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Businesswoman Latesha Isbell Howard advocates for economic equity for minority women-owned businesses

Businesswoman Latesha Isbell Howard advocates for economic equity for minority women-owned businesses

Find out more at www.successwithlatesha.com.

“The problems of racial injustice and economic injustice cannot be solved without a radical redistribution of political and economic power.”

– Dr. Martin Luther King, Jr.

In the business world rooted in racism and economic inequity, we can either talk about the problem or take action. Latesha Isbell Howard, a business management consultant and marketing manager for a Fortune 500 company, is all about action. With over 25 years in the business industry, she noticed a problem within her community with the lack of financial knowledge, access to capital, and entrepreneurship education, so she decided to launch Savvy Diva Enterprises.

“A lot of us were not taught about credit and personal finances,” said Howard. “Financial literacy and entrepreneurship aren’t taught in high school or college, and that’s why I offer these services.”

Her company specializes in business credit, funding solutions, education and resources for minority female entrepreneurs. She also provides additional resources that support personal credit optimization, helping clients to become lender ready.

Operating in the corporate world with her Master’s in Business Administration and a Bachelor’s in Finance, Howard has gained valuable expertise to help her clients to structure, fund, and operate their small businesses like Fortune 500 companies.

“I love what I do, but I am only making small ripples in the ocean. God says it’s time to go bigger!” said Howard. And this is why she has launched a huge initiative to serve 2,300 minority women-owned businesses annually. Savvy Diva Enterprises has developed an entrepreneurship academy, small business incubator, community development loan fund, real estate investing program, and youth financial literacy and entrepreneurship program.

“This is a call to action to every bank with CRA goals, every corporation or municipality with community and economic development goals, every philanthropist that wants to leave a legacy, and every government funding program that supports entrepreneurship or financial literacy. We’re also seeking partnerships with nonprofits whose mission aligns with ours,” said Howard. To learn more about how you can support this initiative, click here.

“Together we can change the lives of an underrepresented, underserved, and underutilized population,” said Howard. A study by McKinsey & Company states that “in a parity scenario, Black-owned businesses would generate $1.6 trillion more than they do today.” This point illustrates why economic equity is vitally important.

This trailblazing wife, mother, entrepreneur, and stage 3 breast cancer survivor lights up when she talks about teaching clients how to turn their passion into a plan and transform the plan into profits. “I love to see people win; helping these women level up in their business and finances is my life purpose,” said Howard.

To find out more, interested parties are invited to visit www.successwithlatesha.com

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Agriculture & Farming Business Media & Communications Non Profit Public Affairs

Sweet Valley Ranch Founders Kick-Off “Sweet Valley Ranch Gives Back”

 

 

Fred and Anita Surgeon, the founders of Sweet Valley Ranch, support nonprofits organizations with learning agriculture, livestock, and other aspects of farming. https://www.sweetvalleyranchnc.com/   

 

Fayetteville, North Carolina: Sweet Valley Ranch is a 300-acre working farm in Fayetteville, North Carolina, owned by Fred and Anita Surgeon. The couple is animal lovers, supports agriculture, and has vast business experience. 

 

In 2021, Anita Surgeon launched the Sweet Valley Ranch Gives Back program. This program supports the farm while giving back to the community by helping people and creating opportunities.  

 

Through this program, they have already raised over $25,000, and now their new goal for 2022 is $50,000. To accomplish their goal and give back to the community. Anita wants them to achieve this goal with her and provide their valuable time and talent to volunteer to make a real difference. 

 

 Sweet Valley Ranch-An Overview

 

As mentioned above, Sweet Valley Ranch is a farm located in Fayetteville, North Carolina. Home to approximately 350 animals from five continents, it boasts three ponds, a reptile house, an exotic aviary, a gift shop, amusement rides, go-kart trails, and much more. Sweet Valley Ranch sponsors the “Music at the Farm” concert series every year. Besides this, there are five more major attractions held annually.

 

• Springtime Adventures,

• Dinosaur World,

• Tiny’s Corn Maze,

• Backwoods Terror Ranch,

• and the Festival of Lights.

 

Sweet Valley Ranch offers a variety of exciting seasonal activities for the entire family. Dinosaur World, a yearly seasonal event at the ranch, transports visitors back to prehistoric times. Over 35 life-size dinosaurs, most of which are animatronic, will be explored by visitors. A prehistoric museum is included in the tour, and children can participate in a fossil excavation to round out their exciting excursion.

 

Backwoods Terror Ranch is one of the region’s largest outdoor haunted attractions. Stay until midnight to experience the thrills of their Backwoods Terror Ranch, where the farm is turned into a terrifying adventure likely to inspire screams! Guests will spend nearly an hour navigating fivescary mazes, including a 1-acre graveyard. The enjoyment continues with a 10-acre corn maze and a pumpkin patch each fall.

 

Each year, when the year draws to a close, the Sweet Valley Ranch offers events for the holiday celebration, which culminates in their Festival of Lights. The entire farm is illuminated from beginning to end, creating a spectacular winter wonderland.

 

Sweet Valley Ranch offers something for every age. So, to expand the operations and give back to the community. If you want to know more about Fred and Anita Surgeon, visit www.surgeonandassociates.com.

 

About Sweet Valley Ranch

 

Sweet Valley Ranch is owned and operated by Fred and Anita Surgeon. It is a USDA licensed meat processing facility located on more than 300 acres in Fayetteville, North Carolina. This division of Surgeon & Associates is located just a few miles away from I-95 in Fayetteville. The farm is best described as being a place where nature meets adventure. 

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Finance Financial Market Human Resources Media & Communications Public Affairs

Veteran, Entrepreneur, And Influencer ShaDonna “Mo”McPhaul Teams Up With ADP

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For Immediate Release

Fayetteville, North Carolina

Veteran, Entrepreneur, And Influencer ShaDonna “Mo”McPhaul Teams Up With ADP

ShaDonna “Mo” McPhaul is a retired Air Force veteran passionate about helping businesses connect with new audiences to bring awareness to their products and services through “The Mo You Know.” As Chief Executive Officer and Founder, her vision for The “Mo You Know” is to be a conduit for businesses to connect with their target audiences.

Her new partnership with ADP, which provides payroll and human resource solutions for businesses that empower them to thrive in the changing world of work, further extends her dedication to helping businesses of all sizes achieve success.  

“I’m truly excited about working with ADP to help businesses grow and scale while taking care of their employees. Many businesses were faced unprecedented challenges during the pandemic. ADP was instrumental in helping the White House with solutions to help our business community stay afloat.” said Mo McPhaul.

Both Mo and ADP share a dedication to a culture that offers meaningful work, opportunities for advancement, competitive compensation and benefits, and training and development that also acknowledges the importance of having a work-family balance that meets everyone’s needs.

Through this partnership, Mo and ADP will provide businesses with the information and knowledge necessary in the ever-changing and complex area of payroll and Human Resources. These are often areas small and mid-size companies struggle with, especially those that are on a growth trajectory. 

About ShaDonna “Mo” McPhaul

Mo has been featured in GI Jobs Magazine, U.S. Veterans Magazine, Be Encouraged Magazine, Life in the Overflow Magazine, Women’s View Magazine, The Huffington Post, The State of New Office of African American Affairs Statewide Focus Magazine, the Fayetteville Observer, The Fayetteville Press, ABC, NBC, CBS, and Fox.

She has received several awards and recognition, including the Special Achievement Award from the NAACP-Honolulu Branch, The Mountaire Farms “Better Carolina Award, and the Values.com “Hero of the Month” for January 2015.

The Mo You Know Growth Impact Radio Show is featured on WIDU 1600AM and 99.7FM.

Press Contact

ShaDonna “Mo” McPhaul

(910) 463-9494

www.shadonnamcphaul.com

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Employment Human Resources Media & Communications Public Affairs Services

The Mo You Know Marketing & Media Consulting is Taking the Very Concept of Digital Media & Marketing to the Next Level

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June 30, 2021: The Mo You Know Marketing and Media Consulting has proudly announced the launch of its new digital platform that offers a wide range of digital media and marketing services. From marketing to media and from public relations to social media management, the digital marketing consultancy offers top quality services with a team of seasoned professionals. Moreover, The Mo You Know Marketing and Media Consulting also offers consulting sessions for the businesses aiming to enhance their visibility on the outreach horizons such as social media, television, radio, and podcasts, etc. Potential clients can also schedule discussion sessions for guidance and advice with ease, as the company also believes in educating its people.

“We are working with the Greater Fayetteville Chamber to help connect local small and medium size business after the pandemic.” Said ShaDonna McPhaul, the CEO of The Mo You Know Marketing and Media Consulting, while making the new announcement. “Outside is opening back up and we want to be on the forefront to help businesses re-engage with the community and gain new customers and clients.” She added. According to the CEO, the company particularly welcomes emerging entrepreneurs and small business owners to get on board with the team of The Mo You Know and take their business to the next level. This new concept of digital marketing it taking over the global advertising industry, and is drawing more sales and results.

In addition, the digital media and marketing agency believes in educating its clients along the journey instead of offering services only. The CEO and her team believes in sharing knowledge and experiences with everyone to create a win-win scenario. Moreover, the company is getting an overwhelming response from around the world and businesses, particularly startups and small business are showing keen interest in the services offered by the company, as these services are exclusive designed for catering to the needs of the emerging SME sector around the world.

“We are welcoming emerging as established businesses, especially in the food and beverage industry to join us and let us take their brand visibility to the next level.” Said ShaDonna McPhaul, the CEO of The Mo You Know Marketing and Media Consulting, while sharing her thoughts regarding the aim of her company. “We are here to help you drive traffic to your business in a result oriented manner, and we believe in growing alongside our valued clients with the promotion and marketing of their business.” She added. According to the accomplished CEO, the company also makes profiles on social media platforms from scratch, and helps businesses take off from the very beginning.

For more information or ‘To Know More’, please visit the website at:

www.themoyouknow.info

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Marketing & Sales Media & Communications Professional Services Public Affairs World

Fayetteville NC Small Business Brand Visibility/Content Marketing Service Launch

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ShaDonna “Mo” McPhaul, the owner of The Mo You Know Marketing and Media Consulting, has launched a newly updated service for clients throughout Fayetteville, NC. The former combat veteran with 20 years of experience has moved into the marketing space, and is now helping small businesses to grow their online presence.

More information can be found at: https://themoyouknow.info

Mo explains that her military service spanned numerous states, and she is blending her past experience with entrepreneurial spirit. With the latest service update, The Mo You Know aims to position clients at the top of Google’s rankings for maximum visibility.

She knows that one of the main issues that small business owners face is growing their audience. This is especially challenging in the wake of the ongoing pandemic.

Working with a marketing expert is one of the most reliable ways for small local businesses to achieve their growth goals. The Mo You Know helps clients to gain high-authority brand visibility while showcasing their products or services to a larger audience.

Interested parties wanting to elevate their Fayetteville brand are encouraged to get in touch for an initial consultation. During this call, they can discuss their current situation and their vision for 2021 and beyond.

The Mo You Know Marketing and Media Consulting provides a wide range of services and strategies to establish clients as leaders in their field.

The full range of options includes The Mo You Know Social Media Takeover, Media Mania, Media Poolaza, and The Mo You Know 1 on 1 Sessions. These can be tailored for optimal effectiveness and to ensure clients get the best results in every campaign.

With the social media marketing solution, a variety of different packages are available based on the client’s needs. Posting can be enabled from two times per day through to four times, seven days a week.

Other elements of the package include professional content curation and posting, Facebook group management, and more.

A spokesperson for the agency states: “The Mo You Know provides marketing and media consulting services to emerging entrepreneurs and small business owners. ShaDonna started The Mo You Know because she wanted to help people with similar goals and dreams connect and collaborate to positively impact our communities.”

Full details can be found at: https://themoyouknow.info

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Marketing & Sales Media & Communications Professional Services Public Affairs U.S

Ken Krell and the 7 Deadly Digital Event Sins

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Are you having a hard time connecting with your digital audience? If so, there’s a chance that you may be committing one of the seven deadly sins of digital marketing. If you would like to learn more about how YOU can avoid these costly mistakes, then you need to listen to what Ken Krell has to say! When it comes to selling products and services in the digital world, nobody has more experience than Ken Krell! Your time is your most valuable asset, so make sure you get the most out of it! That is why YOU need to invest in yourself and read the 7 Deadly Sins book! How many of them are you committing? The only way you will find out is to take a closer look at the free report!

Why Do Most People Fail?  

If you feel like you are having trouble keeping up in the digital world, Ken Krell and the 7 Deadly Sins book can help you! By implementing this ridiculously irresistible formula, you can make your online events perform better than in-person events! Yes, you’ve probably had a difficult time implementing the same sales tactics in the digital world as you did in the physical one; however, by taking a look at this easy formula, YOU can boost your conversion rates as well!

This is a report that’s already transformed countless lives! Therefore, you have nothing to worry about! This is a risk-free opportunity for you, helping you figure out why so many people have trouble. Then, you can avoid these mistakes and increase your performance instantly! This can help you drive countless Revenue dollars back to your business!

What Is Included?  

In this report, you’ll discover how you can place yourself in the right mindset to confidently change the way your audience thinks. That way, you’ll have them effortlessly purchasing your products and services from session to session. Essentially, YOUR products will sell themselves after you find the “aha” moment with this 7 Deadly Sins book!

You’ll also learn about a helpful “energy hack” that will help you properly care for yourself during your events. That way, you’ll have an easier time focusing on your audience. By exuding positive energy, you can even change the mindset of your target market! The best part about this is that you’ll figure out just how simple it is to implement this mindset, making it work for YOU!

Why Should You Use the 7 Deadly Sins Book?  

Today, the market is more competitive than it’s ever been in the past. The only way you’ll succeed is if you find a way to stand out from the crowd. This means connecting with your target market as quickly and as seamlessly as possible.

Unfortunately, countless people make many of these 7 Deadly Sins, which is why YOU need to learn about them in THIS book! Sure, you are probably already great at selling to an in-person audience; however, the online world is not the same place! By avoiding these 7 Deadly Sins, YOU can make sure that your products and services stand out from the crowd by connecting with your target market!

The best part is that this is a simple, straightforward approach that can completely change your way of thinking! If you want to increase your conversions from your digital events, then you must make sure that you’re not scaring away your digital audience before you even get started! That is where Ken Krell and the 7 Deadly Sins book can help!

About Ken Krell  

Ken Krell is a highly experienced professional with nearly 40 years of experience promoting and selling countless products spread throughout multiple industries. This includes in-person, over the phone, online, and on digital stages. He has honed his marketing skills, connecting with people of all backgrounds. Now, he is using his skills to help others do the same. By putting in countless hours producing content, including the 7 Deadly Sins book, he helps everyone adjust their styles to meet the needs of their individual markets. To learn more, visit this website, check out the Facebook page, and contact Ken Krell today.

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Business Media & Communications Professional Services Public Affairs Services

Brennen Jones and The Urban Twist Offers Premium Press Release Services For Brands and Businesses Through Their New ‘YourTwistPR’ Initiative

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It’s no secret that there are millions of people, and business owners especially, who put a lot of time, energy, money, and effort into growing their brands and businesses. 

Many businesses today face steady challenges of getting the brand visibility that they desire, while earning their customers’ trust, while also boosting sales and conversions.

The Urban Twist’s founder Brennen Jones has experienced this problem firsthand, which is why he’s launched YourTwistPR PR agency, and he wants to get these businesses’ story told by offering a writing and distribution service that will put brands on more than 100 news sites, television, radio and affiliates of NBC, Fox, and CBS. In addition to his own online magazine featuring them as well.

“With this new business initiative and offering, our mission is to help entrepreneurs and business owners of any size get their name out there in the press and benefit from that additional brand awareness and having their brands recognized,” Brennen explains.

“I receive hundreds of emails daily, where people are reaching out to us, who are trying to be seen and trying to be heard. We hope that by being able to provide this service we can help them in getting exposure and get their stories featured in the media. Which in turn should grow their credibility and businesses as whole.”

YourTwistPR requires only three simple processes to provide its clients with the visibility they need. First, the client will be required to either submit an article or let the YourTwistPR team write an article on their business.

When writing an article for its client, YourTwistPR will require only the website link containing all information about the client’s business, the main topic that they want the article to be about, and one to two quotes that best describe their business.

Once the client approves the article, YourTwistPR sends it to its wide network of media contacts.

After this, YourTwistPR will send the client a PDF with all the live links to the article published as proof that their business has been featured. At this time, the client may write “As Seen On” or claim on their website that the business was “Featured On” several news sites.

“After we get your business and brand published to all of these media sites linking back to you and your business and brand, it now further establishes you as an authoritative figure in your field, which can help get you blue check verified on social media sites such as Facebook, Twitter, and Instagram,” Brennen further adds.

“We’ve had people come to us who were impersonated by someone else trying to damage their reputation. We help combat these issues before they happen or it even has the chance to do some real damage. You also deserve to be known as the originator of your brand after all of the work you put into it so no one else can reap the benefits. Taking control over how your brand identity is portrayed online is critical to our mission and we will deliver results.”

For more information on YourTwistPR, visit https://yourtwistpr.com.

Follow Brennen Jones on Instagram and Facebook.

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Marketing & Sales Media & Communications Public Affairs Services Telecom

The Mo You Know, a Fayetteville-based marketing agency, has updated its marketing packages to help businesses grow by increasing exposure on high-authority digital platforms.

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The Mo You Know, a marketing and media consulting company located in Fayetteville, North Carolina, has updated its media marketing services to help businesses boost their exposure and acquire more customers. The Mo You Know provides a variety of services to help build brands and introduce new audiences to small businesses.

More information can be found at https://themoyouknow.info

The company’s media services include The Mo You Know Social Media Takeover package, The Mo You Know Media Mania package, and The Mo You Know Media Poolaza package.

Media exposure is imperative for the growth of a business because it increases brand awareness, improves search engine rankings, improves conversion rates, and improves brand loyalty. Social media marketing also leads to better customer satisfaction since personalized interaction will make the customer feel valued and important.

The Mo You Know Social Media Takeover package will take the stress out of having to manage multiple social media pages and accounts. It includes a kick-off meeting, profile set up, initial set up of Facebook business profile, content curation and posting, Facebook group management, connection growth, follower growth, and one strategy session per month.

The Mo You Know Media Mania package will pitch businesses to various outlets including TV, radio, and video shows. The package includes a kick-off meeting, preparation for media checklist, preparation interview questions checklist, media pitch submissions, media pitch follow-ups, management of booking inquiries, and two strategy sessions per month. The Mo You Know Media Poolaza is a combination of the two previously mentioned services.

Company founder, ShaDonna McPhaul, is a combat veteran with 20 years of loyal service to the United States Air Force. She was also an ESPN radio show host and is a best-selling author. She merged her compassion and entrepreneurial spirit to create The Mo You Know. Her vision for the company is to be the means to provide small businesses more exposure to their target audiences.

A spokesperson for the company said: “The Mo You Know was established to help people get more visibility through traditional media, social media, and personal connections.”

Interested parties can find more information on The Mo You Know’s media service packages by visiting https://themoyouknow.info

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Arts & Entertainment Books & Literature Celebrity Media & Communications Public Affairs

Female Veteran and Entrepreneur Releases eBook for Service Members Transitioning to Business Owners

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(Fayetteville, N.C.) The journey from military service member to small business owner isn’t an easy one. No one knows that better than ShaDonna “Mo” McPhaul. McPhaul spent 20 years in loyal service to the United States Air Force before she made the transition to small business owner. In her new eBook, It’s Not What You Know, It’s the Mo’ You Know, McPhaul opens up about the lessons she learned while transforming her career and launching two successful businesses.

During her time as an active-duty service member, McPhaul gained expertise in Public Affairs, Administrative Support, Knowledge Operations Management, Command & Control, Human Resources & Logistics Management and Religion & Resiliency Support. After leaving the military, she wanted to put her expertise to work and soon started two companies, Mo’s Heroes and The Mo You Know. Now she wants to make her advice and life lessons available to even more people through her new eBook, which will help small businesses gain additional target audience exposure and introduce new audiences to their businesses.

“Unless you’ve made the transition from military to civilian life, you don’t really understand the struggles that it entails,” explained McPhaul. “I’ve learned a lot through transforming my career and building two businesses from the ground up. I knew it would be helpful to share my own experiences with other veterans going through the same thing, or really anyone going through a big transition in life. I wanted to point out some blind spots that they may or may not be aware of. It seems like a missed opportunity to not share that advice with others.”