services to monday.com users. 

By acting as an extension of a client’s in-house team, the CRM experts at Automation offer high-end support services in a number of areas—from configuration and migration to best practices. Backed by 20+ years of IT experience, Automation helps teams efficiently strengthen their autonomy while getting the hang of the system with minimal business disruption.

Launched in 2000, Automation Consultants is an award-winning IT consultancy service provider specialising in AWS, Agile, Atlassian, DevOps, and monday.com. It helps organisations bolster their business productivity through DevOps, automation, and digital transformation.

Interested parties can learn more about Automation Consultants at https://www.automation-consultants.com

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Business Computers & Software U.K U.S

Agile Solutions Releases Data Governance Best Practices Guide

Agile Solutions, a leading global provider of Data Governance solutions, has released its best practices for Data Governance.

The company aims to provide companies with complete confidence in their data and in managing and maintaining governance frameworks through its 7 Data Governance Best Practices.

Agile Solutions has years of experience in advising, designing, and implementing practical Data Governance solutions that prioritize business goals. As a result, it helps businesses achieve faster ROI because it works, delivers, and deploys faster.

Data Governance makes it possible to create and maintain clean data. Better analytics result from high quality data that is easily accessible to those who need it. The organization aspires to help businesses manage and maintain their data more effectively by sharing its best practices.

According to the organization, businesses can manage their data with complete trust if they have solid governance practices. Starting small, creating and standardizing definitions in a company’s policy, and defining roles are among the primary practices listed by Agile Solutions.

By using effective practices, corporations can prevent their framework from becoming yet another failure statistic, and get the assurance they need to believe in their Data Governance.

For example, by starting small, businesses can gain confidence in their evolving data plan, and fully grasp why it is important to control their Data Governance.

According to Agile, by “setting small, attainable goals, you will: show the value of your Data Governance tools; help measure the success of your framework; be able to set the standard for larger goals; and identify both good and bad elements of your data. Once you start to develop small goals, you can set metrics for a measurable, established, organization-wide goal.”

Agile Solutions can integrate the most appropriate solution by ensuring that data projects are in line with corporate objectives. They can create a solution that includes current and future-proof processes, tools, and technology to ensure businesses stay on top.

Additionally, according to the World Economic Forum, 463 exabytes of data will be generated every day by 2025. Therefore, it is important to commit to a governance framework before it is too late and more is generated. Using Agile’s best practices is a step forward in managing and maintaining Data Governance. At the same time, you have time to progress slowly.

Agile Solutions was formed with the goal of providing real, data driven client value. It supports Data Strategy,Governance, Advising, Engineering, Platform Modernization, Visualization, Analytics, and Business Insights. 

More information on Agile Solutions best practices for Data Governance can be found at: https://www.agilesolutions.co.uk/data-governance-best-practices/

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Business Marketing & Sales Professional Services U.S

Three Biggest Networking Mistakes Entrepreneurs Make That Cost Them Referrals

In recent years, the impact and importance of networking became even more evident and, for most business owners, this awareness did not always translate into additional business for the time that was invested. Networking for referrals can be the most cost effective way to build a business, yet most people miss 80% of the referral business they could get due to several mistakes made when meeting a potential referral network. 

“Networking is easy, but not necessarily simple,” advises Debbra Sweet, a leadership performance coach. “In fact, effective networking, whether online or in person, requires skills to produce the results you want that lead to getting referrals and new clients and ultimately increase revenue.”

Sweet is a Certified Trainer of Strategic Word of Mouth Referral Networking and she’s been teaching business owners her unique skill set for over 25 years and led businesses to produce over $54 Million in closed revenue in the San Diego area in one year.

“Since online networking often edges out in person meetings, it’s very evident that we are actually more disconnected than ever on how to be effective with our networking time,” she says. “Many professionals are wonderful at what they do, but that does not make them great networkers. Effective networking needs new skills, insights and clarity of intention for results.”

A global survey that Sweet took part in found that 91% of people agree that networking is the largest factor to business growth, yet the soft skills required to network effectively are rarely taught, leaving a gap of knowledge on how to network to get referrals and ultimately build a bigger business.

Debbra Sweet says there are three common mistakes that most people make when networking online and offline that can cost them referrals.

Mistake #1 – Showing up unprepared. “One mistake I see business networkers consistently make is they show up unprepared without determining an intention before they arrive. They ‘wing’ their networking time and talk. Winging it is not a strategy. When you network, people can tell quickly when you lead your conversation this way. Most people think that simply because you meet a person and you can have a conversation with them that that is networking,” she says. “They assume a casual conversation will convert to referrals but are very disheartened that it doesn’t. You have to have a networking plan.”

Mistake #2 – Not understanding how to navigate different types of networking events. There are many different types of networking events including casual, professional, social, and service oriented to name a few. Sweet advises, “The framework for effectiveness with your time is understanding the network, and how to network in, up in each situation- while reflecting your leadership and building your brand reputation along the way. You can be authentic and network anytime, anyplace, anywhere – with professionalism. But to do that and build trust along the way starts with knowledge of how to show up regardless of the environment.  How you network is a direct reflection of how you show up and serve in your business.”

Mistake #3 – Attempting to close a sale prematurely. A lifelong entrepreneur is no stranger to successes and shortcomings that impact both personal and professional networking outcomes. “It’s important and vital to understand the distinctions between transactional networking and relationship networking needed to create trust that will allow you to close a sale. Pouncing at the first ‘hello’ is not the way to earn trust that leads to ongoing referrals. This may seem obvious to some, but like a good cup of coffee – it’s better brewed versus instant.”

As a networking leader with decades of firsthand experience, Sweet is deeply passionate about helping others learn the skills needed to create relationships through networking that dramatically increase revenue for businesses. She shares, “You don’t have to be perfect in your skills, just be open to learning how to improve them to become a networking leader. Learning how to extend your support to help someone you meet and then organically weave an invitation to support you is a natural way to implement the law of reciprocity that leads to building the backbone of networkingtrust.

Debbra Sweet is a New York Times bestselling author, keynote speaker, business strategist, and leadership coach based in San Diego, California. She’s the innovator of the Circle of 10™ Effective Networker Training Program and has created a complimentary guide, Top Ten Networking Mistakes That Prevent Referrals, that reveals how to network confidently and receive an abundance of referrals to successfully build a business.

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Business Education Lifestyle Marketing & Sales U.S

Brian Melendez releases new book for marketing agency’s titled “Work On Your Agency, Not In It”

Boca Raton, Florida – January 2nd, 2023 – Brian Melendez owns a white-label marketing agency called Next Gen White Label. He has worked with over 200 agencies/coaches since inception. Working with that many agencies and coaches gave him access to information that could help agencies make more by doing less. Brian’s new book titled “Work On Your Agency, Not In It” gives all marketing agencies access to this information.

Brian ran a general marketing agency for years, from this hands-on experience he knows the struggles the everyday marketing agency is facing and aims to put the solution into actionable steps in his new book.

This book will give strategies for closing more deals with clients that will actually pay, without doing the actual work.

Brian believes the old cliché of working smarter, not harder, to be accurate.

When most people delegate their work they take that extra free time and actually use it as free time. What people should be doing is allocating that newly found free time to tasks that will move the business forward.

If an agency owners can remove themself from the busy work, and fulfillment, they can focus solely on scaling. Unfortunately, most people spend their time doing sales, management, follow-up, customer service, fulfillment, and more. This is preventing them from growing their business.

Let’s say they have a small team doing some of those things; they still need to figure out where to spend that newfound time.

This is why his new book “Work On Your Agency Not In it” will be a game changer for those who read and implement what’s inside.

The book is set to release on April 31st, 2023 you can get more info at www.nextgenwhitelabel.com

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Australia Business Europe U.K World

Mary Jane, Bangkok now uses full Certificates of Analysis for EVERY cannabis strain it sells

Mary Jane has introduced Certificates of Analysis for every cannabis strain sold from its outlet to reassure customers that the weed strains they purchase are the real deal, while also informing customers of the many medicinal benefits cannabis offers. 

COAs offer a full scientific Cannanbinoid breakdown of every strain housed at Mary Jane. This means that customers can view the makeup of a particular strain to better understand its THC and CBD content before making a purchase.

While customers at Mary Jane, Bangkok know that the buds they purchase have been produced to the highest industry standards, the pioneering lower Sukhumvit weed shop wants to go further than word-of-mouth recommendations to guarantee the quality of its produce. Introducing COAs offers customers a guarantee that the weed they purchase is genuine and meets the high standards they expect from Mary Jane

The increase in cannabis availability across Bangkok has left many consumers questioning the authenticity of the products they see sold on street corners in the city. Consumers seeking genuine high-grade produce have every right to be cautious when they see renowned weed strains sold at suspiciously low prices. This is because some of the home growers taking advantage of Thailand’s relaxed cannabis laws don’t always possess the specialist knowledge required to produce a high-grade flower.

Growing weed is an exact science and with many home growers cutting corners, the only way to be sure you are purchasing premium products is to ask to see a Certificate of Analysis, which should accompany each cannabis strain on sale. Without this guarantee, consumers are taking a gamble in purchasing homegrown weed where quality can not be guaranteed. 

Ben Baskins, a co-founder of OG Canna company, commenting on the Certificates of Analysis that cover the entire range of cannabis strains sold from Mary Jane’s premises, said: 

The COAs displayed at Mary Jane both reassure our customers that the products they are purchasing are the real deal but they also help inform customers seeking relief from a variety of ailments, that the make-up of the cannabis product they purchase is suitable for their needs. As an authentic and fully licenced outlet, we’re proud to offer COAs to guarantee the weed products we sell are of the highest standard available anywhere in Thailand.”

Located on the corner of Soi 4 and Sukhumvit Road and adjacent to the Majestic Hotel, Mary Jane supplies residents and visitors to the Nana district of the city with a variety of TTMs including the highest-grade marijuana from the only best strains available in Thailand.

Mary Jane is part of the OG Canna Company and works with a select group of the most knowledgeable and passionate growers and suppliers of marijuana in the country, and their combined expertise look set to make Mary Jane the best and most reliable dispensary in the area for all your medical needs.

For further information on Mary Jane, you can visit our website: 

https://maryjanethailand.com/

https://linktr.ee/maryjanethailand

https://goo.gl/maps/FBogtfaAyrNZkKXu7

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Australia Business Europe Technology U.K

Incredible new strains available at Mary Jane Bangkok

Mary Jane, Bangkok sources only the highest-grade cannabis strains for those seeking a natural alternative to big pharma-prescribed pills in Thailand. Here we take a look at a couple of incredible new strains which have been getting quite of bit of attention among cannabis aficionados.

Stepping inside the Mary Jane store, trained budtenders are on hand to listen to and understand each individual’s health concerns before recommending strains of weed to remedy a host of ailments. Cannabis has been consumed by people for hundreds of years however, the outlawing of this naturally-growing plant has been a barrier to patients seeking an alternative to global pharmaceuticals. Fortunately for tourists, the Thai government has had the foresight to scrap the draconian laws that saw innocent individuals penalized for consuming naturally grown traditional medicine. Here weed experts review two of the more popular strains now available legally at Mary Jane, Cannabis shop Bangkok, Gorilla Glue and Pink Runtz:

Gorilla Glue No.4, GG4 or Original Glue:

With a THC content of 15.62% and 0% CBD, this Indica-dominant hybrid is one of the more popular strains stocked at Mary Jane Bangkok and a favorite of seasoned patients. Created in Nevada USA, its characteristics are quite unlike any other marijuana strain. A pungent earthy mix of 3 mother strains – namely Chem’s Sister, Sour Dubb, and Chocolate Diesel – Gorilla Glue No.4 is so-called for its ability to glue the user to the couch with its strong relaxing properties and for the sticky resin buds this plant produces. GG4 carries a full-bodied flavor with notes of pinewood, coffee, and chocolate it is both earthy and sweet. This a much sought-after award-winning marijuana strain and is a great stress reliever and is the bud of choice for patients suffering from anxiety, stress, depression, ADHD, and insomnia, despite containing zero CBD. It is also good for pain relief however misuse can give users a dry mouth and eyes. Although giving users a sense of euphoria when ingested GG4 can help alleviate low mood, this is not a medicine for the morning nor for giving you the energy to party all night long. Providing a typical Indica body high it is best consumed in the evening or when you’ve nothing better to do with your day. This has been a popular strain for users living through Bangkok’s extreme rainy season of 2022, leaving patients without a care in the world. Whilst GG4 is a thoroughly relaxing strain, it offers users super-focused creativity meaning it’s perfect for watching a movie, playing a musical instrument or reading and writing. If you want to know the correct dosage for your symptoms, our trained budtenders are here to give you all the advice you need to remedy your situation.

Pink Runtz:

Containing an average of 20% THC and very low CBD content, Pink Runtz is an equally balanced Indica-Sativa hybrid strain of marijuana available to patients at Mary Jane Bangkok however, for consumers it is the heady Sativa effects that come to the fore with this naturally grown flower, energizing users and lifting moods promoting long-lasting euphoric happiness that is perfect for social gatherings. Related to the original Runtz strain, it is a hybrid of Zkittels and Gelato and offers a sweet and fruity yet mild and discreet aroma with flavors of strawberry and citrus fruit. So-called due to its pinkish-purple buds Pink Runtz is the ultimate mood enhancer. Due to its uplifting effects, Pink Runtz leaves patients awake yet relaxed, happy, talkative, and often giggly, reminding more regular users of their first experience with cannabis. This heady strain is particularly popular with patients who suffer from bouts of PTSD: anxiety, stress, and depression due to its mood-enhancing properties. It is a perfect alternative medicine for fatigued executives and overthinkers who need to switch off from the bombardment of the daily grind, especially for those individuals who mentally take their work home with them. Pink Runtz helps you relax and lose focus while experiencing a wash of happiness meaning it can be used as an excellent chronic pain reliever. It also enhances appetite. But be warned, consuming too much can leave patients feeling dizzy and with a headache. Due to Pink Runtz’s ability to uplift and awaken the mind and body, this alternative medicine is not one to be ingested before bedtime, although for patients who don’t have trouble sleeping this strain can enhance dreams by prolonging the REM stage of your sleep pattern. So whether you want to eliminate stress and negative thoughts or kill pain Pink Runtz could be the strain for you. This California hybrid has been difficult to find outside of the USA until now. And thanks to Thailand’s forward-thinking practices permitting the use of alternative medicines, Mary Jane Bangkok can now offer this strain in Thailand for the very first time.

 

For further information on Mary Jane Bangkok, and to view our product list you can visit our website: 

https://maryjanethailand.com/ 

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Business Marketing & Sales Media & Communications Professional Services Services

What Every Business Needs to Know About the Difference Between Marketing and Public Relations

Small business owners often have a difficult time on how to understand the difference between marketing and public relations because it can be complicated and the lines between the two can be blurred. In fact, with the explosion of digital marketing in the past several years, many entrepreneurs understand the value of a sales funnel over a website since it gives them a way to not only introduce a new product or service to them, but also capture information and sales to see a direct return on investment (or ROI).

Marianne Schwab is a former national network TV talk show producer who now works with entrepreneurs and small businesses to get them broadcast interviews to help them promote their business and says, “Understanding the difference between marketing and public relations will help you learn how they best work together to make a massive impact with your campaigns. In a nutshell, marketing creates demand for a product or a service through advertising, while public relations builds trust with the general public through media interviews and features in TV and radio broadcasts, podcasts, and online and print publications. In other words, advertising is saying that your business or product is good, but public relations is getting someone else to say it for you. That is how to build credibility for a product and authority for a company spokesperson or executive. In fact, no amount of advertising can give you the credibility that being featured as an expert in your industry on a newscast or lifestyle program can.”

One of the primary traffic sources for businesses online and offline these days is social media advertising on platforms like Facebook, Instagram, TikTok, and more. This marketing method can be very effective for brand awareness and generating sales for small businesses. However, at the end of the day although it’s a great way to get a product or company on the radar of potential clients and customers, it doesn’t necessarily build credibility.

According to Marianne Schwab, “One of the biggest mistakes I’ve seen my clients make over the years, especially my Fortune 500 clients, is they do not synergize their public relations and marketing campaigns. They invest a boatload of their budget into the P.R. Department and Marketing Department and they don’t talk to each other and actually act like they work on completely different planets. That is losing the opportunity for a ton of potential and additional revenue.”

Marketing is all about the return on investment (ROI). For example, depending on the ad sales team experience, a company can strategically invest $3,500 in social advertising and expect to double that amount with incoming revenue. Public relations contributes to the ROI by building credibility in a way advertising cannot.

“The best campaigns I’ve seen are the ones where P.R. and Marketing work together,” Schwab continues. “For example, a publicist books an interview for a local or national talk show and the marketing team then buys ad spots for the same show so that the brand, product and message is optimized from the featured interview. The audience doesn’t just hear about the product in the interview for credibility, but then the ads during commercial breaks make the essential imprint in their minds that lead to sales.”

There is no magic number that guarantees a sales since the primary factor is does the product solve a problem the client wants or needs. In general, it takes a minimum of seven impressions before a prospect will buy. Now, thanks to the internet, the number of touch points needed before a sale in 2020 was eleven and have since increased exponentially according to Forrester Research.

Marianne Schwab has worked as a producer for over 25 years in New York and Los Angeles. She is currently the Executive Producer of CMP Media Cafe where she works with clients to develop compelling media hooks and story angles that get them TV and radio interviews in today’s complicated media environment. She has created an online training that shares her insider secrets to promoting a business on TV talk shows and details the types of guests producers love to book as guests.

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Building & Construction Business Living Public Affairs U.S

SnoBlox-SnoJax’s Revolutionary Approach to Dealing With Ice Dams

SnoBlox-SnoJax, the industry leader in rooftop snow retention systems is proud to announce their revolutionary new approach to dealing with ice dams. Ice dams are a common problem during the winter months, and can cause significant damage to homes and businesses. SnoBlox-SnoJax has developed a new system that will prevent ice dams from forming, and keep your rooftop free of snow and ice!

The new system utilizes gutter guards to prevent ice melt from turning into ice dams and is designed to work with any existing snow retention system. It’s also very easy to install and requires no special maintenance. Simply place the gutter guards inside your gutters on your rooftop, and it will automatically allow water from ice melt to drain away! The system can be used on any size rooftop and will keep your gutters clean and free of ice and snow.

This new gutter guard system is a must-have for any business or homeowner in areas that experience winter weather with or without a chance of snow. It is an easy and effective way to prevent ice dams and will save you time and money in the long run. Contact SnoBlox-SnoJax today to learn more about this revolutionary new system!

What Are Gutter Guards?  

Gutter guards are devices that are placed inside gutters to prevent leaves, twigs, and other debris from clogging them. They come in a variety of shapes and sizes and can be made from different materials such as plastic, metal, or mesh. Gutter guards keep gutters clean and free-flowing, and help to prevent water damage to your home or business.

Why Are Gutter Guards Important?  

Gutter guards are important because they help to prevent clogs in gutters. Clogged gutters can cause a number of problems, including water damage to your home or business, insect infestations, and even flooding. Gutter guards keep gutters clean and free-flowing, which helps to prevent these problems. They also prevent ice dams from forming by allowing water from melting ice and snow to drain away.

How Do Gutter Guards Work?  

Gutter guards work by preventing leaves, twigs, and other debris from clogging gutters. These guards fit inside gutters and prevent debris from falling in. This prevents clogs and keeps gutters free-flowing. Gutter guards also help to prevent ice dams from forming by allowing water from melting ice and snow to drain away instead of damming up and refreezing on the roof.

Why Are Gutter Guards Important For Snow And Ice?  

Gutter guards are important for snow and ice because they help to prevent ice dams from forming. Ice dams are formed when water from melting ice and snow dams up in gutters and then refreezes. This can cause damage to your home or business and is a major problem during the winter months. Gutter guards help to prevent this by allowing water to drain away instead of damming up.

How Do I Choose The Right Gutter Guards?  

There are a few things to consider when choosing the right gutter guards for your home or business. First, you need to decide what material you want the guards to be made from. Plastic, metal, and mesh are all common choices. Each has its own advantages and disadvantages, so it is important to compare them before making a decision. Second, you need to decide what size guards you need. This will depend on the size of your gutters and the amount of debris they typically collect. Finally, you need to decide how many guards you need. This will depend on the length of your gutters and the number of downspouts they have.

Different Gutter Guard Material – The Pros And Cons  

Plastic Gutter Guards  

Pros: Plastic gutter guards are the cheapest option. These gutter guards are also the lightest and easiest to install.

Cons: Plastic can be easily damaged by sunlight and extreme temperatures. These gutter guards are also not as durable as other options.

Metal Gutter Guards  

Pros: Metal gutter guards are more durable than plastic guards. They are also less likely to be damaged by sunlight and extreme temperatures.

Cons: Metal gutter guards are more expensive than plastic guards. The metal ones are also heavier and more difficult to install.

Mesh Gutter Guards  

Pros: Mesh gutter guards are the most durable option. They are also the best at preventing debris from entering gutters.

Cons: Mesh gutter guards are more expensive than plastic and metal guards. Mesh is quite heavy and more difficult to install.

How Do I Install Gutter Guards?  

Installing gutter guards is a relatively simple process. First, you need to clean your gutters and remove any debris. Next, you need to measure your gutters to make sure you know the length and cut the guards to size. Finally, you need to install the guards in your gutters. You can install them by using screws, nails, or adhesive.

How Often Should I Clean My Gutters?  

Gutters need to be cleaned at least once a year to keep them free of debris. However, if you have a lot of trees near your home or business, you may need to clean them more often. This is because leaves and twigs can fall into the gutters and cause clogs. Cleaning your gutters regularly will help to prevent problems and keep your gutters working properly.

More About SnoBlox-SnoJax  

SnoBlox-SnoJax is the industry leader in rooftop snow retention systems. They have been in business for over 25 years and have installed and sold their systems to thousands of commercial and residential rooftop contractors and owners. Their systems are designed to safely and effectively remove snow and ice from roofs, gutters, and downspouts. They also offer a variety of gutter guards to help prevent clogs and ice dams. For more information about their products and services, visit their website or check out their social media channels: Facebook, Instagram

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Business Marketing & Sales Media & Communications Professional Services Services

Three Key Reasons Experts Need Media Coaching For TV Talk Show Interviews

Being a guest on a TV talk show or radio program is a great way to build credibility as an expert in an industry. However, it’s not as easy as many experts make it look, especially those who are well seasoned in how to interview with the television media.

Generally, this is how it works: An expert like an online entrepreneur, influencer, or possibly a non-fiction book author hires a publicist and then that publicist may succeed in booking a coveted TV interview for their client to promote their brand, product, or service. 

What most of the clients don’t understand is getting booked on a TV interview is the first step and what happens next determines if a client gains the credibility they’re looking to achieve with an engaging on-camera interview or dismantles it all together if they are not prepared.

Unfortunately, many publicists will only help a client prepare with very basic media training and according to Marianne Schwab, a former national network TV talk show producer, “Some publicists do an amazing job of prepping their clients for an interview but so many do not and drop the ball. When I was working on Live daily talk shows, I’d work directly with expert guests to develop the interview segment into our show’s version of infotainment. Guests only have about four-to-five minutes to nail their topic or demo and my job was on the line if each segment wasn’t the best it could be or if a guest was a flop.”

Media coaching, also known as media training, is a valuable service that is available and essential for experts who are just starting out to get booked as guests on talk shows. Depending on the coach, they not only help clients maximize the time they have for the interview by dialing in a targeted yet engaging message, but they also prepare them to look confident on-camera. Here are three key things to know about media coaching before a scheduled TV talk show interview:

1. Experts Make Interviewing Look Easy. The biggest secret TV viewers may not know is that even the most experienced on-camera experts prepare and rehearse for every single TV interview. Schwab says, “Think of it this way, professional baseball players don’t show up for the World Series like they’re there for batting practice.  They spend thousands of hours preparing for the big game under the guidance of their coach. TV interviews work the same way – you don’t just show up and wait for the questions to be thrown at you when you can prepare responses in advance.”

2. Avoid Looking Like Bambi in Headlights. Media coaching is essential to learn the skills of mastering your message and time constraints of a TV interview, handling nerves, and according to Schwab, “You only have one chance to get it right when it comes to a talk show appearance and that’s where media coaching comes in. Knowing what to say when you get a curveball question so that you have a response and not a reaction is key to an on-camera delivery with poise and polish.” 

3. Skipping Media Coaching is a Recipe for an On-Camera Disaster. As a producer, Marianne Schwab’s number one goal is to make sure that when her clients get in front of the camera that they look and do their best. “Every expert that I’ve ever worked with for TV appearances invests time in preparing for each and every interview so that when the red light on the studio camera goes on, they look like they’re making it up on the spot, but what most people don’t know is that they spent hours making it look effortless. If you skip media coaching, you’re gambling with your reputation since you could derail your credibility and all you’ve worked so hard for when landing a TV interview,” she concludes.

Marianne Schwab has worked as a producer for over 25 years in New York and Los Angeles. She is currently the Executive Producer of CMP Media Cafe where she works with clients to develop compelling media hooks and story angles that get them TV and radio interviews in today’s complicated media environment. She has created an online training that shares her insider secrets to promoting a business on TV talk shows and details the types of guests producers love to book as guests.