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Computers & Software Technology U.K U.S

Understanding the Relationship Between Space Systems, Climate Change, and Cybersecurity

Cybersecurity has been a concern for businesses and entities since the dawn of the internet. And, as communications technology evolves, so do the attack vectors. 

A quick response enabled by immediate detection is often key with a cyber attack. If businesses can’t have their own detection and response teams, they may employ the Security Operations Centre (SOC) services of Managed Security Service Providers (MSSPs) like DigitalXRAID.

However, technology has been evolving rather rapidly, which means newer threats are emerging. And, as businesses adopt digital transformation, they need to be aware of potential dangers they might face.

Two such cyber security issues recently discussed have been cybersecurity in space and cyber risk due to climate change.

Cybersecurity in Space Deemed “Urgent”, Needing “High-Level Attention”, Says US National Cyber Director

The US National Cyber Director, Kemba Walden, spoke to reporters at the RSA conference on the 26th of April 2023. 

She said cybersecurity in outer space was a pressing issue that was to be discussed in the first space industry cybersecurity workshop hosted by the White House.

We are all aware that the first ‘shot’ in the current Ukraine conflict was a cyberattack against a US space company,” Walden said.

She was, of course, referring to Russia’s attempt to jam SpaceX’s Spacelink, which was being used to provide Ukraine with internet connectivity.

Walden called space systems cybersecurity “an incredibly complex and unique space ecosystem”, which required “a very close public-private partnership”.

She went on to explain that nation-state threat actors like China and Russia are being considered cyber threats to space systems, and calling such attacks—that on Starlink and the one on Viasat—“acts of war”.

Secure-by-design space technology is something that the White House has been talking about a lot recently. 

Released last month, the White House’s Cybersecurity Strategy mentioned how space-based systems—including navigation, positioning, and environmental monitoring—needed to be secure.

Walden also mentioned that the US Space Policy Directive 5, which outlines cybersecurity design principles for space systems, is something they want to focus on.

The principles are being decided and the next steps would be to collaborate with the industry to put these into action.

How Climate Change Is Increasing Cyber-Risks

One would assume that climate change and cybersecurity are topics that are poles apart. However, there are several connections between these two issues.

These connections were highlighted by Chloe Messdaghi, CEO and Founder of Global Secure Partners.

According to Ms Messdaghi, issues caused by climate change provided more opportunities for threat actors to attack.

Attacks on Green Energy Sources

In order to reduce greenhouse emissions, the world is shifting towards green energy sources. These energy sources rely on new technologies. Since they are new, they may not have a well-rounded defence against cyber attacks.

For instance, electric vehicles are reliant on a network of charge points. These would be connected to the grid and managed through a central system. This could be targeted by threat actors.

Whilst this was a hypothetical example, Ms Messdaghi also brought up the cyber-incident at Vestas Wind Systems. That attack forced the world’s largest manufacturer of wind turbines to stop IT operations across a number of locations.

Extreme Weather Conditions Damaging Critical Digital Systems

Another risk that accompanies climate change that would affect cybersecurity is extreme weather events.

Climate change can result in more frequent and devastating hurricanes and tsunamis. These could affect critical digital systems—damaging underwater communications cables or off-site servers.

Any disruptions such damage would cause could be used as an opportunity by threat actors to attack.

Such weather events might also lead to an increase in remote working. If workers are not careful, they can be targeted for phishing attacks. These, in turn, could be used to get into the employers’ systems and data.

Deteriorating Relationships Between Countries

Climate change can lead to rising temperatures, which then affect geopolitical stability. As people are displaced due to famines caused by rising temperatures, the resulting migration could lead to tensions between countries.

These tensions could then be used as an excuse to conduct cyber attacks on the rival nation’s infrastructure.

It might sound incredible right now, but the pace at which technology is evolving means that we constantly need to look at cybersecurity from all angles. Because, even if we don’t, threat actors would definitely be trying to find any chinks in the cybersecurity armour.

(Threat actors are already using AI for creating malware, whilst cybersecurity experts are considering it for penetration testing.)

And, whilst things seem unrelated, nothing exists in isolation. We need to look at how changes in one system could affect the way it interacts with other systems.

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Food & Beverage Leisure Activities Lifestyle Living Pharmaceuticals & Biotech

Thornton Park Hosts Cinco De Mayo Block Party In Orlando Florida.

Orlando, FL – April 27th, 2023 – The Thornton Park Cinco De Mayo Block Party is back for local residents to enjoy and celebrate the day. The restaurants and bars of Washington Street in the Thornton Park District are teaming up to host this amazing event for the community.

A team effort from The 808 Orlando, Cavo’s Bar & Kitchen, and Burton’s Thornton Park will create this awesome event they are calling CINCO ON THE STREET.

Guests will enjoy street games including beer pong, flip cup, cornhole, and a 360-degree photo booth!

The event will offer exclusive drink specials, amazing local food, a mariachi band, and DJ Digital.

Guests will enjoy one complimentary drink with their event ticket between 4pm-8pm.

Admission to the event will be only $15 in advance and $20 the day of the event. Promo code WASHINGTON may be used to save $5 on each ticket.

The venues will give you a variety of dining and cocktailing experiences to enjoy throughout the day.

At The 808 guests are transported to an old-school, laid-back surf shack where the vibe is relaxed and everyone is welcome. Their Hawaiian “inspired” menu has offerings for every taste including fresh seafood, and plate lunches. Their full liquor bar features delectable tropical concoctions with fresh ingredients and exotic spirits.

Cavo’s Bar & Kitchen is a fun, casual sports bar in the heart of Thornton Park. They offer solid cocktails and Northeast (Philly & NYC) influenced cuisine. They have a cool comfortable vibe for hanging out or watching all the games.

Burton’s Thornton Park is a casual bar in the Thornton Park district popular amongst locals. They offer beer, booze, and wine to quench their patron’s thirst while they hang out and play pool, darts, golden tee, pinball, and watch sports on 16 TVs.

For anyone living or visiting the Orlando area The Thornton Park District’s CINCO ON THE STREET block party is the place to be for Cinco De Mayo fun. The party will start on Friday, May 5, 2023, at 4:00 PM at 808 East Washington Street in Orlando Florida 32801.

Get tickets and more info at: cincoTPD.eventbrite.com

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Energy & Environment Lifestyle News & Current Affairs U.K

Around 150 Elderly People Living Alone in Bedford Have No Central Heating; Age UK Describes the Figure as “Tremendously Concerning”

Citing Age UK, the country’s leading charity for older people, Bedford Today reported that roughly 150 one-person households aged over 65 have no access to central heating in Bedford.

Age UK marks this figure as a “tremendous concern” and asks the government to call for immediate action.

“These figures are of tremendous concern, as older people lacking central heating often find it very difficult to stay warm during the winter months with potentially serious consequences for their health and well-being, stated Caroline Abrahams, charity director at Age UK.

Fleshing Out the Reasons

In 2021, roughly 8993 over-65s in Bedford were likely to be living alone, constituting a staggering 30% of the age group, according to an analysis of census 2021 data by the PA news agency.

Of the aged people living alone, 146 (1.6%) were without central heating. 

According to Age UK, if proper measures can’t be implemented before the next winter sets in, the country is poised to face a “perfect storm” which will cause older people to suffer severely.

One of the key players causing this suffering among aged people is the current energy crisis stemming from geopolitical and economic uncertainty.

On top of that, the issues posed by the current energy crisis have amplified the Ukraine conflict. As the gas supply scenario in the UK seems to be exacerbated by the war, energy costs keep spiralling upward.  

It becomes challenging for elderly people living alone to pay the fixed costs of central heating. Stretching the income of a single person to cover multiple expenses can sometimes lead to serious repercussions among aged people – such as social isolation.

In such a situation, the spiking cost of living and rising inflation looming over the country has prompted an increase in the number of aged people struggling to afford heating their houses. 

Driving Energy Efficiency Can Help

Stressing the importance of making heating accessible to everyone in the UK, Ms. Abrahams said, “Expanding central heating access and providing suitable alternatives to keep older people warm will be absolutely key.”

Describing the number of people living without heating in Bedford as “deeply concerning,” Ed Miliband, Labour’s shadow climate change secretary, stated, “No person in Britain should have to live in a cold home.”

According to the secretary, as part of its effort to upgrade the heating system of homes, thus ensuring families have “the warmth they need” at a cheaper energy rate, Labour is set to roll out a national Warm Homes Plan. 

The plan is expected to upgrade the energy efficiency of up to 2M homes in a year, helping households cut up to £500 off their annual energy bills.

According to the Department for Energy Security and Net Zero (DESNZ), driving the energy efficiency of homes is the most viable and long-term approach to fighting the current fuel poverty and energy crisis.

“We know this is a difficult time for families, including older people, which is why we’ve been covering around half of the typical household’s energy bill and committed over £6.6 billion in this parliament to improve energy efficiency,” said a spokesperson from Department for Energy Security and Net Zero (DESNZ).

As part of its effort to support low-income and vulnerable households while also offering improvements to the UK’s least energy-efficient houses, the DESNZ has launched the expansion of the Great British Insulation Scheme. 

With this scheme, the government is committed to tackling fuel poverty and helping slash a significant amount off energy bills.

That said, UK residents are urged to follow governmental measures to transition to a more “energy efficient future” and affordable energy costs.

Besides adding insulation, and deploying energy-efficient appliances, keeping an updated service on boilers is a great way to minimise energy losses, thus driving energy efficiency.

For residents looking to save on their energy bills by making their boilers more energy efficient, leveraging a high-end boiler repair service like Mulgas is a sensible investment. Periodic servicing ensures boilers run efficiently, thus reducing energy waste. 

Wrapping Up

Living without central heating is one of the household aspects that indicate deprivation. 

Age UK urges people in suffering to contact its advice line for immediate support. 

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Lifestyle Living Real Estate U.K

The Sea-Front Luxury Apartment Building in West Cliff Gardens Selling Fast

A Luxury apartment building located in one of Bournemouth’s most sought-after areas is reportedly selling fast.

Even though the construction of the building is yet to be completed, around 60% of the development is already sold, reported yahoo!news.

Inside the Luxury Apartment Building in West Cliff Gardens 

This sea-front Sonnet development located on the cliff tops of West Cliff Gardens, Bournemouth, is worth around £10m or more and is proposed to consist of 14 luxury three-bedroom apartments.

The unobstructed views of the English Channel which can be enjoyed from all of these 14 homes is buoying the demand for the building among uber-rich buyers.

Awash with ultra-luxury, the apartments of this contemporary-style building have direct access to West Cliff Gardens. 

Each apartment is equipped with Quartz worktops, herringbone-style LVT flooring, and Shaker-style matt kitchen units, with high-end appliances throughout.

Consisting of a highly secure spacious bike and car parking, expertly landscaped communal gardens, and private outdoor space, this building is claimed to offer all modern convenience while also preserving its grandeur. 

In order to gain a high EPC – B rating while allowing purchasers to minimise their carbon footprint, the building is fitted with an air source heat pump. 

As a result, buyers investing in this ‘green development’ can benefit from Green Mortgage rates.

“We have thoroughly enjoyed welcoming the first purchasers to this luxury development and are delighted that 60% have now sold. Sonnet’s prized location, accessibility to the seafront, and Bournemouth’s vibrant town centre make it a very special proposition. The large windows maximise the views, creating beautifully glamorous living space,” according to a spokesperson from the house building service developing the building. “We would urge all those who are interested in moving to a beautiful new home here to book an apartment tour at their earliest convenience.”

The average transaction value for the apartments that were sold was registered to be between £555,000 and £875,000. 

The remaining six apartments are expected to be ready for the buyers to move into by the end of 2023.

The construction of this development started in November 2021. 

Bournemouth Named Among UK’s Most Sought-After “Dream Home Destinations”

With incredible amenities, historic architecture, bustling nightlife, and excellent transportation facilities, Bournemouth has become a solid choice for wealthy buyers considering resettling.

On top of this, for investors looking to maximise the value of their property portfolio, this town with one of the finest beaches in England is the perfect choice.

Bournemouth ranked as the sixth-highest town in the UK for house price increases amid a fast economic recovery, with a deluge of wealthy buyers flocking to the town. 

Bournemouth has witnessed an increase of 27.21% in terms of average house prices.

Case in point: In 2022, the average house price in Bournemouth was registered at around £371,718 – up from £270,588 in 2019.

That being said, with buyers favouring contemporary-style interior architecture for their Bournemouth residences, the demand for expert residential interior design services like Accouter is rocketing.

From reimagining the interior architecture of a home to helping with art acquisition, a class-leading interior design service ensures turning exclusive spaces into exquisite residences. 

Wrapping Up

The incredible architecture and the sea views of the Sonnet development are the key forces propelling its demand among people looking to enjoy the benefits of coastal living. 

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Computers & Software Technology U.K U.S

Can ChatGPT Be Used to Improve SEO Content in Marketing?

Anyone who has used ChatGPT has been amazed by how it can “talk” to them. This AI-powered chatbot can give answers to any question it is asked. And, it does it in a conversational way.

On the face of it, the answers look and sound original. That means if one were to give it a topic, the answer could easily be used as an article.

In fact, one of the jobs it is supposed to “steal” is that of the content writer. The argument is, why should anyone pay for writers when ChatGPT can do the same thing faster and for a much lower cost?

Can ChatGPT Replace Content Writers?

And, everyone knows that SEO content can be difficult for businesses, especially IT businesses. In fact, IT marketing agencies, like Geeky Tech, are inundated with clients who don’t know what sort of content will work best for them.

Would ChatGPT make things easier for such companies?

Well, the honest answer is, the chatbot cannot replace a human writer. It can’t come up with original ideas. And, it can only regurgitate information that is already published on the web.

So, no, if a company relies solely on ChatGPT for writing content, it will soon realise the content quality is not quite adequate.

(In some cases, the information it generates might even be wrong.)

However, the tool can be used as a tool in an organisation’s marketing efforts. The Entrepreneur lists three ways in which ChatGPT can be used to support a business’s content production.

Three Ways in Which ChatGPT Could Support a Business’s Marketing Content

According to the article, whilst there are limitations to what ChatGPT can do, the one thing it can do really well is respond to questions (or prompts) in a natural, human-like, way. 

The other thing it can do well is analysing information provided to give the prompter a reasoned response.

With these traits in mind, here’s how one can use ChatGPT in content production for their marketing.

1. Be Realistic With Expectations

It is easy to assume the answer generated by the AI is usable as SEO content in its original form. 

However, as expressed earlier, regurgitated data, even if it sounds fresh, is neither original nor creative.

So, one needs to be realistic about the capabilities of the AI. It can’t offer creative thoughts but it can be used to kickstart the creative process.

2. Be Clear and Comprehensive With Your Input

It’s easy to fall into the trap of thinking the chatbot is a smart person. 

It is not.

It is a computer—a smart computer capable of some form of learning, but a machine nonetheless.

As such, the concept of “Garbage In, Garbage Out”, or GIGO, applies to it as it does to any computer.

If marketers need a viable solution from ChatGPT, they would need to give it all the information. The article compares the chatbot to a freelance content writer. 

The professional’s skill is writing, not expertise in the client’s business. If the company wants the writer to produce high-value content, they would need to provide them with the relevant information.

Detailed Prompts Are Important

To avoid incomplete or irrelevant output, one needs to ensure that the chatbot is provided with detailed prompts.

The tool requires not only the right data points but also the right questions.

That would mean the marketing team would need to do its due diligence when it comes to research. It would need to identify the questions the company’s audiences are asking and the points to cover before it can ask the chatbot to come up with the answer.

3. Use ChatGPT As a Starting Point

As would be obvious from the previous points, ChatGPT may not replace human writers, but it can help them get started on content.

Using the right prompts, the chatbot can help provide topic ideas and suggestions. It can also generate an outline for the kind of content marketers need to write.

At a stretch, the tool can be used to generate a first draft which is then heavily edited by a human writer.

In short, ChatGPT is not a hack that will help marketers get easy results. However, it is a powerful tool that, if used correctly, can help make content generation much easier.

Read more about how ChatGPT could be used for keyword research.

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Computers & Software Technology U.K U.S

AMD Successfully Migrates to SAP S/4HANA Cloud Private Edition; Aims to Make the Company More Resilient

Advanced Micro Devices, Inc. (AMD), the leader in driving innovation in high-performance computing, visualisation technologies, and graphics, has reportedly migrated to SAP S/4HANA Cloud, Private Edition.

Adopting RISE with SAP is part of AMD’s robust cloud strategy and is expected to help the company efficiently consolidate existing SAP services onto a single enterprise platform, reported beststocks.

“AMD needs software that can scale with our business and provide the necessary resilience across our mission-critical applications. RISE with SAP was the perfect solution,” explained the CIO of AMD, Hasmukh Ranjan. “It’s a catalyst to productivity that removes barriers to innovation and helps us strategically position our technology investments for the future.”

The partnership between AMD and SAP is expected to help both companies deliver their promise of digital transformation to customers.

AMD’s Digital Transformation Journey Powered by SAP

AMD announced its move to SAP S/4HANA on April 20, 2023, and marked it as a milestone that will strengthen the strategic partnership of 25 years between the two companies.

In collaboration with SAP, 4th Gen AMD EPYC™ processors are providing some of the world’s largest businesses with accelerated results while slashing costs, power, and server footprint.

This shift to S/4HANA is hugely influenced by the tremendous success the company has seen after adopting SAP Signavio and SAP SuccessFactors solutions, SAP Ariba, and SAP Business Technology Platform (SAP BTP).

RISE with SAP S/4HANA Cloud, Private Edition

Cloud-based system implementation is gaining momentum among SAP-focused companies striving to drive business agility.

Again, with SAP’s ECC software support looming in 2027, more and more businesses are looking to transition to SAP S/4HANA.

Such a transformation requires high-level scalability, and RISE with SAP, a complete and one-stop cloud-based solution, offers a pathway.

S/4HANA Cloud ERP—RISE with SAPs—can be deployed as a private cloud solution or can be contracted to hyperscalers—Google Cloud, Amazon Web Services (AWS), Microsoft Azure, etc.

By allowing businesses to opt for a subscription-based model and pay only for the resources they use, RISE with SAP Cloud, Private Edition helps keep the total cost of ownership (TCO) as low as possible. 

As a result, SAP enterprises can standardise on high-level business suites to boost productivity at scale while keeping measurable rolling in the business.

Coming as a bundled offering along with Hyperscaler Infrastructure, Network Starter Pack, Business Intelligence Processes, and Business Technology Platform, RISE with SAP S/4HANA Cloud, Private Edition helps enterprises unlock the untapped potential of an enterprise.

However, driving digital transformation and modernising business operations requires strategic technical and functional SAP support. 

For SAP businesses looking to leverage the full benefits of the SAP S/4HANA environment and turn into intelligent enterprises, investing in high-end SAP consulting services like Protera is a sensible decision.

A high-end SAP consulting service ensures a safe and right-sized migration to SAP S/4HANA, seamlessly integrated with ancillary SAP solutions.

Wrapping Up

AMD expects its transition to SAP S/4HANA Cloud, Private edition, will accelerate the company’s journey towards digital transformation while making it highly resilient.

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Finance Technology U.K U.S

IBM Mulling Divestiture of Weather Business; Aims to Streamline Software and Cloud Business

International Business Machines Corporation (IBM) is reportedly divesting Weather Business, a subsidiary of IBM.

The divestiture is part of the company’s long-term strategy to strengthen its core business aspects by ensuring more streamlined operations, according to Yahoo! Finance.

Referring to the people with knowledge of the divestment, Yahoo! Finance said that the sale is expected to be transacted for roughly $1 billion if consummated as planned.

IBM Acquiring the Weather Company

On 28th October 2015, IBM announced the acquisition of the Weather Company as part of its effort to accelerate its move into the then-hot IoT. The deal value was pegged at roughly $2 billion and also included the sell-off of The Weather Company’s B2B, WSI, weather.com, mobile and cloud-based web properties, Weather Underground, and The Weather Co. brand. However, due to its long-term agreement to supply weather data to the Weather Channel, IBM didn’t acquire it.  

IBM announced the purchase in October 2015 as part of its effort to accelerate its move into the then-hot IoT market.

The deal was inked in order to leverage IBM’s own cloud server that can deliver precise weather projections accumulating around 25 billion forecasts per day. 

With this acquisition, IBM – the IT giant – was committed to yielding high-profit margins by leveraging the wave of data-crunching systems. 

During its eight years of ownership, IBM successfully boosted its weather services. It enhanced the modeling technology of the Weather Company and devised high-end predictive software to use firehose of data crowdsourced from the barometers of smartphones running the Weather Channel application and from aircraft sensors.

The buy-in was completed on 29th January 2016.

Breaking Down the Reasons Behind the Divestment

In order to simplify and streamline operations, IMB has been reported to spin off its weather business which includes the divestiture of weather.com.

As part of its effort to restructure the company around its core AI and hybrid cloud services, IBM has already divested some non-core businesses and healthcare units. For example, in November 2021, IBM declared the separation of part of its managed infrastructure services business to Kyndry Inc. For this, the company charged around $300 billion through Q1 2023 from the start of the company’s carve-out in 2021. 

Earlier this year, the company laid off around 3900 staffers after spinning off one of its business units and divesting a healthcare data analytics business. 

However, IBM is yet to generate more sustainable and measurable returns due to its year-over-year revenue growth reaching a plateau. 

IBM’s revenue increased by more than 8% in the first quarter of the year, exceeding the growth registered in the final quarter of 2021. Despite the increase in revenue, IBM’s profit in Q1 was impacted by the hiking cost of cloud infrastructure development. 

Successful Divestment Needs Strategic Planning

Divestments can take any form – sell-offs, split-ups, carve-outs, spin-offs, etc.

Whatever form the process takes, to ensure minimal business disruption, divestments should be planned meticulously. 

For businesses looking to accelerate the transaction timeline while ensuring data accuracy, leveraging a high-end consulting service like Fission Consulting is a sensible business investment. An expert consulting agency helps clients streamline each stage of the divestment process, dodging uncertainty throughout the project.

Wrapping Up

No matter the reason, IBM expects divesting The Weather Business will act as a step-change in helping the company streamline the operations of its core business. 

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Computers & Software Media & Communications Technology Website & Blog

How Search Engine Optimisation Specialists Can Use AI and ChatGPT for Keyword Research and Analysis

Since the release of ChatGPT, many digital marketers have been wondering if AI will kill SEO (search engine optimisation)? The answer seems to be a definite no for now, with the caveat that it will change the way websites are optimised for search.

Additionally, marketers should start focusing on AEO (answer engine optimisation) instead of SEO.

Of course, AI will become an integral part of the way the world operates. What one needs to remember is that it’s a tool. And just like any other tool, it can be used to make one’s life easier.

So, how can AI be used to enable better digital marketing?

Well, according to Search Engine Journal, it can help SEOs with keyword research.

Using ChatGPT for Keyword Research and Analysis

There is one school of thought that says AI-powered chatbots like ChatGPT are a threat to search engines. However, others believe that using ChatGPT for search is not the right way to use it. 

According to these people, in its current form, ChatGPT cannot be relied upon to give factually correct answers to certain questions. It can, however, be used as a tool for analysis.

Keyword research, of course, is one such avenue where this analysis can be handy.

SEJ is very clear that ChatGPT cannot be used as a replacement for keyword research tools. It can, however, be used to verify and refine the results.

Here are the prompts one might use to get great results in keyword research with ChatGPT.

ChatGPT Prompts for Keyword Ideas

The SEJ article uses “SEO” as an example in a series of prompts for keyword ideas. However, the formulas can be applied to any term one wants.

What Are the {Number} Most Popular Topics Related to {Topic}?

In the article, when replacing {Number} and {Topic} with “4” and “SEO”, the author got “Keyword Research”, “On-page SEO”, “Off-page SEO” and “Technical SEO” as suggestions.

Using this prompt, one can get an idea of the various niches within a topic.

Then, ChatGPT can be used to drill deeper into the sub-topic for more targeted ideas.

What Are the {Number} Most Popular Sub-Topics Related to {Sub-Topic}?

Again, sticking to the theme of both the article and the query, the author used the “Keyword research” suggestion from the previous prompt. Again, they replaced the {Number} with “4”.

The keyword suggestions thus generated were “Search Volume Analysis”, “Keyword Difficulty Assessment”, “Long-Tail Keywords”, and “Keyword Intent”.

In both of the above prompts, the keywords came with a short description. In order to get a list only, one could instruct the chatbot to provide a “list without description”.

For example…

List Without Description the Top {Number} Most Popular Keywords for the Topic of {Topic}

Using “5” instead of {Number} and “Keyword Intent” instead of {Topic}, the author got a list of the following keywords:

  • Keyword Intent Types
  • User Search Intent
  • Match Content with Intent
  • Understanding Keyword Intent
  • SEO and Search Intent

These keywords can then be used to generate long-tail keywords related to the topic.

List Without Description the Top {Number} Most Popular Keywords for the Topic of {Topic}

This prompt generated “5” long-tail keywords for the topic “Keyword Intent Types”:

  • Types of Keyword Intent in SEO
  • How to Identify Keyword Intent Types
  • Optimising Content for Different Keyword Intents
  • Strategies for Targeting Keyword Intent Categories
  • Understanding User Search Intent for SEO Success

In addition to long-tail keywords, ChatGPT could also be used to generate semantically related keywords.

List Without Description the Top Semantically Related Keywords and Entities for the Topic {Topic}

This prompt was used to generate semantically related keywords for “Types of Keyword Intent in SEO”:

  • Informational Intent
  • Navigational Intent
  • Transactional Intent
  • Commercial Investigation Intent
  • User Search Behaviour
  • Content Optimisation
  • SEO Strategies
  • Search Query Analysis
  • User Intent Targeting
  • Search Engine Ranking Factors

Finally, instead of using each of these as a separate prompt, the digital marketer could combine them into one query, which the article calls the “onion method”.

The article delves into other prompts for strategic keyword research, including generating keyword ideas based on user personas, generating ideas using the alphabet soup method, and generating keyword ideas using a question.

Of course, for technology companies and startups, keyword research might not be as straightforward. And, again, the article does state that ChatGPT is by no means a replacement for traditional keyword research tools.

So, if in doubt, technology businesses might need to stick with knowledgeable agencies like Geeky Tech.

However, if the company has an experienced digital marketer working in-house, these tips could help them generate better ideas for both keyword focus and content.

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Business Financial Market Professional Services Services U.S

ACG Announces Keri Laine as a Keynote Speaker for their 15th annual SMART Awards.

Orlando, FL – April 20th, 2023 – Association for Corporate Growth (ACG Orlando) will hold its 15th annual SMART Awards on Tuesday, May 16 at the Alfond Inn Winter Park, featuring Keri Laine as a keynote speaker for the event. The SMART Awards were created to recognize businesses that bring value to Central Florida through outstanding accomplishments in culture, growth, business creativity, and economic contribution.

Keri Laine is the Founder and CEO of Keri Laine Executive Solutions, a firm that helps mid-market investors, private equity firms, and venture capitalists maximize profits by developing strong leaders, building efficient teams, and creating frameworks for success.

Focused on the pre-due diligence and post-due diligence phases of a deal, Keri Laine Executive Solutions takes the talent-focused and human capital areas of an organization through a deep analysis process, including a unique executive team evaluation, predictability of future team performance using data-backed methods, and providing custom strategic solutions to create greater optimization and yield higher operational efficiency.

ABOUT ACG and the SMART AWARDS

The SMART Awards reflects ACG Orlando’s continuing commitment to facilitating relationships among growing middle-market companies, capital sources, and professionals focused on corporate growth. Qualified candidate companies must have annual sales of $10 million and not more than $1 billion (U.S.) with headquarters located in Central Florida.

ABOUT KERI LAINE EXECUTIVE SOLUTIONS

Keri Laine Executive Solutions helps investors, venture capitalists, and private equity firms maximize profits by developing strong leaders, building efficient teams, and creating frameworks for success. By developing and implementing talent strategies for our clients, Keri Laine Executive Solutions’ fundamental mission is to assist in accelerating their journey to profitability.

The founder, Keri Laine, is a former global chief-level executive, a certified executive coach, and a proven business strategist in the entrepreneurial and investor space. She has coached more than 200 top executives and entrepreneurs, helping them disrupt their sectors with innovative success across the globe. Keri has led organizations through employee growth of 100 to 4,000, both public and private, with revenue stages from $40m to $5.6b.

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Energy & Environment Technology Transportation & Logistics World

GoodFuels and Hyundai GLOVIS Partner on Biofuel Bunkering for the First Korean-Flagged PCTC Vessel

GoodFuels, in collaboration with Hyundai GLOVIS, have announced the successful completion of the first biofuel bunkering with a South Korea-flagged pure car and truck carrier (PCTC).

Named GLOVIS SUNRISE, this vehicle carrier is the first-ever Korean-flagged PCTC to sail on biofuels. 

GoodFuels considers this bio-bunkering a milestone, as promoting the usability of sustainable “drop-in” fuel takes centre stage in the company’s sustainability strategy.

“This first bio-bunkering in collaboration with Hyundai GLOVIS marks an exciting milestone towards decarbonised maritime transport and more sustainable supply chains,’ stated Dirk Kronemeijer, CEO of GoodFuels. “It also shows the central role that biofuels can play in reducing shipping’s carbon footprint today as a safe, convenient, and technically viable option to slash emissions from commercial vessels by up to 90%.”

Sustainable Marine Fuel can Curb CO2 Emissions

Even though vital for trade, the shipping sector contributes significantly to climate change. This sector alone requires over 330 Mt of fuel in a year and spews out 2-3% of the world’s total CO2 emissions.

In 2021, waterborne transport accounted for around 3% to 4% of greenhouse gas (GHG) emissions in the European Union (EU). 

With the maritime industry responsible for carrying roughly 90% of world trade, decarbonising this sector has long been considered a dire necessity. 

That said, years after sustainable marine fuels were first introduced as an alternative to petroleum-based fuel in the shipping industry, uptake remains remarkably limited.

However, steps are being taken to curb greenhouse gas emissions from the shipping industry.

For example, In March 2023, a ‘groundbreaking’ agreement has been inked between the European Parliament and the Council to help the maritime industry reduce ship emissions by 2% as of 2025 and 80% as of 2050.

Experts unanimously agree that biofuels hold the potential to provide almost the same efficiency as fossil-based marine fuel but with a much smaller carbon footprint. For example, sustainable marine fuel can offer more than 70% reduction in well-to-wake GHG emissions than its fossil fuel equivalent, based on the feedstock and conversion process used.

However, with the increasing bio-content in sustainable marine fuels exacerbating microbial contamination, preventing the growth of microbes has now become dire.

Businesses looking to improve their fuel management use periodic marine fuel tests with kits like FUELSTAT®, so that that contamination can be identified at the earliest stages and before any safety/operational disruptions incur hefty losses.

More About the First Korean-Flagged Bio-Bunkering

During its port visit to Vlissingen (Flushing) in the Netherlands on 28th December, vehicle carrier GLOVIS SUNRISE was reported to be refuelled with 50 Mt of 30% sustainable biofuel blend produced by GoodFuels.

The trial was executed during the PCTC’s journey between Europe and the Persian Gulf, which was successfully concluded this January.

According to GoodFuel, the sustainable marine fuel that powered GLOVIS SUNRISE was 100% waste and residue-based and met the highest sustainability requirements. 

This marine fuel supplied by GoodFuel is claimed to provide 80% to 90% well-to-exhaust CO2 reduction compared to its petroleum-based fuel equivalent. 

Due to the drop-in properties of the biofuel, it required no changes in the fuel tank or engine to power the PCTC.  

Hyundai GLOVIS expects this partnership will offer the company solid footing for significantly decoupling GHG emissions from its fleet of 153 vessels while also fostering its capabilities for eco-friendly green logistics. 

Headquartered in Seoul, Hyundai Glovis is a global logistics company that offers businesses optimal strategic services. The company is committed to continuously evolving and delivering greater sustainability across its logistics and shipping activities.