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Arts & Entertainment Media & Communications Professional Services Services U.S

“Ridiculously Irresistible Formula” Launched by Amazing Digital Events Helps Online and Digital Events Perform Better than In Person!

Are you looking for a way to improve the success of your online and digital events? If so, it’s important for you to think outside the box. It can be incredibly difficult for you to hold the attention of the people in the room. You’re a very experienced sales professional, but you probably depend on reading faces and interpreting body language to help you figure out what to say and do next. This can be a challenge in the digital world, but now you have an unstoppable option available! 

You have the ability to take your sales to new heights by signing up for the RIDICULOUSLY IRRESISTIBLE FORMULA from Amazing Digital Events! This class will give you the inside scoop regarding how YOU can get the most out of YOUR abilities! You know you have what it takes to succeed! After all, you’ve been doing it for years! You simply have to apply your skills in a new way, and this opportunity will show you how!

A Class Led by Ken Krell

What sets the Ridiculously Irresistible Formula apart is that it’s led by Ken Krell. Ken Krell has more than four decades of experience selling numerous products and services throughout countless industries. Even though he also had to make an adjustment during the past few years, he has found that the same skills he used to sell products and services for many years are still relevant in the current environment. Therefore, you have what it takes to capitalize on this opportunity as well. You simply need to learn how to put your skills to work differently. That is exactly what you will learn if you take advantage of this event.

What You Will Learn with the Ridiculously Irresistible Formula

The entire goal of the Ridiculously Irresistible Formula is to show you that an online event can perform better than an in-person event as long as you structure it appropriately. For example, in an in-person event, you are limited by the number of people you can fit in the room. You do not have to worry about this limitation if you decide to go with an online digital event. You can have as many people show up as you want to, and you can use every tool you have at your disposal to hold their attention. Even though you may have to adjust your communication style slightly, you still have an amazing opportunity if you decide to go with an online event. The Ridiculously Irresistible Formula will help you MAXIMIZE this opportunity. 

You Can Grow Your Brand

Are you looking for a way to maximize your sales? If so, the most important thing you have to do is get the most out of your brand identity. Do you have a brand identity? You may think you do, but there is a good chance you need to REVOLUTIONIZE your brand identity for the digital world. You’ll learn how to do exactly that if you sign up for this amazing opportunity! If you can find a way to build customer loyalty among your followers, you can get the most out of your online event! Let Ken Krell and the Ridiculously Irresistible Formula help you do exactly that!

About Ridiculously Irresistible Formula, Ken Krell, and Amazing Digital Events

Ken Krell is one of the most experienced professionals in the world. He has more than 40 years of experience selling a wide variety of products and services across all industries. Now, he’s expanding his role with Amazing Digital Events, launching the Ridiculously Irresistible Formula to help show people that their online events can perform better than their in-person ones. The digital world is the future, and the Ridiculously Irresistible Formula wants to show people how to get the most out of it. To learn more about the Ridiculously Irresistible Formula and Ken Krell, follow the website, check the Facebook Page, join the Facebook Group, visit the Instagram page, and don’t overlook the YouTube page. Stay up to date on everything that’s happening with Amazing Digital Events.

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Arts & Entertainment Leisure Activities Non Profit U.S

Local Side Splitters Comedy Club Partners with Rahn Hortman To Raise Money for the Homeless Empowerment Program, November 20th

Side Splitters Comedy Club has been one of the pillars of the local Florida region since the first day it opened its doors. In addition to providing an amazing source of entertainment for local residents, the club also routinely raises money for important social causes in the region. With Thanksgiving coming up, Side Splitters Comedy Club knows that many people will be gathering with their family members and friends, and has partnered with Rahn Hortman to provide everyone with an opportunity to get a few laughs over the holidays while raising money for the Homeless Empowerment Program, one of the top nonprofit organizations in the region. Side Splitters Comedy Club promises everyone an opportunity to witness an entertaining set while also providing resources to one of the top organizations in the region.

Side Splitters Comedy Club Partners with the Homeless Empowerment Program

Side Splitters Comedy Club is proud to support the Homeless Empowerment Program, a registered 501c3 that has been supporting the local community for more than three decades. The main mission of the HEP is to provide resources to individuals, including veterans, with the clothing, food, and housing they need to live and support themselves. In addition to providing the necessities, the Homeless Empowerment Program also provides a wide variety of support systems that help people all over the community gain employment. The core values of the organization include integrity, cooperation, accountability, respect, and empathy. Put together, these terms form the phrase, I CARE.

The main goal of the organization is to break the cycle of homelessness. Unfortunately, there are far too many individuals and families who live life on the streets. This is particularly difficult for children. Programs supported by the Homeless Empowerment Program help clients secure permanent housing that is critical for helping people escape homelessness. 

A Set by Rahn Hortman: Donations for a Cause

Rahn Hortman is one of the most popular comedians in the country. He routinely tours around the country, performing in sets of all sizes. He is known for his creative, dry, and poignant humor, with an ability to craft jokes that just about anyone can relate to. He is one of the most experienced comedians in the region, and he frequently performs at Side Splitters Comedy Club to raise money for important causes. Now, he is generously donating his time to raise money for the Homeless Empowerment Program as well. His set is sure to leave a mark on the audience!

Side Splitters Comedy Club Is Always Looking for New Opportunities in the Community

Side Splitters Comedy Club is honored to raise money for such an amazing organization as the Homeless Empowerment Program. The popular comedy club is always looking for new opportunities in the area. Side Splitters Comedy Club is honored to be one of the most popular comedy clubs in the area and wants to give back to the community that has supported it for so long. Throughout the years, Side Splitters Comedy Club has consistently identified social organizations with key missions in the region and has donated resources to support them. This type of support would not be possible without the loyal, supportive, and passionate fans and supporters who come to the comedy club on a nightly basis. 

Rahn Hortman will be at Side Splitters Comedy Club on November 20th, so this is a great opportunity for everyone to get a few laughs while supporting an amazing organization, the HEP.

About Side Splitters Comedy Club

Side Splitters Comedy Club is a popular comedy club with locations in Tampa, FL and Wesley Chapel, FL. The club is a staple of the community and routinely hosts comedians from all over the country while raising money for important social causes. To learn more about Side Splitters Comedy Club, visit the website, follow the club on Instagram , and check out the Facebook page. Interested parties can also reach the club at (813) 960-1197, or via email at livecomedy@aol.com. Don’t miss the event on November 20th!

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Business Finance Lifestyle Personal Finance U.S

Janee Clay of Wealthy Nurse Janee Leads Nurses to Break Free from Financial Struggles

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2021-11-17 – Shreveport, LA – With over 10 years of nursing experience, Janee Clay of Wealthy Nurse Janee understands the mental and physical stress nurses work through every day. Her mission became to improve the lives of nurses. Feeling little progress from professional nursing organizations, she knew nurses needed more. That’s when she developed an interest in investing and finance. After delving into many books, courses, and programs, she learned much more than she originally intended, and she knew she needed to share the knowledge with her fellow nurses so they could develop the security and freedom that comes with wealth.

“Nurses are some of the hardest working people,” says Janee. “However, no matter how hard they work, they don’t get wealthy by being a nurse alone. We are told not to go into our profession because of money, but that doesn’t mean we shouldn’t care about it. Nurses deserve to know how to invest and build wealth. Nurses care so much for other people, sometimes they forget about themselves. I’m here to help them remember to take care of themselves and their futures.”

Janee first started sharing her journey and knowledge on social media as Wealthy Nurse Janee, but she realized social media simply would not truly make an impact. She began to mentor fellow nurses and developed her Wealthy Nurse Framework to help nurses build wealth. Janee gives an overview of her Wealthy Nurse Framework in these 5 steps:

Step 1: Developing the Wealth Mindset

Developing a wealth mindset is the foundational step to wealth creation. Mindset is integral to every following step, yet it’s easily overlooked. Most people developed a mindset based on what their families and friends told them when they were young. If a person was not surrounded by wealthy people they probably did not develop a wealth mindset. Think about the things a person may have been taught about money and the way they view the rich.

Many people wonder if wealthy people are just trust-fund babies who had everything handed to them on a platter. Or people think the wealthy had to work too hard and sacrifice their health or happiness to achieve wealth. Often people wonder why they work so hard but still have not become wealthy?

These mental blocks will make a person’s wealth journey much more difficult or even impossible. They need to learn to identify these negative thoughts and reframe them to the positive.

Step 2: Adopting positive financial habits

The next step is developing good money habits. In general, people know they should be saving and avoiding debt when possible, but they also know they should be eating right and exercising. Just because someone knows something does not mean they are doing it. The easiest way to make sure they are taking care of their future self is to pay themselves first. That means they take money out of their paycheck for savings and investments before spending on needs and wants. Even if they can only start with a very small amount, developing the habit is what is important.

Step 3: Investing in money-making assets

People should take the money they are saving and put it into investments to make more money. What kind of investment will depend on their goals (short and long term), ability to risk, and confidence in the asset. They should always invest in their own education first so they can gain confidence and understand what they are investing in.

Step 4: Building Multiple income streams

Nurses generally have good job security. However, the events of 2020 certainly showed nurses’ work is not guaranteed. Just like diversity reduces risk in investing, it also does with income. Additionally, nurses should be finding passive income streams to help supplement their income until it can completely replace their active income.

Step 5: Reinvest and Compound

After increasing income, the fastest way to build wealth is to take additional income and reinvest it. The more money available to invest, the faster it can grow. Beware lifestyle creep which is what usually happens. As income increases, the default is to also increase spending. A clever Wealthy Nurse will wait until passive income can support additional spending.

Bonus: Find a mentor

Finding a mentor for a personal wealth journey will make it faster and easier. Compare having someone give directions, buying a map, buying a GPS, or having someone in the passenger seat telling someone exactly how to get there. A mentor not only shows the way, but they are also there to hold a person accountable to keep them moving forward even when they feel lost or scared.

Knowing how beneficial a mentor is, Janee has launched her Wealthy Nurse Preceptorship, a group for highly motivated nurses wanting to build wealth with direct access and coaching with Wealthy Nurse Janee.

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Employment Health & Medicine Personal Finance Services Website & Blog

Veterans Learn How to Increase Their VA Disability Rating with RANGER METHOD

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Champions For Veterans has proudly announced that it has created an online coaching program to assist US military veterans increase their VA rating. The US-based organization is devoted to coaching and training veterans as they pursue the VA disability rating that they rightfully deserve from the Department of Veterans Affairs. Moreover, the organization is on an inspiring mission to help 100,000 veterans get the rating they deserve by the year 2025.

“Our online VA Rating Program is exclusively designed for our brave men and women, who fought for our great country, and it is aimed at helping them get their VA rating increased.” Said Ranger Johnson, the Master Trainer at Champions for Veterans, while talking about the online VA rating program. “We take great pride in offering a money-back guarantee if our students don’t increase their rating after working with champions for veterans.” He added.

According to CEO Gino Johnson, the organization is particularly aimed at helping the veterans facing trouble navigating the Veteran Affairs process and obtaining the VA disability rating that they have earned. The organization helps veterans maneuver the VA system much easier by giving them the tools necessary to efficiently and effectively get the rating that they have rightfully earned.

In addition, this one-of-a-kind online coaching program has been created by a father-son duo with an aim to assist US military veterans to increase their VA rating. The founders of this organization believe that all veterans deserve the benefits they have earned, and they pride themselves in being an advocate for them. Military veterans have put their lives on the line in defending the interests of the United States overseas and having an increased VA rating is their fundamental right.

“Our organization is so confident in the usefulness of the RANGER METHOD that we offer a 100% money-back guarantee if our product does not help you increase your VA rating in 12 months.” Ranger Johnson added. An increasing number of military veterans have successfully completed this training, and they are now earning the benefits of an increased VA rating. Moreover, many have testified in their testimonials and reviews regarding the usefulness of this method, and the overall benefits of this training. 

Visit www.Championsforveterans.com to learn more.

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Business Marketing & Sales Personal Finance Professional Services Real Estate

How Get Your Appointment Software Founder, Jacob Fail, Demolishes Competition With His Recent Acquisition Of Beloudir.

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Albuquerque NM – October 26th – Leading Internet marketing software company, Get Your Appointment, announces the acquisition of Beloudir from Small Business Deacon, LLC and are adding this to their software suite of Get Your Appointment, FunnelFLO, The Lead Gang, And Leadscraper.io.

“The combination of Beloudir tools with Get Your Appointment will work for hand in hand to help entrepreneurs create more leads, more sales, and achieve ultimate success,” says Jacob Fail, CEO, and Founder of Get Your Appointment. “With even more tools coming we can better achieve our goal enabling people to grow their companies through automation and marketing tools.”

The existing team that brought you all of these great Beloudir products will continue supporting, building, and creating them. Plus, the new addition will have even more resources to bring added improvements, features, and improved service to its customers.

Get Your Appointment gives Entrepreneurs the tools and training they need to market, sell and deliver their products online. Get Your Appointment software allows anyone to create automations and funnels that convert visitors into leads and then customers.

Beloudir and Get Your Appointment is dedicated to providing the tools entrepreneurs need to automatically reach prospects so they can share their message with the world. Their suite of products allows anyone, regardless of technical, design, or marketing skills to follow up, market, and retarget their prospects.

About Get Your Appointment:

Get Your Appointment online sales and marketing software is a simple-to-use, all-in-one marketing solution for entrepreneurs and business owners who want to market their services and products online. Get Your Appointment is one of the world’s fastest-growing, non-VC-backed companies.

Throughout his entrepreneurial journey, Jacob has built and bought over half a dozen businesses and has a keen eye for the next big thing. That is why he decided to buy out Beloudir and add it to his other software such as: Get Your Appointment, FunnelFLO, The Lead Gang, And Leadscraper.io. Get Your Appointment is the backbone of Jacob’s business.

Get Your Appointment software is already helping thousands of business owners and managers organize their appointments, streamline communication with clients, and close more deals.

Adding in Beloudir is the cherry on top to help take your social media accounts to the next level. If you’re ready to see how this easy-to-use app can help your company grow even faster than before, take a look at the demo video available on their website. It will show you just what it does for companies like yours! And if it’s not right for you or your team today, that’s okay too.

Since its inception in January 2019, the company has helped thousands of everyday people become successful entrepreneurs and marketing masters through its software, resources, and training.

Get Your Appointment’s Founder has been featured in over 260+ publications and has collaborated with some of the biggest names in the business world such as Robert Allen, Grant Cardone, and many more!

For more information, visit www.getyourappointment.com/home.

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Building & Construction Business Professional Services Services U.S

Einstein’s Home Services – Einstein’s Home Services rebrands and Unveils New Name, Logo and Website

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Phoenix, AZ, October 12, 2021 – Einstein’s Home services in Phoenix, AZ 

announces it is rebranding itself with a new website, logo and name. The highly regarded HVAC and plumbing business will be known as Merlin’s AC & Plumbing, effective October 15, 2021. 

Its new logo features a bearded wizard wearing a blue hat. This gives a sense of the service to be provided by the wise, knowledgeable technicians that Merlin’s AC & Plumbing will bring on each service call.

When it comes to AC repairing services in Phoenix, Merlin’s AC & Plumbing have years of experience and follow industry best practices to make sure they do the job right the first time, on time and according to the estimate they offer before starting work.

Merlin’s AC & Plumbing will continue to provide outstanding service to area homeowners. Customers should know that they can depend on the newly branded HVAC and plumbing business for all their heating, ventilation and air conditioning needs. 

In Phoenix, homeowners depend on reliable air conditioning to keep their families and pets safe and comfortable during the sweltering summer heat. 

There’s nothing worse than inviting friends or family over when it’s hot, only to have the AC be unable to deliver proper cooling. A quick call to the pros at Merlin’s AC & Plumbing will soon resolve the matter.

And while the climate during wintertime is fairly mild in sunny Phoenix, residents also want a local business that can address any problems with a malfunctioning furnace when the temperature plummets during winter. 

They can expect the same high level of service from the talented technicians of Merlin’s AC & Plumbing as they received from the company when it operated under its previous name of Einstein’s Home Services.

Expert HVAC Repairing Service in Phoenix 

Just as Merlin the magician is a fabled wise person, the professionals at Merlin’s AC & Plumbing are also smart and well trained in all things having to do with heating, ventilation and air conditioning systems.

They frequently consult with homeowners who are looking to lower their utility bills, by maintaining and cleaning the AC equipment so it works as efficiently as possible. Merlin’s AC & Plumbing technicians also advise customers on upgrading their system for even more energy efficiency.

Even adding a new smart thermostat will make a big difference in bringing down utility costs. Families can enjoy the level of comfort they’ve come to expect, while paying less to their power company.

Comprehensive Plumbing Services in Phoenix

Whether there is a pipe that has suddenly broken and is now gushing water in a customers’ home, or an issue with bathroom fixtures or appliances like a washing machine or dishwasher, the plumbing experts at Merlin’s AC & Plumbing are standing by to assist Phoenix homeowners.

For home remodeling projects, such as adding another room or adding a second story, customers can rely on Merlin’s AC & Plumbing to design and install new fixtures as they arrange for an extra bathroom.

Customers who want to reduce the amount of water they use each day doing routine household tasks will be glad to work with Merlin’s AC & Plumbing. Merlin’s technicians can install new low-flow shower heads and replace older, less efficient toilets with new ones that use much less water per flush. 

Connecting With the Newly Branded Merlin’s AC & Plumbing

Homeowners residing in the Phoenix, Arizona area and the neighboring region with a need for HVAC or plumbing services can learn more about the new Merlin’s AC & Plumbing (formerly known as Einstein’s Home Services) can learn more by checking out company’s web page and visiting its Instagram, Facebook and Twitter pages.

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Business Education Health & Medicine Professional Services U.S

The Sosa Insurance Group gets ready for The 2022 Medicare Annual Enrollment Period and offers consultations for current and new Medicare HealthCare Plan participants

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West Orange, NJ, October 1, 2021 – Just in time for anyone in need of a consultation on Medicare in New Jersey, The Sosa Insurance Group is reminding the public that the Annual Enrollment Period for Medicare runs from October 15th to December 7th, 2021. Local Medicare beneficiaries are eligible for a consultation with the enrollment professionals at The Sosa Insurance Group.

Navigating Medicare’s Annual Open Enrollment Period

There’s no need for Medicare Healthcare Plan insurance to be a complicated affair. But for some individuals, it can be a daunting task to navigate the complexities of the U.S. government’s Medicare program. The system is consistent, with enrollment always occurring during the fall and ending on December 7th every year.

For those who are new to Medicare, it’s a program designed for individuals aged 65 and up, as well as for younger people who have certain types of disabilities. Those Medicare-eligible consumers suffering from permanent kidney failure and who need a kidney transplant or dialysis are also eligible for Medicare Coverage.

When you make an adjustment in your Medicare Health Plan, the changes become effective as soon as January 1st comes around.

During Medicare’s Annual Enrollment Period, those eligible may be new to Medicare, which means working with an insurance professional can help them make sense of their options. 

For those who have Medicare and a Medicare Health Plan in New Jersey for some time now, they may want to make changes in their coverage. They can take care of that during the Medicare Annual Enrollment Period too.

Main aspects of Medicare Health Plan options that those Medicare beneficiaries can consult with The Sosa Insurance Group include:

Medicare Part A for Hospital insurance

Medicare Part B for Medical insurance

Medicare Part C for Medicare Advantage 

Medicare Part D for Prescription Drug coverage

Medicare-eligible consumers with limited knowledge and who don’t have much time to do research into all the different Medicare Healthcare Plan options are able to learn what they need beginning October 15th thanks to the consultations offered through The Sosa Insurance Group. So, Medicare beneficiaries residing in New Jersey will have a trusted partner to figure out what the most suitable form of coverage will look like for them.

Experts at The Sosa Insurance Group have years of experience going over all of the ins and outs of the basics of Medicare and Medicare Healthcare plan options for Medicare-eligible beneficiaries.

People in New Jersey can rest assured that they will finish their consultation with the confidence that comes from gaining a better understanding about such fundamentals as how Medicare works for those like them, and how they use it for doctor’s visits and other medical needs. 

They will also discover options such as Medicare Part D, which covers medications prescribed by doctors. Final Expense plans and plans for Vision and Dental care are also topics that The Sosa Insurance Group will be happy to consult about with New Jersey Medicare beneficiaries.

Consultations are available for Medicare-eligible recipients in New Jersey From Mid-October to Early December, So There’s No Time to Waste

Given that the Medicare Annual Enrollment period is fairly narrow, Medicare recipients can do themselves a favor by investigating their options as soon as possible.

People who are uncertain about how to arrange for their Medicare Healthcare plan coverage can take advantage of The Sosa Insurance Group’s knowledgeable Medicare experts’ advice. The same goes for people who are confused about what their health insurance coverage will look like after they sign up.

For more information, Medicare beneficiaries and their loved ones are invited to visit The Sosa Insurance Group’s resources page about Medicare Health Plans today. They can also check out The Sosa Insurance Group’s home page as well as its social media channels via Facebook, Instagram and LinkedIn.

About The Sosa Insurance Group

The Sosa Insurance Group is a highly recognized and well-esteemed New Jersey insurance brokerage agency. Over the years, The Sosa Insurance Group has developed a strong reputation for placing the needs of its policyholders ahead of the needs of the company. This has been instrumental in driving the growth of the agency throughout the region. 

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Business Marketing & Sales Professional Services

Alan Gudiel of More Calls More Clients reveals the eight psychological biases marketers use to sell high end products and services.

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San Diego, CA – October 26, 2021 – People have a tendency to think that marketing tricks don’t, but the truth is that marketers have long had the “answers to the test”, in that they use humans pre-programmed brains and psychology against them to get them to buy. This means that even if someone learns all about every bias people have, they will never be free from them, and will always “fall” for them to a degree.

Of course, this does not mean that every person will buy every time a commercial or salesperson uses one of these tricks, but the tricks sure make a difference to their bottom line.

This article is going to focus on high-ticket expensive purchases and how people are influenced to buy them or spend more than they usually would. As with any business, much of this will always come down to presenting the right offer at the right price, and most importantly, to the right audience.

There are three biases related to the sell-er, followed by five more related to what they are sell-ing.

1) Conviction & Enthusiasm – Passion, emotion, and enthusiasm are all very contagious. That’s exactly why people are much more likely to like (and buy from) someone who is enthusiastic, and more importantly, completely sold themselves on what they are selling.

2) Optimism Bias – While the media loves to portray rich people as greedy, menacing, and unhappy, the truth is that many-to-most wealthy people are happy, positive, and optimistic about the (and their) future.

While there are always negative/pessimistic people in every market segment, incorporate hope and optimism when selling high-ticket offers to wealthier audiences.

3) Affinity Bias – People tend to like others similar to themselves and who like them back. Focusing on the first one, they are much more likely to like, trust, and buy from a seller who shares the same interests, goals, history, politics, hometown, enemies, or anything else.

4) Endowment Effect – This bias has many names, including the “IKEA Effect”, and it comes down to the fact that people can’t help but over-value the things that they had a hand in creating (ahem*kids).

By making an audience a co-creator, they’ll feel a strong attachment to the outcome of the creation, and they’ll happily pay more to support it!

5) Peltzman Effect – This is another bias with several names which people experience if they ever followed up a gym session by gorging on fast food, pizza, or ice cream. In other words, a tendency to over-compensate.

Marketers use this bias by asking questions like “Isn’t it about time you got some [attention], to balance out ALL of the sacrifices you’ve made and work you’ve put in to reach your goals? Reward yourself!” That’s a hard argument to disagree with.

6) Speed – The speed bias is true with most consumers, but especially with wealthier ones. This means that faster speeds and time saved tend to be high priorities with higher-ticket buyers.

Incorporate speed everywhere by having features such as, fast delivery, fast results, fast implementation, immediate access, and more.

Two related biases include recency bias which is when people favor what is new over what isn’t, and hyperbolic discounting, which means that people value everything “now” significantly more than that same thing later.

7) Exclusivity & Scarcity – Scarcity bias leads people to assign a higher value to things that are rare (or exclusive) from trinkets, to memberships, to event access, to secrets themselves, and more.

While it’s great to preach inclusion and sharing, it’s clear that most people prefer and often pay extra for exclusivity itself, aka something not everyone has access to.

One way of ensuring exclusivity, which probably deserves its own number, is personalization. Crafting and presenting a custom offer, specifically tailored to your prospect, can raise prices and everyone’s satisfaction.

8) In-Group Bias – When most people consider a purchase, they actually consider what someone like them (their ideal self-image) would do.

So marketers are intentional to:

1) remind prospects what kind of (great) person they are,

2) remind prospects what great people (like them) do,

and 3) make prospects an offer to join, support, and even remain in said in-group.

Learn more about Alan’s next book-more-calls challenge here.

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Business Marketing & Sales Services U.S Website & Blog

How One Company “Stole” Their Domain in a Billion Dollar Industry Highlights OnlineBusiness.com

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New York, NY – As a digital marketplace for premium domains and starter sites, the OnlineBusiness team is always monitoring the latest trends and burgeoning industries. It’s always interesting to see an upcoming industry explode right before our eyes but it makes for an even more interesting story when a company within that industry has the vision to acquire a domain for pennies in relation to their future valuation. This is what happened with Marshmallow.com

The “insurtech” industry has boomed since 2018 and is estimated to have a market size of over $300+ billion since then. A trend within the industry is for companies to have shorty, catchy, and seemingly irrelevant names related to insurance, such as Lemonade, Hippo and Oscar.

Marshmallow is another one of those companies in the insurtech that has recently hit a $1.25 billion valuation. 

So how much did they acquire the premium domain Marshmallow.com for back in 2018? Well, the number is surprising. According to Namebio, the company purchased it for only $12,500, a ‘steal’ in comparison to other domain purchases made by other companies in the industry.

“This goes to show you that there still are deals to be made, especially if you have the vision on what your company can and will become,” says Michael Santiago, founder of OnlineBusiness.com.

If you are a startup exploring options for the best domain name for your company, OnlineBusiness.com provides free consultation on how to select the right domain for your business.

To learn more about OnlineBusiness.com, visit their website or learn more by contacting the team directly at contact@onlinebusiness.com.

About OnlineBusiness.com

OnlineBusiness.com is a digital marketplace for premium domains and starter sites. They specialize in helping their clients to acquire the best domain name to increase credibility and brand power. Currently, they list over 3,500 domain names with a combined valuation of over $5M. To learn more visit https://www.onlinebusiness.com.

Contact Information

OnlineBusiness.com Media Team

contact@onlinebusiness.com

Categories
Business Marketing & Sales Services U.S Website & Blog

How Shorter Domain Names Help Brands Thrive Reports OnlineBusiness.com

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New York, NY – Shorter domains have always been in demand. If one tried to register a 4-letter domain today, they’d be about a decade late in trying to register one. As more businesses understand the importance of a domain name, many are confronted with the question if a shorter domain name is better than a longer one. And if the cost associated with a shorter domain is justified. 

OnlineBusiness.com has assisted clients in answering such questions when it comes to purchasing the right domain for their business. “Choosing between a shorter domain or a longer domain is one that should be determined on a case by case basis, however, we do have some data to show initial advantages of having a shorter domain”, explains Anthony Santiago, Marketing Director of OnlineBusiness.com. 

Short domains are usually defined as two words or less, some say consist of no more than 5-8 characters. In general, there are many benefits of having a short domain for your business such as:

  • Easy to read, share and type on mobile
  • Easy to remember and has social media appeal
  • Takes up less space on printed material
  • Adds authoritativeness due to the rarity of short domains

Some have also said that there might be some SEO value in a short domain, and while Google itself has recommended one’s domain to not exceed 2-3 words and has commented that shorter names are easier to remember, there isn’t any strong evidence giving shorter domains an SEO advantage. However, with mobile traffic continuing to rise, we can likely assume that shorter names are easier to recall and visit from one’s phone.

One clear advantage of a short domain is its increased chance of being ‘catchy’ or ‘stick’ in one’s head as opposed to a longer domain. Take the example of MatadorApp.com, which rebranded to an ultra-premium and shorter domain in Public.com. Public.com is a domain name that is easily remembered and easy to spell as opposed to its original name, MatadorApp.com.

Some can argue that Public.com has had even further success and funding due to its ‘catchy’ domain name.

On the flip side, one downside which may stop someone from using a shorter domain for their company is that many shorter domains cost a premium as opposed to longer domain names.

CollectingCars.com for example rebranded to Collecting.com but did so at an expense of $70,000. 

“The general rule of thumb is that shorter is usually better unless there is a unique reason to include additional words such as geography or keywords”, said Anthony Santiago, Marketing Director at OnlineBusiness. “An increase in trust and authority can be a direct result of having the right domain name.” 

From OnlineBusiness.com’s past experiences, the advantages of a short domain name are very beneficial, it just needs to be taken into consideration if the short domain that fits one’s company has a domain available at the right price or if there is a longer domain name that may still work at a more reasonable cost basis. 

If you are a company that would like a free consultation on the best domain for your business, visit our website or learn more by contacting the team directly at contact@onlinebusiness.com.

About OnlineBusiness.com

OnlineBusiness.com is a digital marketplace for premium domains and starter sites. They specialize in helping their clients to acquire the best domain name to increase credibility and brand power. Currently, they list over 3,500 domain names with a combined valuation of over $5M. To learn more visit https://www.onlinebusiness.com.

Contact Information

OnlineBusiness.com Media Team

contact@onlinebusiness.com