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Business Home & Garden Professional Services U.S Website & Blog

Four Letter Premium Domain Name, IOTY.com, Up for Sale Through OnlineBusiness.com

New York, NY – OnlineBusiness.com, a digital marketplace specializing in the sale of premium domains and starter websites, has placed IOTY.com for sale. OnlineBusiness will now start fielding offers for this four-letter domain.

IOTY.com, first registered in 2003 with a domain age of 18 years, is a four-letter domain primed to be used in the IoT, Internet-of-Things space. All four letter domains have been registered and when one hits the market, its value is greatly implied for the mere fact it is a four-letter domain. Coupled with the fact this domain is easily recognizable to be tied to a specific industry, this marks a unique opportunity to own a very rare domain.

“We have put up for sale one of our premier domains as it is a four-letter domain which can be used for the IoT market, however as with any four-letter domain, it takes on a versatile use,” says Michael Santiago, Founder at OnlineBusiness.com.

IOTY.com has a stable organic profile with several backlinks from high-authority websites.

OnlineBusiness.com adds IOTY.com to its extensive list of domains which include other domains such as Energize.com, 3DPrinted.com and, HNOR.com

OnlineBusiness.com is led by three brothers who have been in the Digital space since 1998 with experience in many facets of the industry such as domain investing, affiliate marketing, Google Adwords, SEO, and most recently in the public relations space, with the PR company, Newswire.com.

It has a domain and website portfolio of over 3,000 domains with a valuation of over $5M. 

“We continue to look at trends in the market and market only domains that seem relevant for today’s business. IOTY.com was one that we felt was timely in putting on in the market as we feel its value has matured to a point a business should be able to take it to the next level,” continued Santiago.

Those who are interested in the domain or want to learn more about the sale should visit https://ioty.com or contact the team directly at contact@onlinebusiness.com.

About OnlineBusiness.com

OnlineBusiness.com is a digital marketplace for premium domains and starter sites. They specialize in helping their clients to acquire the best domain name to increase credibility and brand power. Currently, they list over 3,000 domain names with a combined valuation of over $5M+. To learn more visit https://www.onlinebusiness.com.

Contact Information

OnlineBusiness.com Media Team

contact@onlinebusiness.com

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Business Home & Garden Professional Services U.S Website & Blog

Exact Match Domain Name in a Growing Industry, AutomateMyHome.com, Now Accepting Offers

New York, NY – OnlineBusiness.com, a digital marketplace specializing in the sale of premium domains and starter websites, is now accepting offers for AutomateMyHome.com. This includes a fully developed website along with social media accounts and YouTube Channel.

AutomateMyHome.com, first registered in 2002 with a DA (Domain Authority) value of 14, is a domain that can be targeted to consumers in home automation. Home automation has become popular and is a hot industry that has yet to peak. And because this domain describes what many homeowners are looking to achieve, automating their home, the domain is easily memorable and would be the perfect domain for marketing and advertising such services.

“Home automation is a space that has many different sectors and niches. AutomateMyHome is a domain that speaks with authority but yet diverse enough to be used in a variety of ways to fit one’s business model,” says Michael Santiago, Founder of OnlineBusiness.com.

The keyword “home automation” receives an estimated 43,500 monthly searches online with a gradual upward trend that appears will continue for many years ahead. 

OnlineBusiness adds AutomateMyHome.com to its extensive list of domains which include other domains such as Energize.com, IOTY.com, and TRST.com.

OnlineBusiness is led by three brothers who have been in the digital space since 1998 with experience in many facets of the industry such as domain investing, affiliate marketing, Google Adwords, SEO, and most recently in the digital PR space, with the company, Newswire.com.

It has a domain and website portfolio of over 3,000 domains with a valuation of over $5M. 

“Each domain we sell in our portfolio has an audience and it’s about connecting one’s target audience with the proper domain to help build a long-standing service, product, or brand and to deliver that to their customer base,” continued Santiago.

Those who are interested in the domain and website or want to learn more about the sale should contact the team directly at contact@onlinebusiness.com

About OnlineBusiness.com

OnlineBusiness.com is a digital marketplace for premium domains and starter sites. They specialize in helping their clients to acquire the best domain name to increase credibility and brand power. Currently, they list over 3,000 domain names with a combined valuation of over $5M+. To learn more visit https://www.onlinebusiness.com.

Contact Information

OnlineBusiness.com Media Team

contact@onlinebusiness.com

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Business Health & Medicine Professional Services U.S Website & Blog

Valuable Resource Website on Treating Gout, GoutInformation.com, Up for Sale

New York, NY – OnlineBusiness.com, a digital marketplace specializing in the sale of premium domains and starter websites, has put up for sale GoutInformation.com. OnlineBusiness.comm will now start accepting offers for this domain and its developed website.

GoutInformation.com, first registered in 2002, caters to a specific audience with an immediate need to remedy their painful gout attacks. GoutInformation.com seeks to take its place in reaching an audience to help provide them with relief to their issue. And it is this that presents a unique opportunity to be the source for this specific niche in need of a solution. In addition to the website, GoutInformation.com also has social media channels and a YouTube channel with a growing list of subscribers each week.

“This is an opportunity to own a domain so important to the gout community, as those who are suffering from gout all want to find key gout information. And a memorable domain such as this, this is the chance to be the go-to resource site for the gout community,” says Michael Santiago, Founder of OnlineBusiness.com.

The keyword “Gout” has a monthly search volume of over 1M with the trend of gout-related searches on the rise.

OnlineBusiness adds GoutInformation.com to its extensive list of domains which include other domains such as Energize.com, Nodu.com, and Baje.com.

OnlineBusiness is led by three brothers who have been in the Digital space since 1998 with experience in many facets of the industry such as domain investing, affiliate marketing, Google Adwords, SEO, and most recently in the public relations space with the company, Newswire.com.

It has a domain and website portfolio of over 3,000 domains with a valuation of over $5M. 

“Starting a successful online business starts with a solid domain name that is easily recognizable and memorable which can grow and secure your brand recognition and ultimately could be the difference of making or breaking it in the digital marketing space,” continued Santiago.

Those who are interested in the domain or want to learn more about the sale should visit https://GoutInformation.com or contact the team directly at contact@onlinebusiness.com

About OnlineBusiness.com

OnlineBusiness.com is a digital marketplace for premium domains and starter sites. They specialize in helping their clients to acquire the best domain name to increase credibility and brand power. Currently, they list over 3,000 domain names with a combined valuation of over $5M+. To learn more visit https://www.onlinebusiness.com.

Contact Information

OnlineBusiness.com Media Team

contact@onlinebusiness.com

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Business Marketing & Sales Media & Communications Professional Services U.S

Howling Brands Recently Launched a Virtual Social Media Service

Howling Assistant understands how important social media strategy is to business success. They also understand that in today’s business climate, a professional is required to wear many hats that could put social media marketing on the back burner. This is exactly why they launched their Social Media Growth Engine, a social media virtual assistant. “By outsourcing tasks to a virtual assistant, businesses can focus their limited marketing budget to other core business operations, “said a Howling Assistant spokesperson. “When done effectively, this approach can result in substantial cost savings over traditional hiring of in-house staff.” Hiring the right specialist for important social media services and keeping the message, brand consistent and relevant across all digital marketing efforts is very expensive and time-consuming. Howling Assistant works collaboratively with companies to make sure all the tasks and strategies are completed and aligned. They understand that social media is key to the success of an overall marketing plan. This includes creating consistent content, one of the most difficult tasks in a social medial campaign. Howling Social Media Growth Virtual Assistants will work closely with clients, get to know the target audience, what client’s mission and goals, and create engaging, interesting content that will appear on all platforms.

It’s important to note that Howling Assistant services include much more than social media management services and administration support. They provide a wide range of digital business services including online content creation, website management, and data management. Their specialized services can also be customized to focus and target exactly what the business needs. This is very critical in today’s digital marketplace that changes quickly Howling Assistant experts are ready to pivot and adjust the goals and strategies when necessary to ensure successful social media outcomes. This includes all social media platforms, Facebook, Instagram. Pinterest, Twitter, and others.

Howling Assistant is unique from other virtual assistants on the market. They refer to their proprietary services as a human growth engine and use no bots or automatic apps. We are human-powered “Our social media growth virtual assistants engage with client’s accounts to match your target audience,” said a company spokesperson. “We engage with accounts matching your target audience through follows, targeting likes, and story views. It what sets us apart from the online crowd.” Here is a list of Howling Assistant’s Social Media Growth Engine Services:

  • Safe to Use: Howling Assistant is safe to use. Their experts use local elite proxies and VPNs providing safe access and reducing account bans, shadow bans, or action blocks
  • No More Clogged News feeds: Howling Assistant mutes every profile to ensure your feed includes only content you want to see
  • Hyper-Focused Targeting: Howling Assistant social media growth expert teams create monthly AI-powered and validated targeted lists of high-value profiles
  • Proprietary Growth Strength: Howling Assistant human team of experts strategically engages and targets and actually reads target audience’s posts, Then likes, shares and comments if relevant to your strategy. This includes direct messaging leads, visits, and appointments.
  • Provides Customer Relationship Management: Howling Assistant interacts understands the importance of customer relationship management (CRM) to clients, evaluates analytics, and provides clients with results, taking away the time-consuming process

Howling Assistant is a full-service virtual assistant agency that can handle all of your business and agency needs. Visit their Facebook page and Instagram account to learn about their team of human experts, consultants and professionals in their newly launched Social Media Growth Engine that is available to provide you with social media strategy.

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Business Marketing & Sales Professional Services Services U.S

AO Elite Can Troubleshoot Common eCommerce Startup Problems: Placing Clients in an Advantageous Position

Addressing Common Concerns of Starting an eCommerce Business  

There are a lot of significant flaws that can arise when companies are trying to begin an e-commerce business. Even though a lot of companies will try to handle these issues on their own, this can be a challenge when they do not have access to the right data or key performance indicators. Furthermore, it can be difficult for companies to figure out what products are going to sell. It can also be difficult for companies to figure out how to run certain advertisements with managers with experience in digital marketing. Without the right team supporting the company, creating a successful e-commerce business can be a challenge.

There is a lot involved in getting an e-commerce business up and running. A few common examples include:

  • Businesses have to figure out how to create email copy, which can be different from direct mail marketing or a face-to-face interaction
  • Companies need to figure out how to create copy for a website, which has to grab the attention of the visitor immediately
  • Businesses have to establish funnels to capture leads, evaluate them quickly, and convert them to paying customers.
  • Using advertising templates can be helpful as long as they have been tailored to meet the specific needs of the company

Clearly, there is a lot that has to happen. All of these items can overwhelm someone who does not have experience in this field. The problems can stack quickly, leaving many people wondering how they are going to figure out how to address these issues. That is where AO Elite can be helpful.

AO Elite Leverages the Necessary Data for eCommerce Companies  

What sets AO Elite apart is that this company’s services are able to leverage websites, funnels, advertisements, website copy, and data that has already been proven to work. That way, companies can figure out how they can tailor their presence and digital marketing campaigns to place the company in the best position possible to be successful. That way, companies can figure out what products are going to sell, how well they’re going to sell, and why they are going to perform well. Ultimately, this will maximize conversion rates, generate leads quickly, and increase revenue streams. Instead of having to play a guessing game, companies can rely on Experts who have been there before, in a solid position moving forward.

Advantages of Working with AO Elite  

AO Elite uses experience and proven tactics to deliver consistent results. Advantages include:

  • AO Elite provides a 100 percent hands-off service by managing, growing, scaling digital assets to save time
  • With access to a massive portfolio full of testing and conversion information, clients can maximize profits
  • AO Elite guarantees a 150 percent ROI.

With access to a wide variety of advantages, AO Elite places clients in the best position possible to succeed.

Many companies are looking for a way to generate additional revenue through eCommerce, this space is becoming more competitive than it ever has in the past. Companies that are looking to get an eCommerce arm off the ground are going to face a variety of challenges including unknown data, challenging metrics, and a lack of proven results. With AO Elite, this is no longer a challenge. AO Elite has the experience, tools, and resources necessary to set up sales funnels, create copy, manage ads, and run email campaigns in a 100 percent hands-off fashion, driving revenue creation for clients. Instead of playing a guessing game, AO Elite will use proven techniques to drive revenue.

About AO Elite:

AO Elite is a portfolio agency with more than 70 brands and industries. The team includes marketing and sales data, services, and tools for digital asset management, generating more than $112 million in revenue for clients. AO Elite provides resources, fulfillment, financial literacy, and infrastructure to all clients, allowing them to drive maximal ROI as quickly as possible. Contact AO Elite today to learn more.

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Business Food & Beverage Government & Politics News & Current Affairs Shopping & Deal

Alpha Dawgs puts safety over profit

Businesses in North Carolina have been updating their face mask rules following Gov. Roy Cooper’s announcement that lifted most mandates for face coverings. It means that in most settings — indoors or outdoors — the state no longer requires North Carolinians to be socially distanced or wear a face mask.

However, Cooper said some restaurants, other businesses, and venues may continue to have restrictions or mask requirements but are no longer mandated to do so.

At Alpha Dawgs, we are still concerned for our employees’ and customers’ safety and are still requiring masks. We believe in putting safety before profits and realize that some may not agree with our stance and respect their right to do so. As a local restaurant that has felt the devastating economic impact of the Covid-19 pandemic on our business, we don’t believe political attacks concerning this issue accomplish anything positive for the community.

“No shirt, no shoes, no mask, no service. Most have never had any problem with business enforcing the first two parts to that saying and don’t believe the third is any more inconvenient to ensure others are comfortable and safe” says Hisine McNeill, owner of Alpha Dawgs

About Alpha Dawgs

Located at 6209 Rock Quarry Rd, Raleigh, NC 27610, Alpha Dawgs is a restaurant specializing in unique and flavorful hot dogs and other amazing dishes. They put their own delicious and spicy variation on the traditional hot dog. They top their New Jersey dawgs with tri-color peppers, onions, and fried potatoes, and rather than using a traditional bun; their dawgs are served in a fresh pita bun. They also offer vegetarian and vegan dawgs making it possible for everyone to enjoy an Alpha Dawgs meal. In addition to their specialty hot dogs, they also offer burgers, chicken, Philly cheesesteaks, and more.

Press Contact

ShaDonna “Mo” McPhaul

Themoyouknow@mosheroes.org

1-877-Mo-Knows (665-6697)

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Business Marketing & Sales Media & Communications Professional Services U.S

Howling Assistant Offers Comprehensive Podcast Editing, Video Editing, Transcriptions, and Show Notes Services

With numerous consultant groups, marketing agencies, and coaches looking to expand the types of services they offer, Howling Assistant has worked hard to expand its own services to keep up with the demands of its clients. With numerous agencies and professional services expanding into the digital arena, Howling Assistant has done the same, offering professional services that can make this transition easier for professionals in just about every industry.

Howling Assistant Allows Clients To Tailor Their Services To Meet Their Needs  

There are countless services that Howling Assistant can provide whether someone is producing videos, creating podcasts, or engaging and other types of digital media marketing. A few examples of services that Howling Assistant can provide include:

  • Podcast Editing: There are lots of professionals who have expanded their digital services by producing podcasts regularly. Editing them, particularly syncing audio and video, can be a challenge, but Howling Assistant can take care of this efficiently.
  • Audio Editing: Howling Assistant can handle single-track and multi-track compilations, whether they are speech or music-focused.
  • Show Notes: Howling Assistant can quickly and easily produce notes on whatever has been recorded, making it easy for people to review the high points if they could not catch it live. Howling Assistant can even transform this into a blog post or an essay.
  • Transcriptions: There are lots of people who would rather read the production instead of listening to it, which is where transcriptions from Howling Assistant can be helpful. These transcriptions are 99 percent accurate and produced by experienced professionals.
  • Social Highlights: With social media marketing becoming more important, Howling Assistant is able to transform videos and podcasts into small, bite-sized highlights that are perfect for being shared on social media platforms including Twitter, Instagram, Facebook, Snapchat, and Tik-Tok.
  • Amplify: In addition, Howling Assistant can work with Howling Amplify, a landmark service, that can take one piece of content and amplify it by sharing it with multiple partners with large followings. This includes podcasts, videos, and anything else that needs to be shared with a wider audience.
  • Graphic Design: Howling Assistant also offers professional graphic design services. Every video or podcast series is better with a logo, as this is important for brand identity. Howling Assistant can make this happen.

These are just a few of the many services that Howling Assistant provides. With videos, podcasts, and transcriptions becoming more important, Howling Assistant is already seeing a lot of demand for these professional services. By collecting feedback from existing clients, Howling Assistant will continue to improve the services in the future.

About Howling Assistant:

Howling Assistant is a professional virtual assistant agency that provides a wide variety of services to clients scattered across numerous agencies. Howling Assistant has expanded its offerings during the past few years to include video editing, audio editing, podcast editing, and transcription services. Howling Assistant also integrates its services with other areas of the agency, including Howling Amplify. If you are interested in learning more about how Howling Assistant can help you grow your consultancy, agency, marketing company, or coaching business, contact Howling Assistant today or, you can follow Howling Assistant LATINO using Twitter, LinkedIn, Facebook, or Instagram. Howling Assistant is located in Sun City Center, FL. You can call Howling Assistant at (813) 993-1256 or email them today at: my@howlingassistant.com.

Press Release Summary: Howling Assistant Expands Its Services To Include Video, Audio, and Podcast Editing with Professional Transcription Services  

There are lots of marketing agencies and consultant groups looking to expand their digital presence with videos and podcasts. Now, Howling Assistant has services that can make this easier. With access to professional video editing, audio editing, graphic design, content amplification services, audio mixing, and transcription services, Howling Assistant can take a lot of stress off the shoulders of clients, allowing them to focus on other areas of the business. Howling Assistant can also partner with other services, including Howling Amplify, to help clients get more out of every video or audio production. As Howling Assistant continues to collect feedback from its clients, its services will only expand moving forward, meeting the increasing expectations of their valued partners.

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Business Marketing & Sales Professional Services Services U.S

Howling Assistant Launches Howling LATINO

The expansion of Howling Assistant into the LATINO area represents the next evolution of Howling Assistant’s virtual assistant services. Today, there are countless business owners that are having trouble keeping up with social media profiles, keeping email inboxes under control, and keeping track of everything there is to do on the calendar. Howling Assistant also understands that there is a growing segment of the population that speaks Spanish or is bilingual. That is why Howling Assistant LATINO offers bilingual services in both English and Spanish. The goal is to help businesses provide quality support to LATINO customers.

Howling Assistant LATINO Expands Spanish Services

There are several reasons why Howling Assistant LATINO’s expansion comes at the right time. Research studies have shown that the proportion of the population in the United States that speaks Spanish (or is of Hispanic descent) has been growing quickly. Therefore, in order for businesses to expand, they need to expand their target markets to include people who speak Spanish. The only way businesses will be able to do this is if they use virtual assistants who speak Spanish, which is where Howling Assistant LATINO comes in handy. The virtual assistant from Howling Assistant LATINO can handle a wide range of tasks from basic administrative tasks to social media marketing and even customer support roles. For these reasons, numerous businesses have already decided to trust Howling Assistant LATINO.

There are several major benefits that come with using Howling Assistant LATINO services. A few reasons include:

●       Extensive Training: In addition to handling services, Howling Assistant LATINO also provides extensive training, providing all clients with the tools they need to be successful in the modern era.

●       Fast Turnaround Times: In the modern business world, speed is everything. That is why Howling Assistant LATINO provides exceptional turnaround times, providing everyone with access to the resources they require in a short amount of time.

●       Exceptional Quality: Even though Howling Assistant LATINO works quickly, the service does not sacrifice quality. Businesses that decide to partner with Howling Assistant LATINO can rest easy, knowing that the needs of their customers and clients are being placed in good hands.

●       Privacy Is Respected: Businesses work with a lot of sensitive information on a daily business. They want to know that their privacy is going to be protected. That is another benefit of working with Howling Assistant LATINO, as all information remains confidential.

Howling Assistant LATINO understands how important it is to protect the privacy and security of businesses, employees, and clients.

Howling Assistant LATINO Can Handle a Wide Variety of Tasks

Services from Howling Assistant LATINO are specialized, providing businesses and agencies with access to specific services they require. There is an elite team of specialists that has been vetted thoroughly to make sure they have the expertise necessary to meet the needs of those who speak Spanish. These tasks include:

●       Setting Appointments: Howling Assistant LATINO is able to help providers set appointments on the calendar, making sure they are not overlooked.

●       Manage Calendars: Howling Assistant LATINO can also help clients manage their calendars come and making sure nothing is missed.

●       CRM Automation: Howling Assistant LATINO is capable of managing the customer relationship management program in an automated manner.

●       Big Data Management: Howling Assistant LATINO can also address data management concerns.

●       Social Media Marketing: Howling Assistant LATINO can help manage multiple social media profiles.

●       Email Inbox Management: Services from Howling Assistant LATINO can also manage email inboxes, keeping them manageable. The service can also automate numerous email marketing tasks.

●       Transcription of Audio and Video Files: The virtual assistant from Howling Assistant LATINO can also handle file transcription for later review.

These are just a few of the many tasks that Howling Assistant LATINO can handle. As demand for Howling Assistant LATINO continues to grow, these services should expand as well.

About Howling Assistant LATINO

Howling Assistant LATINO has been designed to help businesses of all sizes reach a larger target market with bilingual services. As the Hispanic population in the United States continues to grow, bilingual services from Howling Assistant LATINO will only continue to become more important. If you would like to learn more about Howling Assistant LATINO, contact Howling Assistant today or visit the Howling Assistant LATINO website. Or, you can follow Howling Assistant LATINO using Twitter, LinkedIn, Facebook, or Instagram. Howling Assistant LATINO is located in Sun City Center, FL. Howling Assistant LATINO can be reached using the phone number (813-993-1256) or email address: my@howlingassistant.com.

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Business Services Technology

Web Designer and Comic Book Enthusiast, Brennen Jones, is Changing How Businesses Get Online by Becoming Their Web “Superhero”

“Everyone needs a website.”

That’s always been Brennen Jones’ motto whenever he comes across anyone looking to debate him on the merits on whether or not they should invest in getting a website built for their business. Or whether one is even needed at all.

“The world is at our fingertips at the push of a button. In this day and age, when everyone is online, I really don’t understand how a business can even think that it’s even okay to not have a website,” Brennen explains.

“If you want a website and price is an issue. Because for many people it is, especially during this pandemic. It still doesn’t mean that you should accept any old solution. You have options. You don’t have to settle.”

This is where Brennen and his company P.S. Web Pros come into play. They’ve marketed themselves to be a hero of sorts. The “web hero” that you and your business deserve and need. Brennen has been doing this for well over 15 years and takes pride in being able to help brands and businesses find their way online.

“I’m a comic book nerd. I mean the type of nerd who has the entire Black Panther comic book collection on hand, and the reason why I bring Black Panther up is that he’s a hero that has always been about his people and helping them out with whatever problems they may have or facing those problems together. It’s like how when Thanos showed up in Wakanda, Black Panther was right there and on the frontlines. This is what I meant earlier when I said how one should never settle for a website. I’ve seen folks scammed paying 20 bucks or something like that for a website. And the site simply isn’t functional at all nor does it have a professional look.”

“Like Black Panther, we’ll face that problem of you getting online together. I’ve developed a system that will give you that professional presence that you should have for your brand, for as low as $99 by us working together with one another.”

“We have other packages as well that are higher priced, but the endgame (pun intended) for anyone who contacts us and is in need of an online presence, is to simply get them online. We have options for every budget.”

P.S. Web Pros will share with their clients their knowledge and tricks of the trade, in order for them to make the best-informed decision and create a true partnership…like Batman and Robin.

And of course, T’Challa and Shuri.

For more information on P.S. Web Pros, visit https://pswebpros.com.

Press Release Distributed by The Urban Twist and YourTwistPR.

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Business Employment Human Resources Professional Services U.S

Episode 150 of #thePOZcast Discusses the New Workplace with Joe Mullings

May 4, 2021 – New York, NY – Joe Mullings and Adam Posner sat down to discuss the future of Talent Access and The New Workplace. The 150th episode of #thePOZcast became an organic conversation about how many strong companies will emerge from the pandemic quicker and stronger than ever before. Further, there was a discussion of how hiring practices are changing – and how employers must adapt effectively.

Joe Mullings shared a significant amount of insight as Chairman & CEO of the Mullings Group. With over 30 years of experience in Talent Access and Career Development, the company has worked with over 600 different companies, many of which are multi-billion-dollar corporations.

The POZcast is powered by NHP Talent Group, which offers a significant amount of insight into the world of digital marketing on their website.

Adam Posner, the host of #thePOZcast, focused heavily on recruitment throughout the conversation with Joe Mullings.

One of the most meaningful things that Posner acknowledged was a conversation had with Mullings in May of last year just as the pandemic was starting to impact businesses. Mullings explained that businesses have a choice. They can curl up in a ball and die or they can grab this thing and own it.

Now, a year later, businesses have to continue to apply the same principles. Those that are strong and trustworthy will emerge more successfully. You add value to the clients so that “when we come out of this, you will be at the top of the list.” And Posner pointed out that is what’s happening now.

As businesses are reopening and people are looking to get working again, recruiting is changing. Candidate pools are opening up. It’s no longer a focus on a certain geography. It’s open to anywhere in the country – and that’s because of not only teleworking but also people deciding if they’re willing to move for the right job.

Mullings weighs in by saying that it’s “survival mode” right now. Categories doing the most hiring are software, firmware, and communications because they’re seeing explosive growth. The food and beverage industry is still doing what they’re doing. However, 80 percent of the GDP in the U.S. has a service arm – and that means that call centers demand software development that demands firmware development. And it doesn’t take living in Silicon Valley to get hired by these companies any longer.

With living in one area and working in another comes the conflict of compensation. The cost of living may be higher when the job is based in San Francisco but a person is living in the middle of the country. This is when, as Posner points out, that it will result in the decentralization of available talent. People will be paid based on the talent pool not the cost of living.

Companies will pay for the right talent. And, there’s also an understanding of culture and personalities. Some people want to work in the offices because they want the camaraderie.

There has to be a choice. Mullings warns that companies will lose talent if they try to force people back into the offices. And the companies that don’t evolve may end up with other problems, including having to pay for the expensive real estate. That kind of expense has to be justified now – and many companies will struggle with that justification.

Hiring based on culture is critical, and Mullings doesn’t believe that technology will ever replace the culture. Instead, recruiters have to depend on technology as a resource. Mullings recommends that interviews should start by giving the interviewee the benefit of the doubt so that unconscious bias is muted. Further, a candidate’s personal life will become the future of hiring to focus on hobbies, a typical day in family activities, and more. Why? To ensure a cultural fit into the workplace and to determine whether a person has the means to telework or if they’d be more successful in the office with others around them.

Throughout the podcast, a number of important topics are brought up between Posner and Mullings. Over the span of 37 minutes, they discuss not only talent access but the redistribution of workers and schedules, engagement, branding, and more.

The pandemic has shifted the control and both Posner and Mullings are aware of the changes. The POZcast shares the insight of two industry professionals ensuring that companies of all sizes understand how to make shifts to prepare for the new trends emerging in the way in which staff is hired and trained in the workplace.

Contact:

More information on #thePOZcast can be found at https://thepozcast.com/.